Today, MedImmune Specialty Care division of AstraZeneca (MedImmune Specialty Care) announced it has joined with actress Tia Mowry to raise awareness about the importance of an annual flu vaccination. To kick-off the campaign, MedImmune Specialty Care and Mowry unveiled an online video, “I Insist!” (www.YouTube.com/InsistOnTheMist), which uses comedy to educate busy families about the importance of living a healthy lifestyle and making flu vaccination a priority. For Mowry, this includes vaccination with FluMistQuadrivalent, the first and only FDA-approved needle-free flu vaccine for eligible persons 2-49 years old. FluMist Quadrivalent is administered as a gentle mist sprayed into the nose, where the influenza virus usually enters the body.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63079-medimmune-specialty-care-tia-mowry-flumist-quadrivalent-encourage-flu-shot
“You have cancer.” Those three words are among the most dreaded and powerful a person can hear. In the case of Tony Harnell, the diagnosis of thyroid cancer was doubly frightening.
A vocalist/songwriter with a four-octave range, Harnell had toured in the U.S. with likes of Stryper, Twisted Sister and Great White and appeared on stages worldwide, entertaining legions of fans as lead singer with hard-rock band TNT.
To view Multimedia News Release, go to http://www.multivu.com/mnr/62578-american-college-endocrinology-tony-harnell-advocate-thyroid-cancer-aware
Most people who live in our communities have little or no understanding of the important role that professional city, town, and county managers make in the quality of their lives. To address this issue, Life, Well Run, a national campaign to raise awareness of and appreciation for the role professional local government managers play in leading effective, efficient, and ethical local governments and the value they bring to building great communities has been launched by ICMA, the International City/County Management Association.
To view Multimedia News Release, go to http://www.multivu.com/mnr/62783-icma-life-well-run
The United States Department of Agriculture (USDA) announced yesterday that nearly 16 million children in America face hunger. As a part of ongoing efforts to raise national awareness about childhood hunger and encourage the public to support their local food bank, today Feeding America—the nation’s leading domestic hunger-relief organization—and the Ad Council launch an original Child Hunger PSA campaign.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63152-feeding-america-and-ad-council-child-hunger-psa-with-savannah-guthrie
To coincide with the start of a new school year and Attendance Awareness Month, the Ad Council and U.S. Army are releasing a series of new public service advertisements (PSAs) addressing the importance of regular school attendance in middle school in order for students to stay on course to graduate high school. Created pro bono by Publicis Kaplan Thaler, the PSAs illustrate the fact that every absence, in any grade, excused or not, can negatively impact a child’s academic achievement and put their high school graduation at risk. To help parents keep track, two tools are being offered on the campaign website: a “Text2Track” mobile SMS program and a redesigned Attendance Calculator.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63028-ad-council-boost-attendance-absences-add-up
Golfers are encouraged to hit the links Labor Day Weekend (Aug. 30 – Sept. 2), as facilities across the country host Patriot Golf Day events for the seventh year. Facilities will collect donations and raise awareness for Folds of Honor, a non-profit organization which provides educational scholarships for the children and spouses of military service men and women killed or disabled while serving our country.
To view Multimedia News Release, go to http://www.multivu.com/mnr/62587-folds-of-honor-patriot-golf-day-military-children-spouse-scholarships
BeSmartBeWell.com, an award-winning website, is dedicated to helping the public be healthy and safe through increased awareness and simple-to-use knowledge. In 2009, Be Smart. Be Well. created a series of videos about the childhood obesity crisis. Four years later, we checked in with a leading expert to ask: Are we winning the race?
To view Multimedia News Release, go to http://www.multivu.com/mnr/61019-be-smart-be-well-childhood-obesity-are-we-winning-the-race
Shire plc (LSE: SHP, NASDAQ: SHPG) has recently launched a new educational resource for people with diabetes and their caregivers as part of its HealTogether national awareness program. HealTogether.com is an online community designed to increase awareness and education of diabetic foot ulcers (DFUs) and help patients better understand that DFUs should be treated immediately.
To view Multimedia News Release, go to http://www.multivu.com/mnr/62794-shire-launches-educational-resource-for-diabetes-and-caregivers
If a child cannot see clearly, he may have trouble learning, a problem that will impact his entire life. Jennie Garth, well-known actress and mother of three, knows firsthand that healthy vision can change everything for a child – at school and at home.
Ms. Garth, whose two older daughters struggled in school before receiving vision correction, has partnered with Alcon to launch the Eye Saw Good campaign, an initiative that highlights the important role that good eye health and clear vision play in allowing people to see the world around them and live life to the fullest. The campaign inspires people to help provide good eye health and vision correction for children in need across the US. The campaign is simple: see good, share good, and make good happen.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62135-alcon-kids-vision-for-life-jennie-garth-eye-saw-good-vision-awareness
The Ad Council, in collaboration with the U.S. Forest Service and the National Association of State Foresters (NASF), announced today the launch of a new series of public service advertisements (PSAs) featuring Smokey Bear designed to raise awareness about wildfire prevention. As a continuation of the longest running PSA campaign in U.S. history, the new ads include the well-known tagline, “Only YOU can prevent wildfires,” and for the first time feature Smokey Bear rewarding Americans with hugs after acting safely with fire.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62468-ad-council-smokey-bear-gives-bear-hugs-wildfire-prevention-psa
The average American produces 4.4 pounds of trash a day, and on the whole the United States produces over 250 million tons of trash a year. However, only about 35 percent is currently recycled, according to the Environmental Protection Agency (EPA). To address this national concern, the Ad Council and Keep America Beautiful (KAB) today launched a public service advertising (PSA) campaign designed to raise awareness about the benefits of recycling with the goal to make recycling a daily social norm.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62372-ad-council-keep-america-beautiful-i-want-to-be-recycled-psa
