Meredith Corporation, (NYSE:MDP; www.meredith.com) the leading media and marketing company serving 100 million American women and 72 percent of U.S. millennial women, today announced that Natalie Morales, TODAY show News Anchor and Third-Hour Co-Host; Erica Hill, NBC News’ Anchor and National Correspondent; and Carolyn Manno, NBC Olympics Host, will host and run the 2016 MORE/SHAPE Women’s Half-Marathon and kick off one of the largest women’s-only half-marathons in the country.
The race, held by Meredith’s SHAPE magazine in conjunction with the New York Road Runners (NYRR), will take place on Sunday, April 17, and draw 10,000 female runners and walkers of all ages, from around the world, to New York’s Central Park.
Morales and Hill are returning for the second year, after hosting the 2015 MORE/SHAPE Women’s Half-Marathon and completing the race in an impressive 1:38:59 and 2:06:52, respectively.
To view the multimedia release go to:
http://www.multivu.com/players/English/7788252-more-shape-womens-half-marathon-hosts/
It is 1973, and Paris still simmers from the 1968 civil unrest. But Monica, a naïve American college student, disregards the dangerous events taking place, and risks her heart––and her safety–– as she unwittingly becomes embroiled with a terrorist intent on using her as a pawn in a scheme of political destruction. Find out more at http://www.ceciliavelastegui.com/ Parisian Promises by Cecilia Velastegui. Thriller
To help officially launch Prostate Cancer Awareness Month, the Prostate Cancer Foundation (PCF) has released a new public service announcement featuring Emmy® Award-winning sports anchor and prostate cancer survivor, Brian Custer. This survivor story aims to raise awareness about the importance of prostate cancer screening among African-American men by delivering a simple message: Man Up and Get Checked.
“As men, we have this ego…we think we’re too macho to go to the doctor and undergo this type of check-up,” said Custer, who hosts Showtime Championship Boxing. “But the truth is: If you don’t get checked, you’re cheating your family out of having a husband or father around. And you’re cheating yourself out of life. I hope when people hear my story, they’re motivated to take action by saying: ‘I’m going to get checked, I’m going to make sure my dad or husband gets checked, too.’”
To view the multimedia release go to:
http://www.multivu.com/players/English/7598151-prostate-cancer-foundation-brian-custer/
Sabra Dipping Company, maker of America’s best-selling hummus, has launched the most significant campaign in U.S. hummus history and along with it… a more mindful pre-dinner meal occasion for the American consumer. A national broadcast and digital campaign introduces the ‘Unofficial Meal,’ inviting consumers to foster a pre-dinner ritual that revolves around fresh, real food and human connections.
“We are on a mission to inspire consumers to start a tradition around the kitchen counter, creating a daily ritual of enjoying fresh food together,” said Eugenio Perrier, Sabra’s chief marketing officer. “Eating wholesome food should be easy as should finding fresh ways to create connections, embrace those you care about and enjoy a relaxed moment together. It is this sentiment we seek to bring to life through the Unofficial Meal.”
The campaign titled “Sabra. Welcome to the Unofficial Meal” debuts April 18th with 15 and 30 second spots that depict the Unofficial Meal as family and friends finally unwind, gather and graze after a long day. Fresh dips and vegetables are laid out on the countertop and it is clear that for this moment, it is perfectly fine to help yourself, open up, share a laugh and leave behind formalities. The creative includes filmed footage, animation and a charismatic voice to convey the enjoyment of this occasion. Fully integrated digital, PR, social and experiential activations will help deliver campaign messaging across platforms.
To view the multimedia release go to:
http://www.multivu.com/players/English/7754651-sabra-campaign-unofficial-meal/
Kia Motors America (KMA) today unveiled four all-new customized vehicles at the opening day of the 2015 Specialty Equipment Market Association (SEMA) Show, showcasing America’s cultural diversity and our shared love of the automobile. Including a first-time SEMA appearance by the Trail’ster electric hybrid AWD concept that was first unveiled at last year’s Chicago Auto Show and a return by popular demand of the Ballast Point Sedona, Kia’s 2015 SEMA display commemorates a uniquely American form of wanderlust: A road trip to the farthest corners of the country and everywhere in between.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/74363511-kia-american-road-trip-sema-2015/
In anticipation of Thomas Edison’s birthday and National Inventors' Day on Feb. 11, the National Inventors Hall of Fame®, in partnership with the United States Patent and Trademark Office (USPTO), announces it will induct 15 innovation pioneers for their world-changing inventions on May 2-3 during The Greatest Celebration of American Innovation.
This year’s Class of Inductees includes innovators such as Ching Wan Tang and Steven Van Slyke (OLED display technology), Stan Honey (football’s “yellow first-and-ten line”), Mary Engle Pennington (food preservation and storage), and Paul Terasaki (tissue typing for organ transplants), just to name a few. To view the full list of 2018 Inductees, visit http://bit.ly/2kAXcrX.
