More than 46 million turkeys will be cooked this Thanksgiving holiday, according to the National Turkey Federation, but many families aren’t taking the specific actions needed to reduce their risk of foodborne illness. In an effort to help protect Americans from foodborne illness during the Thanksgiving season and throughout the year, the Ad Council is partnering with the U.S. Department of Agriculture (USDA)’s Food Safety and Inspection Service to launch new public service advertisements (PSAs) on behalf of their national Food Safe Families campaign.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7383451-usda-ad-council-launch-psas-help-families-protect-from-foodborne-illness-this-thanksgiving/
A new Obama administration regulation–the so-called Stream Protection Rule–is about to drive up energy costs and unemployment with no gain in environmental benefits, cautions the National Mining Association.
“The primary motive of this regulation is not to protect streams, as its title would suggest, but to protect federal regulators' jobs at the expense of coal miners' jobs as the nation's energy providers,” said Luke Popovich, vice president of communications for the National Mining Association.
In a classic example of needless regulation, the U.S. Office of Surface Mining, or OSM, plans to change more than 475 regulations, as well as add more new rules – despite no demonstrated need. OSM has crafted the rule behind closed doors, Popovich said, shutting cooperating states out of discussions about the purpose and content of the regulation.
The new rule carries a heavy economic price tag, Popovich warned. He pointed to an analysis by an independent consultant that found that OSM’s rule would put more than 268,000 mining and dependent jobs at risk—adding to the 40,000 high-wage jobs already lost in the industry.
To view the multimedia release go to:
http://www.multivu.com/players/English/7221731-national-mining-association-americans-electricity-bill-increase-due-to-epa-regulations/
In honor of Smokey Bear’s 72nd birthday, the Ad Council, the U.S. Forest Service, and the National Association of State Foresters (NASF) launched a new series of public service advertisements (PSAs) that aim to help prevent wildfires nationwide by increasing awareness about less commonly known ways that wildfires can start. The new “Rise from the Ashes” campaign uses wildfire ashes as an artistic medium to illustrate the devastation caused by wildfires and highlight less obvious wildfire causes.
“Education is a critical part of reducing the number of unwanted, human-caused wildfires we experience every year,” said U.S. Forest Service Deputy Chief Jim Hubbard. “We believe that this new iteration of Smokey Bear’s long-running PSA campaign will demonstrate campfires are not the only way to start a wildfire and that Smokey Bear is counting on them to take action to prevent accidental fire starts.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7896651-ad-council-smokey-bear-wildfire-psa/
Primrose Schools, a national preschool franchise company, continued its momentum in 2017 by increasing unit growth by more than 9 percent. Primrose increased its presence across the country by adding two new states to its footprint and opening 33 total schools in both urban and suburban markets.
Through a strong system of Franchise Owners and heightened need in the U.S. for high-quality early education and care, Primrose Schools expanded to 372 schools in 29 states. The company plans to increase that number to more than 500 by the end of 2020. Now serving more than 54,000 students, Primrose Schools plans to increase its number of employer-sponsored and small suburban city locations and multi-unit Franchise Owners to reach its ambitious goals.
To view the multimedia release go to:
https://www.multivu.com/players/English/8014459-primrose-schools-franchise-growth-2018/
Portland, Oregon has the best preterm birth rate of the top 100 cities with the most births nationwide, while Shreveport, Louisiana has the worst, according to the 2015 March of Dimes Premature Birth Report Card, which for the first time graded cities and counties around the nation and revealed persistent racial, ethnic and geographic disparities within states.
The U.S. preterm birth rate ranks among the worst of high-resource countries, the March of Dimes says. Worldwide, 15 million babies are born preterm, and nearly one million die due to early birth or its complications. Babies who survive an early birth often face serious and lifelong health problems, including breathing problems, jaundice, vision loss, cerebral palsy and intellectual delays.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7653351-march-of-dimes-premature-birth-report/
Movie lovers now have a new home for their favorite digital movies as Movies Anywhere launches in the U.S. today with an unprecedented five Hollywood studios and four major digital retailers on board. Featuring films from Sony Pictures Entertainment, The Walt Disney Studios (encompassing Disney, Pixar, Marvel Studios and Lucasfilm), Twentieth Century Fox Film, Universal Pictures and Warner Bros. Entertainment purchased or redeemed through digital retailers Amazon Video, Google Play, iTunes and Vudu, Movies Anywhere brings the movies people love together to create a simple, seamless digital entertainment experience across platforms.
Using the free Movies Anywhere app and website, consumers can access all their eligible movies by connecting their Movies Anywhere account with their participating digital retailer accounts. Movies Anywhere syncs users’ libraries across their connected accounts, so consumers can watch their purchased and redeemed digital movies on an array of platforms including Amazon Fire devices; Android devices and Android TV; Apple TV; Chromecast; iPhone, iPad and iPod touch; Roku® devices and popular browsers, with more platforms and retailers to come.
