UBM Tech makes its biggest move yet towards reinventing technology media with the announcement of a new community-driven InformationWeek. Combining the brand’s world renowned content, over 200 new expert contributors, fresh content-sharing tools, and a proven, editorially-facilitated engagement platform, the iconic 34-year old media brand is unlocking the ability for its community members – senior IT professionals – to digitally connect around the most pressing market issues they face. Users will be able to freely share ideas, gather peer feedback, and ultimately help shape the future of the technology market. Start engaging at InformationWeek.com.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/64283-informationweek
The summer is now synonymous with gazing at your Cheetos snacks and letting your imagination run wild – pondering, “is that a dog? a unicorn? a sailboat? a Flamin’ Hot cat?” For imaginative snackers, each Cheetos shape offers the opportunity to find the unexpected, and potentially be rewarded for it.
Cheetos, one of the flagship brands from PepsiCo’s Frito-Lay division, will once again celebrate the interesting shapes fans see in their Cheetos snacks, but with a twist: By giving them the chance to win what they see in their favorite snack.
Now through September 2, Cheetos fans can submit a photo of their uniquely shaped Cheetos snacks with a description for the chance to win a prize inspired by what they see. Each entry period, a fan submission will be rewarded a once-in-a-lifetime prize related to their Cheetos shape. Do you see a palm tree? You just won you a tropical vacation. A guitar? Your very own custom electric guitar and concert tickets. Using your imagination to find unique shapes in your Cheetos bag can now unlock amazing adventures and prizes.
To view the multimedia release go to:
https://www.multivu.com/players/English/8357851-cheetos-win-what-you-see-contest/
Today, Campari® is officially unveiling the Hollywood actress Eva Green as the star of the 2015 Campari Calendar. The stunning French born actress will take the lead role in this year’s iconic Calendar, entitled ‘Mythology Mixology’, which is dedicated to celebrating Campari’s colourful history and the intrinsic stories linked to twelve of its best-loved classic cocktails. Each month will focus on a classic cocktail and with it, imaginatively depicts the beautiful and little-known anecdotes, tales and curiosities behind each iconic recipe.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/71400577-Campari-Calendar-2015/
Every cat owner knows how difficult it can be to impress their furry feline. Taking on one of his toughest challenges, celebrity chef, restaurateur and animal lover Richard Blais teamed up with Fancy Feast® to show cat lovers that there’s no better way to wow their cats than with Fancy Feast® Broths. The gourmet cat food brand is revolutionizing the cat food category with the introduction of eight recipes that offer a delicious combination of delectable broth with real seafood and veggies, crafted without by–products or fillers. Blais helped introduce Broths at an exclusive launch party at the Tasting Table Test Kitchen & Dining Room in New York City on Tuesday, July 22, where he premiered the product and a new video starring himself opposite the iconic Fancy Feast cat.
To view the multimedia assets associated with this release, please click: http://www.multivu.com/players/English/7273751-fancy-feast-broths-richard-blais-cat-food/
A lot has changed in the past decade since Microsoft launched Windows XP and Office 2003. Hardware is less expensive, devices are smaller, operating systems are faster and mobile phones are smarter than ever. In addition, the way we work has changed as well – we’re more mobile and more social in the workplace today than ever before. However, despite all of these advances, according to Stat Counter, nearly 21 percent of computers worldwide are still using Windows XP.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/65586-get-2-modern-microsoft-retiring-xp/
Sydney Festival is an annual arts festival celebrating Sydney in summer. Every January, the Festival enlivens and transforms Sydney with an explosive array of theatre, dance, music, visual arts, film and genre-defying events, with something for everybody.
The best of our city in summer is back with a vengeance as Sydney Festival returns to its favourite indoor and outdoor venues throughout Sydney to present a huge and diverse program of free and ticketed events.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/63912-sydney-festival-2014
Brace yourself for a mealtime you won’t forget! Dogs across America are licking their chops over the Mix Mania campaign from Mars Petcare, which encourages dog owners to MIX IN wet food with dry kibble and LOOK OUT for a full-on freak out from their furry friends. Actress, musician and animal lover, Kristin Chenoweth, has joined the Mix Mania madness, lending her voice to hilarious videos showing frenzied freak outs and mealtime craziness.
Consumers can join the fun by visiting MixMania.dog where they’ll find lip-smackingly delicious recipes, PAWsome content and a unique remix station where they can share their dog’s freak out video and have it remixed with a hysterical voiceover from Kristin Chenoweth.
