The UNCF in partnership with the Ad Council, announced today the launch of Better Futures, a national multimedia public service effort that will build on their 41-year old campaign to help African American students get to and through college.
Created pro bono by Y&R, new Better Futures PSAs transform the idea of donating to a cause to a more powerful idea of investing in the future, including the introduction of a stock for social change, where people can see the direct social return of their investment. Economists were consulted for the campaign and developed an algorithm to show the social return of donating just $10 to UNCF, including the impact on earnings, crime savings and health savings.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61200-uncf-ad-council-better-futures-campaign-african-american-education
In response to the devastation wrought by the tornadoes on Monday, the Ad Council and the United Way of Central Oklahoma launched today a series of television and Web public service advertisements (PSAs) encouraging Americans to make financial contributions to disaster relief efforts. The PSAs direct audiences to visit unitedwayokc.org, where they can contribute to support the short and long-term recovery operations, providing supplies and services to those affected by the tornadoes.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/61862-ad-council-launches-new-psa-s-to-benefit-oklahoma-tornado-relief-efforts
Ann Taylor is proud to support The Breast Cancer Research Foundation® (BCRF) through the sale of the Ann Taylor Cares Card at Ann Taylor stores nationwide during the month of May. In addition, a set of three shades of pink nail polish will be available for purchase. 90% of the purchase price of the Ann Taylor Cares Card and 50% of the purchase price of the nail polish set will be donated to BCRF.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58230-ann-taylor-shop-support-breast-cancer-research-foundation-pink-nail-polish
For an audience of 300 at the New York Stock Exchange, including members of the New York Cosmos and New York Red Bulls, the America SCORES 7th Annual National Poetry SLAM! featured poetry performances by 27 elementary school children from 14 cities. Also in attendance were guests of honor football legend Shep Messing and soccer visionary, Joseph Tacopina. The event, a benefit for America SCORES, reached its $150,000 fundraising goal thanks largely to these honorees and their friends, including international soccer icon Pelé, who collectively matched the evening’s donations with $10,000. Funds will be used to continue delivering high-quality afterschool programs for 8,000 youth at no cost to their families. Donations can be made at: www.americascores.org/slamweek.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61485-america-scores-7th-annual-national-poetry-slam-nyse-youth-afterschool
In the wake of recent tragedy, the Newtown community came together to show the nation the true meaning of “Newtown strong.” It was inspiring to see such overwhelming support for a small, quiet town in the face of such extreme adversity.
The Strides for Sandy Hook 5k memorial run/walk was created as a way for local residents to continue the healing process. The 5k took place on Saturday, January 19, 2013. The unofficial community run honored the lives of victims lost in the December 14, 2012 tragedy. While there was a suggested donation of $25 for participants, any amount was accepted—no matter how big or small. Strides for Sandy Hook attracted nearly 200 walkers and runners and raised over $3,600 on January 19 alone. All donations and proceeds were given towards a memorial fund established by Newtown Parks and Recreation, the Newtown Park Gift Fund.
To view Multimedia News Release, go to http://www.multivu.com/pages/59886-strides-for-sandy-hook-5k-memorial-run-newtown-ct
PrimeSource® has entered into a year-long partnership with Rebuilding Together to provide Grip-Rite® product donations in support of the organization’s disaster recovery efforts for families and communities across the country.
After a disaster has occurred and damages and needs have been assessed, PrimeSource will work to support Rebuilding Together affiliates in affected areas with Grip-Rite tools and building materials, allowing Rebuilding Together to focus their efforts on recovery coordination and skilled volunteer recruitment.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60130-primesource-rebuilding-together-national-disaster-recovery-grip-rite
From January 25-27 more than 4,000 college and high school basketball coaches across the United States will be making much more than just a fashion statement when they sport tennis shoes with their suits during the 10th annual Suits and Sneakers weekend.
Suits and Sneakers weekend is an annual event coordinated by the Coaches vs. Cancer program, a nationwide collaboration between the American Cancer Society and the National Association of Basketball Coaches. The Coaches vs. Cancer program empowers basketball and other athletic coaches to save lives from cancer by leveraging their community leadership to raise awareness and funds for the American Cancer Society.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59447-american-cancer-society-10th-annual-suits-and-sneakers-weekend
A child’s inspirational artwork for a holiday card will drive awareness, donations and hope in the fight against childhood cancer as the centerpiece of a new digital holiday campaign launching today by Northwestern Mutual. The campaign, Share Unstoppable Happiness!, aims to raise up to $25,000 by Dec. 30 for Northwestern Mutual’s Childhood Cancer Program nonprofit partners, Alex’s Lemonade Stand Foundation and Starlight Children’s Foundation.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53665-northwestern-mutual-digital-holiday-campaign-to-fight-childhood-cancer
In 2011 we started out as a non-profit organization in Shreveport, Louisiana. We’ve since begun dedicating ourselves to helping those in the Memphis, Tennessee, area with job preparation training and utility payment assistance. We operate a youth development program that collects school uniforms, coats and supplies for children who are in need – and that’s only the beginning. We also offer Bible study for those who desire to be nourished by the everlasting Word.
You see, we believe that our services all go hand-in-hand. When you know, understand and follow God’s Word, you’ll see opportunities that were previously invisible to your eyes. You’ll find your calling in life. You’ll be able to successfully support your household. And your children will know that there’s always hope in God’s hands. It starts with one simple step, and we’re aiming to be that catalyst for change.
Would You Like to be One of God’s Helping Hands?
We’re always in need of donations of time and financial resources. Contact us at (901) 235-3463, or email contactus@wearethehandsofgod.org to see how you can help.
www.wearethehandsofgod.org
In response to the devastation wrought by Hurricane Sandy, the Ad Council launched today a new series of television, print and Web public service advertisements (PSAs) encouraging Americans to help by making financial contributions to charitable relief organizations. Monetary donations enable relief organizations to react with speed and specificity across all critical sectors, for both immediate relief and long-term recovery operations, providing the most urgently needed supplies and services to those affected by the storm.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59002-ad-council-hurricane-sandy-and-disaster-relief-coalition
Like most residents of Joplin, Tara Johnston’s mind is frozen in time when she thinks back to that late Sunday afternoon on May 22, 2011 – the day a catastrophic tornado destroyed thousands of homes, including her house on S. Jackson Ave.
While her daughter and the rest of her family survived the tornado, she was faced with the daunting task of rebuilding her home – made even tougher because she had no insurance. Johnston told her story from the front porch of that very home today at a press conference. The house, which is just weeks away from being completely rebuilt, is the result of many helping hands coming together to get one more displaced family back into their home.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58615-toyota-boosts-home-reconstruction-in-joplin-since-devastating-tornado