To view the multimedia release go to:
https://www.multivu.com/players/English/8197051-movies-anywhere-digital-movie-library/
The 2018 Niro Plug-in Hybrid (PHEV) brings an exciting new dimension to Kia's alternative fuel car line-up. As Kia's third plug-in model, and anticipated in retailer showrooms by the end of this year, the Niro PHEV offers the same crossover utility, fun-driving and winning design of the Niro hybrid, but with an estimated 26-miles of All-Electric Range.1
“The Niro Plug-in is the exciting next step in Kia's progression toward offering more alternative fuel vehicles by 2020,” said Orth Hedrick, vice president, product planning, Kia Motors America (KMA). “Consumers who are intrigued by the Niro hybrid's fantastic versatility and design, but want even more EcoDynamics technology and the ability to drive only using electric power, will find more to love in the Niro Plug-in Hybrid.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8016958-kia-niro-plug-in-hybrid-crossover-laas/
Today, SunPower introduces the SunPower Equinox™ system, now available to U.S. homeowners. It is the first residential solar solution in the nation in which every major component has been designed and engineered by one company to work seamlessly together, delivering unbeatable power, long-term performance and curb appeal. With a typical SunPower Equinox installation, only the solar panels and a Smart Energy management device are visible, reflecting SunPower’s minimalist architectural approach at the system level.
The SunPower Equinox platform was engineered based on the company’s The Power of One™ philosophy, which drives innovation of preconfigured solutions that simplify solar for consumers. In 2010, SunPower introduced its Oasis® Power Plant, the world’s first fully integrated utility solar platform, which enables rapid, cost-effective construction of large-scale power plants, now with over 1.8 gigawatts deployed. In 2015, SunPower introduced the industry’s first fully integrated solar solution for commercial customers, the SunPower® Helix™ system, which can be installed on commercial rooftops more than 2.5 times faster than any commercial solar solution on the market. Now, the SunPower Equinox™ system brings The Power of One™ to homeowners.
To view the multimedia release go to:
http://www.multivu.com/players/English/7706152-sunpower-reinvents-home-solar-equinox/
Primrose Schools®, a national high-quality early education and care provider, raised more than $773,000 for local and national children’s charities in 2017, breaking its previous record by more than $53,000. More than 350 Primrose preschools across the U.S. contributed to this effort, demonstrating the company’s mission to forge a path that leads to a brighter future for all children.
Last year, more than 55,000 preschool children and their families – in addition to Primrose National Leadership Support Team members, Franchise Owners, teachers and staff – participated in a variety of fundraising efforts throughout the year. These initiatives are part of the company’s Primrose PromiseSM corporate social responsibility program, which was founded in 2014 and represents the company’s commitment to make a difference in the lives of all children, especially those at greatest risk.
To view the multimedia release go to:
https://www.multivu.com/players/English/8014458-primrose-childrens-charity-fundraising-donations/
Abbott announced today that the U.S. Food and Drug Administration has approved the company’s Absorb bioresorbable heart stent, making the first-of-its-kind medical device commercially available to treat people with coronary artery disease in the United States.
Absorb is the only fully dissolving stent approved for the treatment of coronary artery disease, which affects 15 million people in the United States and remains a leading cause of death worldwide, despite decades of therapeutic advances. While stents are traditionally made of metal, Abbott’s Absorb stent is made of a naturally dissolving material, similar to dissolving sutures. Absorb disappears completely in approximately three years, after it has done its job of keeping a clogged artery open and promoting healing of the treated artery segment. By contrast, metal stents are permanent implants that restrict vessel motion for the life of the person treated.
To view the multimedia release go to:
http://www.multivu.com/players/English/7826651-abbott-fda-approval-stent/
On Friday, August 26th, Sephora brings its innovative BEAUTY TIP (Teach, Inspire, Play) WORKSHOP concept store to the Midwest with the opening of its new Michigan Avenue store. Chicago’s revolutionary new shopping experience will be the fourth Sephora BEAUTY TIP Workshop in the U.S., joining San Francisco’s Powell Street, Boston’s Prudential Center, and Toronto’s Yorkdale Shopping Centre locations which opened within the last year, and marks the global beauty retailer’s 400th free-standing SEPHORA store in North America.
Sephora Michigan Avenue’s BEAUTY TIP WORKSHOP, an all-new 10,040 square foot street-level store, is Sephora’s fourth largest and reflects the next-generation of the continuously evolving Sephora experience. The virtual paradise of endless beauty options includes an exciting footprint that’s both distinctive and intuitive, with over 13,000 products, and a pioneering store environment rooted in discovery and innovation. This includes a wide array of services and classes that will make a visit to the store a one-of-a-kind, individualized experience, every time.
To view the multimedia release go to:
http://www.multivu.com/players/English/7749653-sephora-chicago-400th-store-opening
[ yellow tail ], the #1 imported wine brand in the U.S., launches the “12 Days of Giveaways” program with Ali Fedotowsky, former star of ABC’s The Bachelorette, to bring more fun into the hectic holiday season. By offering chances to win exciting prizes and free taxi rides in select cities on the busiest party night of the season, [ yellow tail ] is turning everyday occasions into something memorable.
To kick-off the program, [ yellow tail ] and Ali Fedotowsky rode the streets of New York City in a taxi, surprising people with the opportunity to participate in a holiday trivia quiz. One lucky winner was rewarded with a trip of a lifetime for two to Australia.
“I adore the holiday season, but I also know how tough it can get juggling travel, weather and end of year craziness. That’s why I was thrilled to be able to team up with [yellow tail] to add some fun and laughter to a cold New York day,” says Ali Fedotowsky.
To view the multimedia release go to:
http://www.multivu.com/players/English/7696751-yellow-tail-12-days-of-giveaways/