The campaign highlights freak outs at their best with serious slobber and overjoyed pooches captured in slow motion videos. The long form video shares a taste of the mania, and a series of short form videos with outrageous voiceovers from Chenoweth leaves consumers begging for more.
To view the multimedia release go to:
http://www.multivu.com/players/English/7829651-mars-petcare-mix-mania/
Cars.com, the premier online resource for buying and selling new and used vehicles, will add drama to this year’s Big Game to launch its all-new advertising campaign. Today, the site released print, digital and social teasers that pose the question “why drama?” Until the big reveal of Cars.com’s first new commercial, which will air during the first quarter of the game, fans can get a taste for drama by visiting www.cars.com/whydrama.
To view Multimedia News Release, go to http://www.multivu.com/players/English/59238-cars-com-campaign/
With so many grill-worthy summer days around the corner, the National Pork Board (NPB) is encouraging Hispanics as part of its new campaign ¡Prende el Sabor! to turn up the flavor on the grill this summer via a series of video vignettes, which will highlight why pork is the undisputed star at every barbecue in America.
The video series, featuring a fun and spirited grill named “Gloria” the neighbor grill, (@PrendeElSabor) will appear on (@PorkTeInspira) social media channels and website throughout the summer grilling season.
To view the multimedia release go to:
http://www.multivu.com/players/English/7802351-national-pork-board-angelica-vale-grill-season/
A roster of acclaimed chefs return for a second chance to become a member of the Iron Chef culinary society this fall, with the premiere of The Next Iron Chef: Redemption on Sunday, November 4th at 9pm ET/PT. The fifth installment of this top-rated competition series also adds a few newcomers to the mix, who have had their own experiences of not quite winning the crown. The competitors are given new opportunities to prove their skills are Iron Chef worthy, while revisiting some of the memorable moments that sent them home in the past. The culinary battle-royale, hosted by Alton Brown and shot in Los Angeles and Las Vegas, tests the kitchen chops, masterful skills and fortitude of these supreme experts, and culminates with the naming of the newest Iron Chef on Sunday, December 23rd at 9pm ET/PT.
To view Multimedia News Release, go to http://www.multivu.com/players/English/58135-food-network-next-iron-chef-redemption/
On 6th May 2015, a delightfully different wedding took place. Two people who’d fallen in love after meeting on a Turkish Airlines flight returned, exactly one year later, to take their romance to another level.
When a beautiful Serbian actress, Vjera Mujović and Stefan Preis, an esteemed doctor from Germany boarded the same Turkish Airlines flight in May 2014, little did they know they’d be returning to the same spot for their wedding.
Having been seated next to each other on the TK 342 flight from Istanbul to Ulan Bator in Mongolia, the couple began chatting. It was kismet. They discovered shared values, thoughts and opinions, despite not only their different backgrounds but also their separate reasons for taking this trip. Before long, they were struck by Cupid’s arrow, and a year later, on 6th May 2015, they became husband and wife aboard the Turkish Airlines Belgrade-Istanbul flight on the same seats 5B and 5C, to be exact.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7527051-wedding-on-turkish-airlines-flight/
As part of its new brand campaign, Share A Legend, New Holland Brewing Company is tapping into its heritage and success as the top craft Bourbon Barrel-Aged Stout to unveil a nationwide storytelling contest. The #ShareALegend contest is inspired by the nearly two decades of legends told over Dragon’s Milk™ stout—and celebrates the lore of the brew that began when it was first bottled 17 years ago. The top user-generated story submission will earn the winner $5,000 cash plus $5,000 from New Holland Brewing Company to donate to one of several charities selected by the brewery.
Share A Legend is an open-ended storytelling project that invites fans to share their personal tales, whether they are everyday stories of triumph, the goodness of humankind or someone who has made an impact on them. Throughout the campaign, New Holland Brewing Company will release the legends of six real people who fall into the archetypes of Warrior, Huntress, Smith, Poet, Alchemist and Performer to inspire contest entrants. The videos, the new DragonsMilk.com website and other branded elements adopt a half-illustrated design that embody the true but imaginative and creative nature of legendary tales that are passed down over time.
To view the multimedia release go to:
https://www.multivu.com/players/English/8399851-new-holland-brewing-dragons-milk/
