Throughout September, Dollar General will celebrate schools and honor teachers during its year-long “Every Day Heroes” campaign.
In celebration of schools everywhere, Dollar General will offer customers the opportunity to win money for their school through the Dollar General “Write to Win” promotion. Customers ages 21 and over may visit dollargeneral.com to submit a brief essay about why their school deserves to win. Three essays will be selected and the winning schools mentioned in those essays will win $10,000 each.
In partnership with Procter & Gamble® (P&G), Dollar General is honoring schools across the country and is proud to be featuring AAMA-Sanchez Charter School in Houston. One of the school’s teachers, Melanie Flores, will represent the school on OWN: Oprah Winfrey Network in September as part of the “Every Day Heroes” campaign.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57450-dollar-general-schools-as-every-day-heroes-write-to-win-promotion
University Hospitals Case Medical Center was recognized today as a national model for quality care as the recipient of the 2012 American Hospital Association-McKesson Quest for Quality Prize. The prestigious award named UH Case Medical Center the top hospital in the nation for its leadership and innovation in quality improvement and safety.
UH Case Medical Center was selected by a multi-disciplinary committee of health care quality and patient safety experts. The American Hospital Association (AHA)-McKesson Quest for Quality Prize is presented annually and UH Case Medical Center is the first large, urban academic medical center to earn this coveted prize.
To view Multimedia News Release, go to https://www.multivu.com/mnr/57289-american-hospital-association-uh-case-medical-center-leader-in-quality
The Ford Mustang wins the 2013 SEMA Award for Hottest Car. The automotive specialty equipment industry has selected the Ford Mustang as the most accessory friendly vehicle platform for 2013.
Beginning today and airing throughout the week, NBC’s TODAY will debut a series of television public service ads, (PSAs) featuring TODAY’s anchors, on behalf of four social issues—fatherhood involvement, hunger prevention, emergency preparedness and shelter pet adoption. The ads were created pro bono by leading advertising agencies throughout the country in partnership with the Ad Council, a non-profit and leading producer of PSA campaigns for over 70 years. TODAY’s anchors personally selected the social issues they are supporting among the Ad Council’s 50 national campaigns, and participated in brainstorming sessions with the ad agencies to help inform the creative.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60173-ad-council-nbc-today-show-anchors-lauer-guthrie-roker-morales-psas
Raising your home on helical piles is the optimal solution for safely securing your home above the flood stage. CHANCE® Helical Piles were invented for foundation stabilization in 1912 and continue to provide a premium solution for disaster relief, foundation and wall repair as well as new construction.
Many New York, New England and Jersey Shore homeowners have already selected the trusted choice to secure their homes. Locally Certified CHANCE Installers who offer a fully transferrable, peace-of-mind product warranty.
To view Multimedia News Release, go to http://www.multivu.com/players/English/63264-hubbell-chance-helical-piles-flood-zone-foundation-repair-contractors
DHX Media announces the launch of three dedicated paid YouTube family entertainment channels. DHX Media expands its digital footprint with the launch of DHX Kids, DHX Junior and DHX Retro, and joins an elite group of premier content partners selected to be part of Google-owned YouTube’s first paid channels. DHX Media digital channels will be offered in multiple countries, including Australia (dhxkids.com.au, dhxjunior.com.au, dhxretro.com.au); Brazil (dhxkids.com.br, dhxjunior.com.br, dhxretro.com.br); Canada (dhxkids.ca, dhxjunior.ca, dhxencore.ca); France (dhxkids.fr, dhxjunior.fr, dhxretro.fr); Japan (dhxkids.jp); Korea (dhxkids.co.kr); Spain (dhxkids.es, dhxjunior.es, dhxretro.es); Russia (dhxkids.ru); the U.K. (dhxkids.co.uk, dhxjunior.co.uk, dhxretro.co.uk) and the U.S. (dhxkids.com, dhxjunior.com, dhxretro.com), and in multiple languages, including English, French, Japanese, Korean, Portuguese, Russian and Spanish. DHX Media digital channels content is available now for free sampling for two week free trials with a subscription price of $2.99 (U.S.)/month. Discounted yearly subscriptions are also available. DHX Media is a leading international creator, producer, distributor and licensor boasting the world’s most extensive independent library of globally recognized children’s entertainment.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61630-dhx-kids-dhx-junior-dhx-retro-paid-youtube-family-entertainment-channels
For his Spring 2013 collection, Zac Posen envisioned rich, vibrant hair color to make the runway looks truly pop. John Frieda® International Creative Consultant Harry Josh brought this vision to life, using John Frieda® Precision Foam Colour to enhance models’ shades with saturated colour and shine that complemented Zac Posen’s spring pieces. An essential part of the runway look, the hair colour brought vibrancy and brightness to Posen’s singular designs. Harry Josh chose Precision Foam Colour for its salon-quality coverage and expert colourist-selected shades, using tones that closely matched the models’ own hair colours, serving to enrich their shades rather than completely change them.
