Las Vegas launches the latest “What Happens Here, Stays Here” commercial today, titled “Transformation.” The 30-second spot makes its debut, along with a series of digital and social extensions. For more than 10 years, the iconic campaign has celebrated adult freedom, and “Transformation” illustrates the clandestine freedom people experience in Las Vegas while instilling the destination’s message of: be yourself or anyone else.
The narrative follows the journey of lead male and female characters as they spend the day crossing paths with their appearances evolving at each location. The lead characters come together at the end of the commercial as Imagine Dragons performs their latest single, “I Bet My Life.” The destination was eager to work with the Las Vegas quartet on the pop-culture entrenched campaign as it continues to elevate Las Vegas as the “Entertainment Capital of the World.”
To view the Multimedia News Release, go http://www.multivu.com/players/English/63040-las-vegas-what-happens-here-stays-here/
One of the most renowned female artists in the world recently debuted her first exhibit in Las Vegas at Bellagio Gallery of Fine Art. An immersive experience, Yayoi Kusama, named after the iconic artist, features two installations, Infinity Mirrored Room: Aftermath of Obliteration of Eternity and Narcissus Garden. Both artworks showcase Kusama’s exploration of infinite space.
“Bellagio Gallery of Fine Art is known for presenting exhibits by some of the world’s most compelling artists, and Yayoi Kusama’s works created the ideal opportunity for us to continue that commitment,” said Tarissa Tiberti, Executive Director of MGM Resorts Art and Culture. “The reaction to this exhibit has been incredible since we opened the doors November 17 with several sellout dates already, and we are excited to continue sharing this special experience with visitors from around the world throughout the next five months.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8456451-mgm-bellagio-yayoi-kusama/
Silk and fragrance have long been entwined in Japanese culture. In earlier days, silk garments were imbued with aromatic blends, which would fuse with the warmth of the skin to release a sensual and inviting scent. Both men and women took pleasure in this intimate tradition, and silk and fragrance were inseparable for the creation of a truly personal scent.
SENSAI’s first fragrance, SENSAI THE SILK, is a modern day interpretation of this traditional olfactory wisdom. Like the words to a poem or the lyrics to a song, when SENSAI THE SILK embraces the skin it manifests into a poetic scent to tell the tale of the woman’s beautiful life.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7555051-sensai-awakens-the-scent-of-silk/
After a nearly two year bidding race, Almaty 2022 is ready and excited to welcome the international community to its beautiful city. Almaty, Kazakhstan’s largest city has seen a rapid rise in its tourism sector. With annual growth rates of almost 11% in hotel rooms, Almaty is one of the fastest growing tourism destinations in all of Central Asia.
The city attracts visitors from all around the world due to its close proximity to world-class ski resorts, picturesque mountains, newly developed casino and entertainment resorts and vibrant Kazakh culture. In addition, the city continues to benefit from increased tourism through the hosting of major international winter sports events, such as the 2011 Winter Asian Games, as well as many FIS and ISU World Championships.
To view the multimedia news release, go to http://www.multivu.com/players/uk/7579951-almaty-2022-accommodation-plan-a-key-asset/
To coincide with Valentine’s Day, the Ad Council, R/GA and an unprecedented group of brand partners launched, “Fans of Love,” an extension of the iconic Love Has No Labels campaign. The new PSAs, filmed live at the NFL Pro Bowl in Orlando in January, put a twist on the traditional kiss cam by replacing it with an unbiased camera that features all forms of love –friendships, families and romantic relationships– across race, religion, gender, sexuality, ability and age. The goal of the campaign has always been to flood culture with a message of unbiased love, but this year, they’re doing so by actually reframing an iconic part of culture.
“On Valentine’s Day ‘Fans of Love’ highlights that love has the power to bring people together regardless of our differences – a message that is more important now than ever,” said Lisa Sherman, president and CEO of the Ad Council. “We hope that this new creative will encourage all of us to reflect on our own biases and the role we can play in creating a more accepting and inclusive world.”
