For this year’s World Osteoporosis Day (October 20), the International Osteoporosis Foundation (IOF) is releasing a 24-page report promoting a three-step strategy for healthy bones and strong muscles.
Professor Heike Bischoff-Ferrari, director Centre on Aging and Mobility at the University of Zurich/Waid City Hospital and author of the report, stated, “Put simply, no matter how old you are you can optimize your bone health by following three essential steps.”
“First, you must ensure sufficient vitamin D intake. Secondly, your diet should include adequate amounts of calcium and protein. Finally, you should make sure that you’re doing daily weight-bearing and muscle strengthening exercise.”
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/iof/52143/
Today’s U.S. healthcare providers face a three-pronged deluge of demands from patients, insurance companies, and the government. To successfully address these new and evolving expectations, members of the medical sector must leverage the capabilities of new wireless technologies – or fall behind their more savvy competitors.
Frost & Sullivan recently published a whitepaper, Mobile Devices and Healthcare: What’s New, What Fits, and How Do You Decide?, which examines the strengths and drawbacks of four major mobile device types – smartphones, tablets, push-to-talk communication devices, and machine-to-machine (M2M) remote medical monitoring devices. Each device category is evaluated for application in three unique environments – the hospital, physician’s office, and the patient’s home. Criteria for selecting a mobility partner are also discussed.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/frostsullivan/51532/
Set to begin airing on Thursday, May 12, Mitsubishi Motors North America, Inc.’s, (MMNA) dynamic CUV duo of the popular Outlander Sport and Outlander — featuring the world’s most advanced All-Wheel Control (S-AWC) system — will follow up their remarkable five world record-setting achievements performed on a frozen Canadian lake with an even bolder, death-defying trek. To demonstrate the superior traction and maneuverability that Mitsubishi’s renowned all-wheel drive system has to offer, the Japanese auto manufacturer dispatched the pair of vehicles to the Southern Hemisphere to navigate what is considered to be the most hazardous stretch of road in the world.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/mitsubishi/49383/
Vikes, Dance Fever, French Fries. The names might not be familiar to you, but chances are good your kids have heard of them. These are the street names for prescription drugs, and more and more teens are using them to get high.
Each year, nearly 2 million teens abuse prescription drugs. The new parent’s Prescription and Over-the-Counter Drug Guide from BeSmartBeWell.com and The Partnership at Drugfree.org breaks down the most commonly abused prescription and over-the-counter drugs in a simple-to-understand and interactive web page. Learn drugs’ “street” names, how kids are using them (inject, inhale, etc.), why they're dangerous and the warning signs of abuse.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/besmartbewell/50821/
The pace of economic growth has slowed significantly since the start of 2011 and the slowdown is expected to continue into the start of 2012, according to a survey of CEOs of small-to-medium-sized businesses. The Vistage CEO Confidence Index was 92.9 in the Q2 2011 survey, substantially below the 105.2 posted in Q1, and erasing all the gains recorded since 93.7 was registered in Q1 2010. Though declines were present in every major survey component, the largest losses were in evaluations of the overall economy. Rather than expecting a renewed economic downturn, the majority of CEOs anticipated a stagnating economy: growth too slow to support robust gains in employment or investment, and resulting in lower revenue and profit levels than previously forecast. Half of all firms put planned investments on hold due to the slowdown in economic growth.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/vistage/51040/
Esurance, the direct-to-consumer personal car insurance company, today announced that the company donated $50,000 to The Trevor Project, the leading national organization providing crisis intervention and suicide prevention services to lesbian, gay, bisexual, transgender, and questioning (LGBTQ) youth.
Esurance recently launched the charitable giving campaign on its Facebook page. For each new “Like,” the company donated $10 to The Trevor Project to help support the Trevor Lifeline, a 24/7 crisis intervention phone hotline offering free and confidential suicide prevention counseling to youth nationwide.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/esurance/48128/
As kids hit their “tween” years, they begin to develop their own personal style in clothes, music, food, hobbies—even their oral care. That is why Crest® and Oral-B® are proud to announce the launch of Pro-Health FOR ME™: the FIRST AND ONLY complete line of oral care products for tweens (kids eight and up), created to protect the areas dentists check in kids—in the flavors and designs older children will like.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/crestoralbtween/44584/
The Ad Council and American Heart Association today launched a national multimedia public service advertising (PSA) campaign that encourages bystanders to use Hands-Only CPR (cardiopulmonary resuscitation) when an adult collapses and is unresponsive.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/adcouncil/40053/
Four leading green fashion designers made news today – “yesterday’s news’’ that is – by turning recycled newspaper into eco-friendly fashions. The unique, trend-setting designs were unveiled at the Yesterday’s News® Green Catwalk Event and Workshop in New York City. Made with recycled newspaper, Yesterday’s News® brand cat litter served as inspiration for eco-friendly designers Anthony Lilore of RESTORE CLOTHING™, Bahar Shahpar, Lara Miller and Samantha Pleet, who debuted their original fashions made from newspaper at the New York City event. The designs will all be auctioned off for charity from Sept. 22-29, 2010 (www.DoGooderChallenge.com), with proceeds going to each designer’s green charity of choice.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/yesterdaysnews/45957/
The Advertising Council and the Dollar General Literacy Foundation joined today to launch a national public service advertising (PSA) campaign designed to provide high school dropouts with access to information that will get them started on the road to a GED Diploma.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/adcouncil/45023/
In response to the destruction and devastation caused by the earthquake in Haiti, The Advertising Council and the American Red Cross today launched a national television public service advertisement (PSA) featuring Morgan Freeman, Jake Gyllenhaal, Tim McGraw, Julia Roberts, Meryl Streep and Reese Witherspoon.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/adcouncil/42040/
Some of the world’s most famous whisky makers, Johnnie Walker, Bushmills, J&B and Talisker, have harnessed the creative talents of up-and-coming independent film makers around the globe to help inspire people to ‘raise a glass’ to their dads this Father’s Day.
The whisky makers partnered with MOFILM, a global network of more than 45,000 film makers, to seek short films that pay tribute to fathers in a campaign called ‘Raise a glass to your dad’.
MOFILM challenged 20 film makers to create a short piece that told the story of their relationship with their father and how whisky plays a part in that.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/diageo/53835/
