As 2015 starts to wind down, Americans are already starting to make travel plans for 2016. But what are Americans–particularly Baby Boomers–looking for in their 2016 vacations?
A new survey released today from AARP Travel (http://travel.aarp.org), a valuable resource for America's 76 million Baby Boomers who spend over $120 billion annually in leisure travel, provides some great insight into how Americans want to get away in 2016, from desired destinations to lodging options to favorite trip planning tools.
“The vast majority of Baby Boomers are planning to drive, fly or set sail on leisure trips in 2016, with an average of 4 or 5 trips already in the works,” said Stephanie Miles, VP, Products & Platforms, AARP. “Boomers make up a large segment of the traveling public, and so it's particularly important for the travel industry to be aware of what Boomers are looking for in their vacations going into 2016. This new survey finds that their travel desires often differ greatly from younger travelers.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7488431-aarp-travel/
The all-new Toyota Camry is here with a striking new look and a hot new marketing campaign that’s set to tap into drivers’ emotions and the sensations they will feel when driving the vehicle. While purchasing a Camry continues to be a smart and rational choice, the 2018 Camry now delivers the magic and excitement drivers crave. These emotions are highlighted in the “Sensations” campaign, which compels drivers to love the new Camry for all the “wrong” reasons. The campaign will cover multiple media channels, including broadcast, cinema, social, print, digital and out-of-home placements.
Rather than telling customers how it feels to drive the all-new Camry, this campaign shows them through impactful and evocative imagery that clearly conveys a specific feeling generated by some aspect of the Camry’s styling, safety, technology and performance. The goal of the campaign is to introduce people to an inspiring, more emotional, more exciting driving experience that will make every driver feel special.
To view the multimedia release go to:
https://www.multivu.com/players/English/8053353-toyota-camry-ignites-the-senses/
To help prevent teen dating abuse throughout the country, Futures Without Violence and the Ad Council today launched a new mobile-first campaign as part of their “That’s Not Cool” public service effort. The national campaign aims to empower teens to set their own boundaries in their relationships when communicating through digital and social media. YouTube Creator Meghan Rienks is joining the effort as part of the Ad Council’s Creators for Good program with new exclusive video content that will be distributed to her more than 1.7 million subscribers.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7545451-ad-council-teen-dating-thats-not-cool/
Starring Australia's very own Yvonne
Strahovski (Chuck) 24: Live Another Day is a thrilling new event series
heading for Australian television screens.Set in London,
the sequel to the ground-breaking, award-winning series 24 again
centres on heroic agent Jack Bauer and retains the real-time,
pulse-pounding, fast-paced format with split screens and interweaving
storylines made famous by its predecessor.
Lithium Technologies today announced the winners of the fifth annual Lithium Digital Customer Excellence Awards, affectionately known as the Lithys. This year’s awards set a new record for submissions with 66 entries from 17 countries across four continents and representing 47 brands. The 2015 Lithys also had a big impact on Lithium’s own community, generating more than 21,000 page views and 9,000 visits—and adding 4,000 community members during the voting period. Winners were determined by community votes, outside judges Nate Elliott from Forrester Research and Jim Storer of The Community Roundtable, and Lithium executives.
To view the Multimedia News Release, go http://www.multivu.com/players/English/7522751-lithy-2015-winners/
Volvo Cars’ ongoing research into autonomous driving has confirmed what we all know - that the daily commute is taking the joy out of driving. It is during the commute and on long-haul motorway trips that people are most willing to delegate the act of driving to their car.
With this in mind Volvo has developed Concept 26, named to reflect the average daily commute to work of 26 minutes – time that could be spent doing something more meaningful than sitting in stop-go traffic. Volvo has set out to bring choice and freedom back to the driver; to enjoy the driving experience when they want to, or to delegate driving to the car when they want to do something else.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7694951-volvo-cars-unveils-concept-26/
MSC Cruises, the largest privately-owned cruise company in the world, announced today that the first of its next generation “Seaside” class of ships – set to debut in November 2017 – will be named MSC Seaside and sail year-round from Miami to the Caribbean.
In addition, MSC Cruises announced that its Miami-based cruise operations will benefit from a newly renovated and expanded dedicated berth and terminal at PortMiami – a testament to the company’s growing ambitions in the North American market and to providing guests with the best service possible.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7473951-msc-cruises-seaside-class-ship/
What should William Shatner shout for you? The award-winning actor, director, producer, writer, recording artist and horseman can now add “greeting card personality” to his long list of impressive professional accomplishments with the launch of the newest American Greetings customizable ecard. Set to the classic song “Shout,” William Shatner brings his incomparable and hilarious style of spoken-word singing – complete with backup singers and flashing lights – to this unforgettable way to connect with all your favorite people.
“What a unique and fun way to say something nice to a friend or even an enemy,” said Shatner. “You send this ecard and you’ll laugh.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7826151-american-greetings-william-shatner-ecard/
Learn more about the Shoei GT-Air and the Shoei J-Cruise as we take you through the features of each motorcycle helmet that set them apart from the rest. With their excellent ventilation, aerodynamics and construction, Shoei helmets really are another class of helmet. And remember that, at HelmetCity.com, wherever your head’s at, we’ve got you covered.
More exclusive content on http://www.assassinscreed.com You are Captain Edward Kenway, a pirate among assassins. Set sail for a unique adventure in the Caribbean where you will live by your own rules, explore uncharted islands and discover the gritty life of the legendary outlaws of the 18th century. Join the Creed on http://assassinscreed.com/facebook
A captivating story set in Africa about a young African man Nwafor who had a deep desire to become a priest of the Roman Catholic Church.
However his closeness to the Church and the local priest became a source of concern to the family who at a meeting decided to a find a way to separate him from the Catholic Church by sending him away to a far away city under the tutelage to learn a trade, become a family man thereby passing on his late father's name to the next generation as the only son
As fate would have it, Nwafor's foster parents were strong Catholics that not only allowed him to live through his childhood dream but supported it.
A thought provoking and inspirational story about a young boy chased from his home, dream and mentor only to end up in the direction of his destiny.
Highly recommended best selling book now available on Amazon at www.ChasedIntoHisDestiny1.com
