The Substance Abuse and Mental Health Services Administration (SAMHSA), working in collaboration with the Ad Council and the Inspire USA Foundation, announced today the launch of a national public service announcement campaign designed to reduce the incidence of suicide and suicide attempts among teens in the United States.
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Avon Products Inc (NYSE: AVP) today announced the launch of a global environmental mobilization in more than 65 countries and a $1 million contribution to The Nature Conservancy to launch the new Hello Green Tomorrow initiative, a unique globally coordinated grassroots effort. The mission of Hello Green Tomorrow is to empower a women’s environmental movement, launching initially with Avon’s donation to replant 1 million trees in the Atlantic Rainforest in South America and global fundraising to further restore this vital ecosystem at just $1.00 per tree.
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Sprout, the first 24-hour preschool destination available on TV, on demand and online for kids ages 2-5 and their parents and caregivers, and DECODE Enterprises, the distribution subsidiary of DHX Media, announce the exclusive U.S. launch of dirtgirlworld, the first green living series for preschoolers. “Sprout’s Dig Into Earth Day with dirtgirlworld” marathon will air on Sprout from noon – 3 p.m. ET on Earth Day, Thursday, April 22. The three-hour block will feature select episodes of this contemporary, vibrant, eco-friendly new series that was designed to introduce preschoolers to the joys of outdoor play and sustainable, green living. Games, crafts and environmentally-friendly tips for parents of preschoolers will be available on SproutOnline.com. After its Earth Day debut, dirtgirlworld will continue to air on Sprout in its new daily timeslot at 4:50 p.m. ET.
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Celebrating real, everyday teens across the country, New York-based retailer Aéropostale, Inc. (NYSE: ARO) is seeking teenagers who demonstrate respect, integrity, and compassion for others no matter how big or small with the launch of their “Real Teens 2010” contest.
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Square Enix, Inc., the publisher of Square Enix® interactive entertainment products in North America, announced today that the eagerly anticipated 13th entry in the series, FINAL FANTASY® XIII, is now available at retail outlets across the nation. Developed for both the PlayStation®3 computer entertainment system and the Xbox 360® video game and entertainment system from Microsoft, FINAL FANTASY XIII marks the dawning of a new era for the celebrated franchise.
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Two leading golfers, who won Ballantine's Tournaments almost 50 years apart, met at the iconic Wentworth Golf Club to put modern-day golf clubs to the test against equipment first used half a century ago, highlighting the evolution of the game.
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On the heels of the East Coast unveiling of a specialized apparel collection inspired by the international character PUCCA during New York Fashion Week, Warner Bros. Consumer Products and VOOZ Co., Ltd. hosted a dazzling West Coast launch event last night at Curve Boutique located on Los Angeles’ chic Robertson Blvd. The PUCCA capsule collection, making its much-anticipated U.S. debut this month, is based on the character from South Korea who has gained wild popularity in Europe and Asia.
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In response to the destruction and devastation caused by the earthquake in Haiti, The Advertising Council and the American Red Cross today launched a national television public service advertisement (PSA) featuring Morgan Freeman, Jake Gyllenhaal, Tim McGraw, Julia Roberts, Meryl Streep and Reese Witherspoon.
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In response to the destruction and devastation caused by the earthquake in Haiti, First Lady Michelle Obama has joined The Advertising Council and the American Red Cross to launch a series of national public service advertisements (PSAs). The television and radio PSAs are designed to encourage all Americans to support relief efforts for the Haitian citizens impacted by the earthquake.
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Twelve-year-old Ugandan soccer star and malaria survivor Charles Ssali, together with Major League Soccer Commissioner Don Garber, is making a stop in New York today to formally launch the United Against Malaria campaign in the United States. Starting with a breakfast event in Times Square, Ssali will be welcomed to the United Nations by avid soccer fan, Deputy Secretary-General Dr. Asha-Rose Migiro.This initiative is a partnership that aims to harness the popularity of soccer and the excitement leading up to the 2010 FIFA World Cup South AfricaTM as a way to raise global awareness and build worldwide commitment to ending malaria, as well as increase the use of prevention tools and malaria treatment in Africa.
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