As Child Passenger Safety Week wraps up, the U.S. Department of Transportation's National Highway Traffic Safety Administration (NHTSA) is launching a new Car Seat Finder Tool, adding the ability to look up car seat recalls on its mobile app, and reminding parents and caregivers to register their child's car seat through its new campaign – “Don't Delay. Register Your Car Seat Today.” Every 34 seconds, a child under the age of 13 is involved in a crash and more than a third of children killed in crashes were not in car seats or wearing seat belts. NHTSA's new Car Seat Finder Tool is aimed at helping parents select the right car seat or booster seat for their child, while the campaign reminds everyone of the importance of registering car seats to receive important safety recall notifications.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7310151-ad-council-nhtsa-child-passenger-safety-2014/
What if there were a way to prevent a leading cause of childhood death, but three out of four of us were doing it wrong? The startling truth is that a car seat can dramatically reduce childhood death and injury from motor vehicle crashes, but 75 percent are installed incorrectly.1
With Child Passenger Safety Week upon us, the good news is that community-based programs are making a difference. Buckle Up for Life is a national education program, created in 2004 by Cincinnati Children's Hospital Medical Center and Toyota, to save children's lives. Over the last ten years, it has grown to include a network of more than a dozen of the nation's leading children's hospitals and has educated more than 17,000 people about the proper use of car seats and seat belts. Toyota's sponsorship has provided funding for over 40,000 car seats for families in need.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7318951-toyota-cincinnati-children-s-hospital-child-passenger-safety-buckle-up-for-life/
The 2014 Chicago Auto Show is now open to the public. Held in the McCormick Place complex, the Chicago Auto Show is the largest auto show in North America and has been held more times than any other auto exposition on the continent. Exhibitions include: multiple world and North American introductions; a complete range of domestic and imported passenger cars and trucks; sport utility vehicles; and experimental or concept cars. In total, nearly 1,000 different vehicles will be on display.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65459-kelley-blue-book-chicago-auto-show
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We took the Attention Powered Car on the world's longest inattention road test and we discovered that on average our drivers lost attention at least once every minute.
The Attention Powered Car then headed back to the RAC Driving Centre where further tests were conducted to investigate initial findings from the road trip.
In this new webisode we explore the effects a passenger can have on a driver's attention levels and ways in which passengers might help drivers regain or keep attention behind the wheel.
To see what we've learning about driver inattention, and to get involved with making WA roads safer, go to http://forthebetter.com.au/
The Las Vegas High Roller reached new heights today as the observation wheel’s first passenger cabin was rotated to the highest point on the wheel’s rim. At 550 feet, the rotation of the cabin to the mid-center point of the rim officially makes the High Roller the world’s tallest observation wheel. As the focal point of The LINQ, Caesars Entertainment’s $550 million outdoor retail, dining and entertainment district, today’s feat marks a major milestone for the Las Vegas Strip attraction.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59296-linq-las-vegas-high-roller-observation-wheel-reaches-new-heights
Child restraint manufacturers continue to roll out new booster seats that do a good job of improving the way an adult safety belt fits a typical booster-age child. This year, 19 of 31 new models evaluated by the Insurance Institute for Highway Safety earn the top rating of BEST BET, and one model is a GOOD BET.
The Institute began rating boosters five years ago because research indicated that most seats weren’t doing a good job of fitting safety belts correctly and consistently on children in a variety of vehicles. Boosters earn a rating of BEST BET, GOOD BET, Check Fit or Not Recommended, based on a protocol that involves measuring how three-point lap and shoulder belts fit a child-size test dummy seated in the booster on a stationary test fixture under four conditions that span the range of safety belt configurations in passenger vehicles. The evaluations focus on safety belt fit and don’t involve crash tests.
According to the Department of Transportation’s National Highway Traffic Safety Administration (NHTSA), more than a third of children under age 13 who died in passenger vehicle crashes in 2011 were not in car seats or wearing seat belts. To help eliminate these deaths, and as part of Child Passenger Safety Week, NHTSA is highlighting the important safety benefits associated with the proper use of car seats, booster seats, and seat belts.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63316-child-passenger-safety-week-is-sept-15-21
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Modern semitrailers for the most part do a good job of keeping passenger vehicles from sliding underneath them, greatly increasing the chances of surviving a crash into the back of a large truck, recent tests by the Insurance Institute for Highway Safety (IIHS) show. But in crashes involving only a small portion of the truck’s rear, most trailers fail to prevent potentially deadly underride.
Earlier research showed that the minimum strength and dimensions required for underride guards are inadequate, prompting the Institute to petition the National Highway Traffic Safety Administration (NHTSA) in 2011 for tougher standards. The Institute also asked the agency to consider applying the standards to other types of large trucks, such as dump trucks that aren’t required to have any underride guards.
Princess Cruises has debuted a new look at how and why passengers cruise – as told through videos from Princess passengers themselves. Focusing on celebrations, these passenger accounts unveil many reasons for escaping completely on a cruise vacation.
The videos form the centerpiece of a new “Celebrations” campaign which launched today. Stories can be viewed at princess.com/celebrations, and Princess passengers who have recently celebrated a special occasion on board can submit their own stories at princess.com/sharestory before March 31, 2013 for a chance to win a 7-day Caribbean cruise for two aboard the new Royal Princess.
To view Multimedia News Release, go to http://www.multivu.com/players/English/59847-princess-cruises-celebrations-campaign/
The production version of the new three-row, six/seven-passenger Santa Fe makes its world debut today at the 2012 Los Angeles Auto Show, joining the two-row, five-passenger Santa Fe Sport which has been on sale since August. The all-new Santa Fe delivers Hyundai’s recipe of bold design, high-output powertrains with Gasoline Direct Injection (GDI) and a host of features to please drivers and passengers with high expectations for functionality, versatility and comfort. Pricing will be announced closer to the on-sale date early next year.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59332-hyundai-2013-six-seven-passenger-santa-fe-2012-los-angeles-auto-show
When it comes to tire development and technology, the road generally goes from the racetrack to the cul de sac. A great example is Yokohama Tire Corporation’s new passenger tire, the AVID Ascend®, which features orange oil, a special technology born on the track, and which can be seen discussed in the following video: http://youtu.be/TtrgVa7DHYQ
To view Multimedia News Release, go to http://www.multivu.com/mnr/59183-yokohama-tire-corporation-passenger-tire-avid-ascend-features-orange-oil
