With lower fuel cost and less emissions, many automakers and fleets are turning to compressed natural gas (CNG) as a vehicle fuel. Even though the fuel has been used in this capacity for decades, increasing prices of gasoline and growing concern for the environment has reignited interest. In this video we talk with Kathryn Clay, the executive director of the Drive Natural Gas Initiative, and Stephe Yborra, the director of market development at NGV America, about the growth, development and future of CNG in America.
The St. Jude Promesa y Esperanza® (Promise and Hope), an initiative by St. Jude Children’s Research Hospital® and Univision Radio, the leading radio network serving Hispanic America, partner to increase awareness for national fundraiser against childhood cancer. As part of this partnership, Univision Radio will broadcast special programming on February 10 and 11 asking listeners to become Angeles de Esperanza (Angels of Hope) by making a donation of $20 per month, to find cures and save children.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65476-univision-radio-st-jude-children-s-research-hospital-national-fundraiser
Wolf Appliance, Inc., the industry leader in premium cooking equipment, announces the launch of its Reclaim the Kitchen initiative. A long-time believer in the richness of people coming together to prepare and enjoy meals, Wolf’s goal is to make the process easy and accessible, enabling anyone who wishes, to experience the benefits of reclaiming the kitchen. Award-winning author and chef Kathleen Flinn is teaming up with Wolf to help motivate families to put down the remote, avoid takeout, and cook at home more often by providing them with simple tools to get started.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7427351-subzero-wolf-reclaim-the-kitchen/
Mahindra Group subsidiary, Mahindra Aerospace has been awarded a large aero-components production contract by Airbus Group company, Premium AEROTEC of Germany. The multi-year contract envisages the manufacture and supply by Mahindra of a variety of metallic components that will be fitted into several Airbus aircraft programs as part of assemblies produced by Premium AEROTEC.
Mahindra Aerospace’s deliverables under this contract will be in excess of a million parts per annum. The parts will be produced at the new Mahindra Aerostructures facility located at Narsapura, near Bengaluru, India. Deliveries to Premium AEROTEC’s facilities in Germany are scheduled to commence this year. Announcing the contract award during the 2015 Paris Air Show at Le Bourget, senior representatives of the Airbus and Mahindra groups mentioned that this contract is aligned with the Indian Government’s ‘Make in India’ initiative and validates the two Groups’ commitment to accelerate India’s participation in the global aerospace industry while simultaneously creating high-growth opportunities within India’s burgeoning aerospace and defense eco-system.
To view the Multimedia News Release, go http://www.multivu.com/players/English/7551351-mahindra-airbus-make-in-india/
UGG Australia is excited to launch its first-ever global brand marketing campaign titled “THIS IS UGG.” for the fall 2014 season. The campaign explores the theme that life’s biggest moments are actually the small ones – a place where the brand lives in consumers' lives. Whether personal or intimate, reflective or celebratory, it's often the smaller moments where life's most important interactions and connections occur. As a part of the initiative, UGG for Men will launch a series of three spots throughout the season featuring brand ambassador Tom Brady, with the first spot “Time Out,” launching on September 2, 2014.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7310251-tom-brady-featured-in-ugg-for-men-fall-2014-campaign-this-is-ugg/
The Epilepsy Foundation launched the “Talk About It!” public service announcement featuring actor Greg Grunberg to raise awareness and encourage open dialogue about epilepsy and seizures. Greg, best known for his roles on Heroes, Alias, and Felicity, has an adult son who lives with epilepsy, a condition that affects nearly 3 million Americans. The Epilepsy Foundation and Greg teamed up for this PSA, sponsored by Sunovion Pharmaceuticals Inc., to drive much needed conversation about epilepsy – bringing the condition out of the shadows and honoring a community that deserves better awareness and understanding. More information about the PSA and initiative can be found by visiting the Epilepsy Foundation at epilepsy.com.
Last December, nearly one-third of all car crash fatalities involved a drunk driver, according to the U.S. Department of Transportation’s National Highway Traffic Safety Administration (NHTSA). Today, to help make our roads safer during the holiday season, the Television Bureau of Advertising (TVB) launched the 13th annual “Project Roadblock” initiative, in which local broadcast TV stations donate airtime to support NHTSA and the Ad Council’s “Buzzed Driving is Drunk Driving” PSA (public service advertising) campaign.
To help the campaign’s message reach those who could benefit most, the Ad Council is conducting a special push to TV stations in the 10 states that accounted for 53% of all alcohol-impaired driving fatalities in 2015: Texas, California, Florida, North Carolina, Georgia, Pennsylvania, Ohio, New York, Illinois, and South Carolina.
To view the multimedia release go to:
http://www.multivu.com/players/English/8003951-nhtsa-ad-council-tvb-anti-drunk-driving-psa/
The USGA and The R&A have unveiled a preview of proposed new Rules of Golf, as part of a joint initiative to modernize the Rules and make them easier to understand and apply.