To create the style seen on the runway, go to http://www.multivu.com/mnr/57932-john-frieda-with-zac-posen-harry-josh-luigi-murenu-precision-foam-colour
Beginning today and airing throughout the week, NBC’s TODAY will debut a series of television public service ads, (PSAs) featuring TODAY’s anchors, on behalf of four social issues—fatherhood involvement, hunger prevention, emergency preparedness and shelter pet adoption. The ads were created pro bono by leading advertising agencies throughout the country in partnership with the Ad Council, a non-profit and leading producer of PSA campaigns for over 70 years. TODAY’s anchors personally selected the social issues they are supporting among the Ad Council’s 50 national campaigns, and participated in brainstorming sessions with the ad agencies to help inform the creative.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60173-ad-council-nbc-today-show-anchors-lauer-guthrie-roker-morales-psas
Newcastle Brown Ale today announced ‘No Bollocks 2013,’ a new integrated national marketing campaign.
At the heart of the ‘No Bollocks 2013’ campaign is a series of TV spots comprised entirely of still photo images intended to cut through the clutter of expensive, elaborate, overly produced advertisements typical of the beer category. Instead of using the professional actors or beautiful models normally featured in beer ads, the spots feature ordinary people drinking at real parties having a real good time (or a real bad time in some cases). The creative takes on traditional beer advertising gimmicks that imply that hand crafted workmanship and hand selected ingredients are unique to certain beers and that parties are made abundantly more fun with those same beers.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60803-newcastle-brown-ale-no-bollocks-2013-campaign
Danica Patrick will take to the track with a new primary sponsor as the blue-and-white No. 10 Aspen Dental Chevrolet SS makes its debut at the Kobalt 400 NASCAR Sprint Cup Series race at Las Vegas Motor Speedway this weekend. And she’ll do it sporting a blue firesuit selected by fans who voted in the Danica's New Suit Sweepstakes.
Patrick first teamed up with Aspen Dental, one of the largest and fastest-growing networks of dental care providers in the U.S. with more than 430 locations in communities across 27 states, last fall. Since that time, she has helped to shine a spotlight on an often overlooked healthcare issue – oral health – by championing the launch of Aspen Dental's Healthy Mouth Movement, a community-giving initiative designed to deliver free dental care to thousands of people in need in communities across the U.S., and oral health education to millions more.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/66081-aspen-dental-danica-patrick-new-primary-sponsor-las-vegas-motor-speedway
As part of its new brand campaign, Share A Legend, New Holland Brewing Company is tapping into its heritage and success as the top craft Bourbon Barrel-Aged Stout to unveil a nationwide storytelling contest. The #ShareALegend contest is inspired by the nearly two decades of legends told over Dragon’s Milk™ stout—and celebrates the lore of the brew that began when it was first bottled 17 years ago. The top user-generated story submission will earn the winner $5,000 cash plus $5,000 from New Holland Brewing Company to donate to one of several charities selected by the brewery.
Share A Legend is an open-ended storytelling project that invites fans to share their personal tales, whether they are everyday stories of triumph, the goodness of humankind or someone who has made an impact on them. Throughout the campaign, New Holland Brewing Company will release the legends of six real people who fall into the archetypes of Warrior, Huntress, Smith, Poet, Alchemist and Performer to inspire contest entrants. The videos, the new DragonsMilk.com website and other branded elements adopt a half-illustrated design that embody the true but imaginative and creative nature of legendary tales that are passed down over time.
To view the multimedia release go to:
https://www.multivu.com/players/English/8399851-new-holland-brewing-dragons-milk/
Just Born Quality Confections, the makers of iconic candy brands such as PEEPS®, MIKE AND IKE®, HOT TAMALES® and GOLDENBERG’S® PEANUT CHEWS® is excited to announce that the one and only Energizer Bunny™ has been selected as the new PEEPS® Celebrity Creative Director. The Pink PEEPS® Bunny searched far and wide to find the perfect creative partner to help drum up new energy for the 2018 Easter product line. With his power-packed, unstoppable nature, the Energizer Bunny™ was the best choice for the job.
“It’s no surprise that Easter is THE holiday for PEEPS®, and after 65 years we needed ‘some -bunny’ to help re-energize the brand’s product offerings and help us power up innovation,” said the Pink PEEPS® Bunny, Director of Bunny Operations (via translator.) “Who better to help power up innovation than the coolest symbol of long-lasting energy – the Energizer Bunny™, plus he kind of looks like me!”
To view the multimedia release go to:
https://www.multivu.com/players/English/8288951-peeps-energizer-bunny-easter-creative-director/
