Colored Caps is the starting point for the campaign that sees the iconic Tuborg bottle as it’s never been seen before. The caps will come alive in 5 new colors, where each color is tied to a particular mood and set to be a trigger for having fun. Inviting people to Play, Feel, Dance and Share. The new campaign will see the colors used in numerous creative ways from unexpected events to artistic interventions in bars and supermarkets.
The center of the launch of the new campaign is a film that aims to inspire people to live more colorful. A story that begins with the question “What happens when 3 friends tell their boss about last night”. In the story that has been dubbed “Last Night”, we follow the 3 friends through a thrilling and unexpected fun journey into the night, culminating in the ending scene on a beautiful beach the morning after. “Last Night” is a celebration of young people having fun together. Coming to live in an explosion of colors, fun and humor. The story demonstrates how Tuborg always aspire to bring colors of fun to people.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7500551-tuborg-colors-of-fun/
A new survey commissioned by Mucinex, the number one over-the-counter brand* in America, reveals that more than 158 million Americans (63 percent of the adult population) would try to hide being sick so they wouldn’t have FOMO (fear of missing out) on doing things they wanted to do. However, more than 206 million Americans (82 percent of those surveyed) would agree that when they see people out and about when they are sick, they wish those battling cold and flu symptoms stayed home instead. While this time of year is full of fun autumn activities and outings with family and friends, it’s also the beginning of cold and flu season, and the last thing people want to do is stay at home and battle a swarm of sick symptoms.
For Tortoise, winter is good for one thing: a nice long nap. Can friends open his eyes to a season full of surprises? Every year, Tortoise hibernates through winter. He assumes he isn’t missing much. However, his friends are determined to prove otherwise! Will Tortoise sleep through another winter, or will his friends convince him to stay awake and experience the frosty fun? In the follow-up to her bestselling Too Many Carrots, Katy Hudson delivers a charming picture book, featuring the fun of winter and the heartwarming benefits of friendship. Find out more at http://www.capstonepub.com/consumer/products/loud-winter-s-nap-1/ Children’s book
What will it take for drivers to stop texting behind the wheel? Car-buying platform Edmunds.com believes that a gentle reminder from a loved one could do the trick.
Developers of the award-winning Edmunds app recently broke from their usual work to produce “DrivePromise by Edmunds,” a free app that allows Apple Watch and iPhone owners to make and keep a promise to focus on the road while driving. When the device detects that it is in a moving vehicle, it pops up an uploaded photo of a loved one along with a reminder to drive safely. The app keeps count of all of the user’s safe drives to share with friends and family.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7514851-drivepromise-edmunds-app/
Eight–time Grammy Award–winning megastar Usher and Buzz the Bee, the iconic Honey Nut Cheerios™ character, are using dance to spread the word that being healthy can be fun and delicious. Starting today, the two new friends are asking people to celebrate and share healthy and happy moments, like dancing to Usher’s new single “She Came to Give it to You” and enjoying a heart–healthy breakfast with Honey Nut Cheerios. With health issues like heart disease on the rise, Buzz wants to get people buzzing about the importance of physical activity and healthy food choices as part of a healthy lifestyle.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7303651-usher-joins-honey-nut-cheerios-bee-happy-and-healthy/
For more than 40 years, Carowinds has been the place where the Carolinas come together. It’s where the Tar Heel State and the Palmetto State meet. It’s where families and friends bond over thrilling rides and entertainment. Carowinds will now unite its storied history with its future as the standard for thrills by unleashing Fury 325, the world’s tallest and fastest giga coaster.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7256251-carowinds-reach-exciting-heights-world-s-tallest-fastest-giga-coaster-carolinas/
A new survey commissioned by Mucinex, the number one over-the-counter brand* in America, reveals that more than 158 million Americans (63 percent of the adult population) would try to hide being sick so they wouldn’t have FOMO (fear of missing out) on doing things they wanted to do. However, more than 206 million Americans (82 percent of those surveyed) would agree that when they see people out and about when they are sick, they wish those battling cold and flu symptoms stayed home instead. While this time of year is full of fun autumn activities and outings with family and friends, it’s also the beginning of cold and flu season, and the last thing people want to do is stay at home and battle a swarm of sick symptoms.
In an effort to learn more about driver
inattention, one of the biggest killers on WA roads, RAC created the
world's first Attention Powered Car -- a car that goes when you're
paying attention and slows when you're not. On the final
leg of our road trip, we visited Narrogin in the Wheatbelt, which is
also often dubbed by emergency services as the 'accident belt'. Here,
single vehicle crashes with young drivers behind the wheel are
particularly high, so we wanted to see if inattention was part of the
problem. Our first driver, Shawn, took the Attention
Powered Car and few mates around town. Not surprisingly, his mates
proved to be a distraction, as well as thinking about his girlfriend
and sadly, friends lost on the road. Next up was Speedway Driver Coby.
She performed well on the open road, but had plenty inattention moments
to match. Perhaps most telling though, was her insight into the minds
of many drivers who even after being made aware of their limitations,
aren't likely to change behaviour. Check out the video to
see the Attention Powered Car on the road and how our drivers
performed. Plus, follow the journey, watch all webisodes from our
journey and keep up-to-date with what we have planned next by visiting
forthebetter.com.au
As facts go, we’re used to extraordinary numbers in the tech world, yet certain realities continue to astonish: each day on the planet, more iPhones are sold than babies are born. Access to information is constantly at our fingertips, keeping us connected virtually at all times; but moments when we are face-to-face merit attention as well. Kendall-Jackson, a family-owned winery that handcrafts high-quality wines, is changing the way wine can be part of those everyday occasions with family and friends. Introducing “Goes Well With Friends,” your official permission to enjoy wine however, whenever and with whomever you choose. Instead of only pairing wine with food, Kendall-Jackson invites you to pair wine selections with your experiences and mood, such as a night out with friends, a quiet dinner for two or a family gathering.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58948-kendall-jackson-discover-k-j-recommends-wine-app
http://bar-jock.com/ Bar Jock is the cutting edge automated DJ software for bars and clubs. This
tool is used to assist the Bar and DJ in the marketing efforts for the
bar or club. The cost of this auto DJ software is nothing compared to
other in house marketing costs. Please share this cool video with your friends: http://www.youtube.com/watch?v=XzLMrysE8Y4
