Tostitos tortilla chips and dips bring people together and are an essential part of most big football watch parties. These gatherings usually feature a spread of food and beverages and, many times, alcohol, leading to an increase in alcohol-related traffic crashes.
Recognizing this, Tostitos created the “Party Safe” bag – a bag of Tostitos chips featuring an alcohol sensor that acts as a reminder for people to not drink and drive after the party so everyone gets home safely. For those not lucky enough to get their hands on one of the limited-edition bags, Tostitos also partnered with Mothers Against Drunk Driving (MADD) to offer party-goers $10 off an Uber ride on Sunday, February 5 by using the barcode on the back of nearly every bag of Tostitos chips. This offer applies to both new and existing customers of Uber, but will be limited to the first 25,000 users who enter the code.
To view the multimedia release go to:
http://www.multivu.com/players/English/8020151-tostitos-super-bowl-madd-party-safe-bag/
Back to school is right around the corner and with it comes the chaos of school year routines! The to-do list for families before classes begin is extensive: getting the kids ready on time, making sure they get to school safely, preparing lunches in a pinch, and the list keeps going on! With so much to do, even the most put together parent might feel overwhelmed.
If anyone knows how to get a family on the move and into a seamless routine, it’s parenting expert Colleen Burns: she raised six sons! On Tuesday, August 8, Colleen is available for live interviews to discuss her top tips for getting parents (and kids!) ready for the school year to begin.
Stratosphere Casino, Hotel & Tower is taking Vegas back by offering a wealth of fun at a great value to the everyman and everywoman. Instead of waiting in line to buy privileges, everyone at Stratosphere can have an incredible time as soon as they step through the door. With unbeatable happy hours at bars and lounges throughout the property, live music without cover charge and free parking, affordable entertainment is available to all.
“People come to Vegas to escape and have a fun time,” said Paul Hobson, general manager of Stratosphere Casino, Hotel & Tower. “No matter who you are, every guest at Stratosphere can have an incredible experience at an undeniable value.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7774551-stratosphere-take-vegas-back/
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With the opening of the Shoppe at Southern Kitchen in mid-August, the online destination dedicated to delivering a blended experience of content and commerce is ready to step into the holiday season with a fully operational store. Coupled with original recipes and compelling stories of the American South, the Shoppe at Southern Kitchen breathes new life into the online shopping experience.
“Shopping used to be fun, but online shopping has become too transactional. We want to make shopping fun,” said Sean Pruett, Chief Merchant at Southern Kitchen. “People used to know and trust the person from whom they bought their goods. My sincere hope is that when you choose to shop with Southern Kitchen, we bring a little bit of that fun and personal connection back.”
The Shoppe at Southern Kitchen features a variety of goods from well-known national brands and small niche brands, as well as artisans and makers from around the South. Shoppers will be delighted to find cookware, entertaining items, glassware, bar tools, cutlery and more, alongside the compelling stories of the brands and makers creating the goods.
To view the multimedia release go to:
https://www.multivu.com/players/English/8052151-southern-kitchen-launches-online-store/
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https://youtu.be/DUCQdHjLEfE With so much focus sometimes put on attracting new customers, it can be easy to overlook a valuable commodity: repeat customers. According to a recent article from Linkedin, “it costs six to seven times more to acquire a new customer than to retain an existing one.” With that in mind, here are six ways to keep customers coming back for more.
Volvo Cars, the premium car maker, is promising that you will never have to stop at a petrol station, go to a car wash or even take your car in for service ever again, with the launch of a range of concierge services that will become an integrated part of the Volvo On Call mobile platform.
Volvo is announcing the roll-out of a pilot program in San Francisco, targeting Volvo owners driving the new XC90 SUV and S90 luxury sedan. In an effort to make their customers’ lives easier, Volvo has dug deep into consumer research to deliver on their customers’ unmet needs. The pilot is due to start in November and will ramp up to include around 300 Volvo owners.
“Imagine parking your car in the morning at work and when you head home your car has been serviced, cleaned and refuelled. These are the kind of services we want to deliver to our customers. Our research shows that people spend hours every week doing these small errands – we want to give that time back to Volvo drivers, so they can do something more valuable instead,” said Björn Annwall, Senior Vice President, Global Consumer Experience at Volvo Car Group.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7983651-volvo-cars-concierge-service/
Put on your choker, bust out your portable CD player and dust off the pager because Zima’s back. For a limited time only, people can pick up a six-pack of the nostalgic beverage just in time for Fourth of July weekend.
In 1994, Zima gave people “zomething” different by offering a first-of-its-kind crystal clear, malt-based, adult beverage that inspired a zillion brands to follow suit. By 2008, Zima bounced like a pair of cargo shorts, but it has remained a cultural ‘90s icon ever since.
To view the multimedia release go to:
https://www.multivu.com/players/English/8108451-zima-relaunch-fourth-of-july-limited-release/