The online release of this preview begins a six-month feedback and evaluation period during which all golfers worldwide can learn about the proposed changes and provide input before they are finalized in 2018 and take effect January 1, 2019.
The announcement follows a comprehensive review process that began in 2012 with a working group of key USGA and R&A Rules administrators, professional tour officials and other Rules experts. While the Rules are revised every four years, this is the first fundamental review since 1984, and was established to ensure the Rules fit the needs of today’s game and the way it is played around the world.
To view the multimedia release go to:
https://www.multivu.com/players/English/8011851-usga-randa-proposed-changes-to-golf-rules/
Service members and their families stationed at Fort Leonard Wood, Missouri, one of the largest training bases for the U.S. Army, received a special visit on May 3 from The First Lady, Dr. Biden and Astronaut Mark Kelly. They were joined by lifelong literacy advocate LeVar Burton, the host of Reading Rainbow®, for a story time event for students on-base at Thayer Elementary School. The event was part of the White House’s Joining Forces initiative. Celebrating its 5th anniversary, the initiative works to ensure that service members, veterans, and their families have the tools they need to succeed throughout their lives.
Burton, whose father was in the army and mother an English teacher said of the event, “I was truly honored to be asked to join the First Lady, Dr. Biden and Captain Kelly for the book reading to children of military families. I know from personal experience the sacrifices they and their families make every day on behalf of our nation.” Burton also added that the event was especially important as it focused on reading. “Literacy is the gateway to children reaching their full potential as human beings.”
To view the multimedia release go to:
http://www.multivu.com/players/English/74044512-reading-rainbow-skybrary-school/
The Ad Council and the Natural Resources Defense Council today launched “Save The Food,” a major national public service campaign to combat food waste from its largest source—consumers, who collectively waste more food than grocery stores, restaurants or farms. The initiative hopes to encourage consumers to reduce the amount of food they trash in their homes, thereby saving the water, energy and money that are lost along with it. Watch the TV ad here.
“As it turns out, we can’t blame the epidemic of food waste on our kids’ aversion to vegetables. We’re all culprits here, tossing out staggering amounts of food in kitchens nationwide,” said NRDC President Rhea Suh. “But with small steps, we can save large amounts of food —and along with it, money and precious natural resources. The more food we save, the more we can share with hungry Americans, the more we can reduce climate pollution, and the more water won’t go to waste.”
In the U.S., 40 percent of all food goes uneaten each year, at a cost of $162 billion annually. Consumers are responsible for 40 percent of this waste—more than any other part of the supply chain. It’s a problem that costs the average family of four roughly $1,500 per year.
To view the multimedia release go to:
http://www.multivu.com/players/English/7808251-ad-council-save-the-food/
The National Limousine Association’s Ride Responsibly™ initiative (www.rideresponsibly.org) and Promoting Awareness, Victim Empowerment (PAVE) have joined forces to produce a public service campaign, starring actress, activist and sexual violence survivor Pamela Anderson. The PSA draws attention to the vast number of sexual assaults that have occurred in ride-hailing vehicles and questions if these were caused by insufficient background check procedures. This PSA serves as a call-to-action following alarming revelations of sexual harassment and assault that reach far beyond Hollywood and Washington, D.C.
The video, titled “The Signs”, is Pamela’s second PSA for the Ride Responsibly initiative, and comes on the heels of the #MeToo movement. The PSA is a stark reminder that even getting from point A to B carries risk, particularly if you are not conscientious of the service that you choose.
To view the multimedia release go to:
https://www.multivu.com/players/English/8098851-nla-ride-responsibly-pave-psa-the-signs/
Barefoot Wine & Bubbly has proclaimed July 9th World Beach Rescue Day (WBRD) in honor of the 10th year of the Barefoot Wine Beach Rescue Project, an initiative that began in 2007 in partnership with the Surfrider Foundation, a non-profit grassroots organization dedicated to protecting our ocean, waves and beaches. Since its start 10 years ago, the beach-cleaning effort has expanded to more than 14 countries around the world with 14,000 participating volunteers who have collected more than 20 tons of trash from our beaches.
On July 9, volunteers in 11 countries around world will lend a hand – and a foot! – at simultaneous beach clean up events in an effort to improve the state of their local shores, rivers, and lakes by removing pollution before it enters our waterways. Volunteers will be provided with reusable bags and gloves and then directed to areas of the beaches most in need of tender loving care. Afterward, as is tradition, volunteers will be invited to an appreciation celebration that includes delicious food, exciting entertainment, and complimentary Barefoot Wine & Bubbly.
To view the multimedia release go to:
http://www.multivu.com/players/English/7862551-barefoot-wine-world-beach-rescue-day/