Carlsberg is celebrating its unique history with the re-launch of six of their its vintage labels, each telling a story of how the Danish beer company has been a first-mover in everything from long beards to international shipping.
From the creators of the pH scale and the first pure brewer’s yeast, the company that donates significant proportions of its earnings to support science, art and culture through the Carlsberg Foundation, and the company for whom phrases like “Open-Source” and “Corporate Social Responsibility” were part of the vocabulary centuries ago…
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7526351-carlsberg-worlds-best-labels/
Spain is the country with more bars per inhabitant in the world, making going out a founding element of Spanish culture. Historically, social relations have been built around bars. Whether between its walls or on its terraces lies the unmistakable gastronomy of tapas. To say Spanish tradition is to say tapas. And to say tapas is to say olives.
Olives have always been known as the Queen of the Tapas. There are plenty of reasons for this reign. Being a preserved food, they are always at their best moment of consumption. With a simple drain and serve, the waiter has the ideal appetizer ready. Having in its flavor notes of the four basic flavors; sweet, salty, bitter and sour, they go well with any type of beverage, well beyond its classic introduction in a dry martini.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8209951-olives-from-spain-invites-discover-tapas/
Carlsberg is celebrating its unique history with the re-launch of six of their its vintage labels, each telling a story of how the Danish beer company has been a first-mover in everything from long beards to international shipping.
From the creators of the pH scale and the first pure brewer’s yeast, the company that donates significant proportions of its earnings to support science, art and culture through the Carlsberg Foundation, and the company for whom phrases like “Open-Source” and “Corporate Social Responsibility” were part of the vocabulary centuries ago…
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7526351-carlsberg-worlds-best-labels/
Following a 16-month restoration, the new Tonga Village at the Polynesian Cultural Center opened Saturday, June 11, in a ceremony steeped in culture and celebration, highlighted by the presence of the Royal Family of Tonga.
His Majesty King Tupou VI, joined by his wife, Her Majesty Queen Nanasipauu, made a special trip to participate in the ceremony as a tribute to the people of Tonga and the spirit of the Tongan culture being perpetuated at the Polynesian Cultural Center.
King Tupou VI addressed the audience, praising the Polynesian Cultural Center for its dedication to showcase culture. “The Polynesian Cultural Center is a window the world can look through to understand lesser-known islands and their people,” said King Tupou VI. “The Tonga Village fosters pride in the cultural identity of our people and allows them to preserve and pass on that love to our younger generations.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7857951-polynesian-cultural-center-tongan-village-grand-opening/
The official music video for Love Space by Dubstep Producer Convulsic from San Diego, CAAvailable from http://www.music.convulsic.comFor collaborations and business inquiries, please contact via Channel Pages: http://ChannelPages.com/Convulsic
Puja rituals are an integral part of Hindu culture. In order to stand out from numerous startups, currently competing with each other in the spiritual market domain, and to cater to millions of Hindus worldwide, WheresMyPandit has entered the field of mobile-commerce with the launch of its mobile application.
Built for Android users, WheresMyPandit expects an increase by three times for both inquiries and sales after the launch of the application. And, post the launch of the iOS application near to the Diwali season, it will multiply by nearly five times.
Not only can you book a pandit with a simple click through the application, but in the future, you can also chat or talk to the pandit to help you with various intricacies such as Muhurat timings and information about the puja on a real-time basis. A real-time tracking of the panditji will also be made available so you don't miss out on your muhurat timings while the pandit is on his way to conduct the puja.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7650651-mobile-commerce-with-wheresmypandit/
The Sultanate of Oman is a country with an enormous wealth of natural attractions, a fascinating culture and history spanning 6,000 years, stunning landscapes and warm, welcoming people. Straddling the Indian Ocean and offering a coastline of 3,165km, Oman offers a truly unspoilt and authentic taste of Arabia.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60626-oman-tourism