To view the multimedia release go to:
https://www.multivu.com/players/English/8244151-national-inventors-hall-of-fame-15-innovators-2018-class/
Today, the American Lung Association's LUNG FORCE initiative is joining forces with Academy Award®-nominated actress, Laura Dern, country music star Kellie Pickler, and Emmy- and Golden Globe-winning actress, Valerie Harper, during National Women’s Lung Health Week (May 10th -16th) to share their voices in an effort to defeat lung cancer in women.
Every eight minutes, a woman in the United States dies of lung cancer. It is the #1 cancer killer of women, killing almost twice as many women as any other cancer. Yet, awareness is extremely low. Only 1 percent of women cite lung cancer as a women’s cancer that is top-of-mind for them, according to the American Lung Association's Women's Lung Health Barometer. Now in its second year, LUNG FORCE, in partnership with national presenting sponsor, CVS Health, is empowering women and men everywhere to share their voices and make lung cancer a public health priority.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7521751-ala-lung-force-cancer-women/
Merck (NYSE: MRK), known as MSD outside the United States and Canada, and the American Diabetes Association today issued a new challenge to the millions of Americans affected by type 2 diabetes as part of the program America’s Diabetes Challenge: Get to Your Goals. In 2015, award-winning artist Tim McGraw, celebrated actress S. Epatha Merkerson and chef Leticia Moreinos Schwartz each shared their personal connection to type 2 diabetes. This year, they’re calling on people to share their stories.
Living with diabetes isn’t easy, and that’s why America’s Diabetes Challenge encourages people with type 2 diabetes to work with their doctor to set and reach their A1C goal. The program will aim to identify the most common challenges patients submit and will offer tips to help address them. The program is also designed to help people learn if they’re at risk of low blood glucose, known as hypoglycemia, and how to help reduce that risk.
To view the multimedia release go to:
http://www.multivu.com/players/English/7785551-merck-americas-diabetes-challenge/
Likely 2016 presidential candidates are already visiting battleground states where casino gaming supports more than half-a-million jobs and contributes $75 billion to local communities. The American Gaming Association (AGA) today launched a national initiative, “Gaming Votes,” to ensure presidential candidates understand gaming’s vital role in providing middle class jobs and driving economic growth.
“The 2016 presidential candidates will wage their campaigns in the casino gaming industry's backyards – including at national nominating conventions in the casino cities of Philadelphia and Cleveland next summer,” said Geoff Freeman, president and CEO of the AGA. “Our ‘Gaming Votes’ initiative will mobilize our workforce, highlight the path to the middle class that our industry provides and emphasize our commitment to strengthening communities across the United States.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7442251-aga-get-to-know-gaming-votes/
The American Society for Aesthetic Plastic Surgery (ASAPS) released its complete 18th annual multi-specialty statistical data today showing an aesthetic plastic surgery spend consistent with the figures for 2013, with Americans spending more than 12 billion dollars on surgical and nonsurgical procedures for the second year in a row. With more than 10 million cosmetic procedures performed in 2014, those that showed the largest growth in volume on a year-over-year basis included buttock augmentation (up 86%), labiaplasty (up 49%), and nonsurgical fat reduction (up 42%). Additionally, more men are turning to aesthetic cosmetic procedures, with dramatic increases seen in both surgical and nonsurgical options over the past 5 years and a 43% increase overall.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7310751-asaps-2014-plastic-surgery-trends/
Phenogen Sciences, Inc. today announced the availability of BREVAGenplus, an easy-to-use predictive risk test for the millions of women at risk of developing sporadic, or non-hereditary, breast cancer. The test is an enhancement of the company’s first generation product, BREVAGen®. BREVAGenplus assesses both clinical risk factors and genetic markers known to be associated with sporadic, or non-hereditary, breast cancer to determine a woman’s five-year and lifetime risk of developing the disease. The test is designed to facilitate better informed decisions about breast cancer screening and preventive treatment plans for Caucasian, Hispanic and African-American women, age 35 years or above, who have not had breast cancer, lobular carcinoma in situ (LCIS) or ductal carcinoma in situ (DCIS), and have one or more risk factors for developing breast cancer.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7337351-phenogen-sciences-introduces-brevagenplus-breast-cancer-risk-assessment-test/
The Honda Accord, Volvo XC60 and the Lincoln Navigator were crowned as the winners of the 2018 North American Car, Utility and Truck of the Year (NACTOY) awards today at the North American International Auto Show.
The awards are among the most prestigious in the industry because they are chosen by a panel of more than 60 jurors from print, online and broadcast media across the United States and Canada. Votes were tallied confidentially by Deloitte LLP and remained sealed until they were announced today by NACTOY officers, President Mark Phelan, Vice President Matt DeLorenzo and Secretary-Treasurer Lauren Fix at Cobo Center in Detroit.
To view the multimedia release go to:
https://www.multivu.com/players/English/8244251-north-american-car-truck-utility-vehicle-2018/