KitchenAid, the global pioneer of kitchen appliances, is unveiling a new consumer-inspired product lineup at the 2018 International Home and Housewares Show, adding even more versatility and function to its full suite of kitchen solutions. From a mini mixer with an elegant glass bowl, to new stand mixer attachments, to breakfast essentials, and innovative food processors, the new 2018 KitchenAid products will equip passionate makers with the tools they need to reach their culinary potential.
To view the multimedia release go to:
https://www.multivu.com/players/English/8287151-kitchenaid-2018-housewares-show/
The countdown to Super Bowl 50 has begun! As fans nationwide finalize their Super Bowl Sunday plans and snacks starting lineup, it’s hard to choose which delicious dishes make the final cut! Will it be helmet shaped cookies? Or football fields made from guacamole and sour cream? Once you have your half-time snacks lined up, it’s also important to not fumble when it comes to the perfect beverage.
This year, why not try a new spin on an old favorite with some Fizzology, an innovative approach that reimagines the way you can enjoy soda through non-alcoholic mixology. Fizzology combines unexpected flavors and ingredients that excite your taste buds – imagine sprinkles and shredded coconut topping your favorite Pepsi soda. It’s a great way to be creative and playful in how you experience and enjoy drinking a soda – especially when you’re watching Super Bowl 50!
Whether you are celebrating at home or in the stadium, you can elevate your Super Bowl 50 experience by bringing some fizzology to the party. At the NFL Experience in San Francisco visit F!ZZ, a playful celebration of bubbles with unexpected ingredient combinations -- including flavor shots, bursts, garnishes and foams -- creating a fun, adventurous way for consumers to deconstruct and reconstruct soda.
To view the multimedia release go to:
http://www.multivu.com/players/English/7743251-pepsi-fizz-drinks-super-bowl-50/
Allergan plc, (NYSE: AGN), a leading global pharmaceutical company, announced today that NFL analyst and philanthropist, Deion Sanders, the only athlete to play in both the Super Bowl™ and World Series™, will serve as a brand ambassador for BOTOX® Cosmetic.
Harnessing Sanders’ trademark swagger, style and humor, Allergan also released two videos featuring Sanders sharing how he addressed his moderate to severe frown lines and crow’s feet with BOTOX® Cosmetic and showing men everywhere how the treatment may be right for them as well.
To view the multimedia release go to:
https://www.multivu.com/players/English/8174251-allergan-deion-sanders-botox/
Cereal has been a breakfast staple for more than a century, and today, parents and kids are pouring a bowl at all hours of the day. Now, thanks to General Mills, there are more reasons than ever to love cereal and celebrate this year’s National Cereal Day on Monday, March 7.
To inspire coast-to-coast celebrations on the unofficial holiday, General Mills partnered with Food Network’s Chef Justin Warner who developed customized spoon-worthy, cereal-infused recipes. For details on how to plan a family-friendly #NationalCerealDay party complete with Chef Warner’s recipes for Trix Sunrise Chill Pie, Fruity Cheerios Coladas and Cocoa Puffs Beets, visit: A Taste of General Mills.
To view the multimedia release go to:
http://www.multivu.com/players/English/7766651-national-cereal-day-2016/
“Small Business Big Game" Ad Winner
Ad spending for commercials during Super Bowl 50, set to broadcast on CBS on Feb. 7, will total a record $377 million, according to Advertising Age Datacenter’s estimates. That’s more than the combined spend on all Super Bowl ads in the 1960s, '70s and '80s with a total of $299 million.
For all those interested in the pop culture phenomenon sure to unfold during Super Bowl’s commercial breaks, Advertising Age has launched its Super Bowl 50 Special Report. The hub, which will be updated daily before and several days after the game, is chock-full of news, trends, data and videos about the evolution of Super Bowl commercials over the last 50 years. It also includes a chart that lists every advertiser appearing during commercial breaks.
To view the multimedia release go to:
http://www.multivu.com/players/English/7737551-advertising-age-super-bowl-ad-trends/
This year marks the 30th anniversary of the RUBE GOLDBERG MACHINE CONTEST® during the 2018 season. The contest, which started in 1988 with a handful of university engineering undergraduates, now includes divisions for elementary, middle, high school and college students with thousands of participants nationwide. Going back to its roots of creating breakfast machines, this year’s task for all divisions will be to “Pour a Bowl of Cereal.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8192051-general-mills-rube-goldberg-contest/
Tostitos tortilla chips and dips bring people together and are an essential part of most big football watch parties. These gatherings usually feature a spread of food and beverages and, many times, alcohol, leading to an increase in alcohol-related traffic crashes.
Recognizing this, Tostitos created the “Party Safe” bag – a bag of Tostitos chips featuring an alcohol sensor that acts as a reminder for people to not drink and drive after the party so everyone gets home safely. For those not lucky enough to get their hands on one of the limited-edition bags, Tostitos also partnered with Mothers Against Drunk Driving (MADD) to offer party-goers $10 off an Uber ride on Sunday, February 5 by using the barcode on the back of nearly every bag of Tostitos chips. This offer applies to both new and existing customers of Uber, but will be limited to the first 25,000 users who enter the code.
To view the multimedia release go to:
http://www.multivu.com/players/English/8020151-tostitos-super-bowl-madd-party-safe-bag/