With America’s nursing shortage and the soaring aging population, the nation’s largest senior living provider has launched a student loan reimbursement program with the goal of attracting more nurses to work in assisted living. Brookdale’s initiative comes as the U.S. Bureau of Labor Statistics projects the country’s nurse shortfall will exceed one million by 2022. People 65 and above are expected to comprise 16 percent of America’s population in 2020 and nearly 20 percent in 2030, compared to 13 percent in 2010, according to the U.S. Census Bureau. Brookdale operates more than 1,120 senior living communities in 47 states.
At Brookdale assisted living communities, nurses are hired as health and wellness directors, overseeing clinical services at a community including setting standards, leading health and wellness programming, and managing care associates. “This is a different kind of path than hospital nursing and it is a very important one,” said Kim Estes, senior vice president of clinical services for Brookdale. “Rather than providing hands-on care, these nurses shape the overall quality and content of care their community’s seniors receive on a daily basis.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7722156-brookdale-student-loan-program-nurses/
Americans want more joy in their busy, over-scheduled lives – in fact, a recent survey from Reddi-wipi shows that 93 percent want to find more ways to experience joy every day and 94 percent agree joy is more intense when shared with others. Despite that yearning, however, people don’t always stop and savor the moment, missing out on feeling – and sharing – the moments of joy they crave.
So, starting now, Reddi-wip is on a mission to #ShareTheJoy and help others #ShareTheJoy every day, too. Reddi-wip will encourage people to connect with others, give joy and watch it grow exponentially; to truly live in the moment and experience joy by being present and to awaken and indulge the senses. Reddi-wip will provide inspiration through a new advertising campaign and social content and tips created in partnership with Dr. Sonja Lyubomirsky, psychology professor at the University of California, and author of The How of Happiness.
“With the delicious taste of real cream, Reddi-wip has always made everyday occasions more joyful,” said Angela Joyner, vice president and general manager of the Refrigerated Foods and Sweet Snacks Portfolio at ConAgra Foods. “Through our #SharetheJoy program, our goal is to spark a joy movement that will have a ripple effect. Our mission is to ultimately make the world a more joyful place.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7636651-reddi-wip-sharethejoy-campaign/
Today, GENYOUth announced the launch of Fuel Up to Play 60 en español, an evolution of its national flagship program. The program encourages Spanish-speaking communities nationwide to live healthier lifestyles through good nutrition and physical activity. Fuel Up to Play 60 launched a redesigned website (FuelUpToPlay60.com) that provides Spanish-language content and materials, extending the reach and access of the program to students, teachers and families across the country. Several organizations have supported the effort, including the PepsiCo Foundation, which has provided a previously announced grant of $550,000 to develop Spanish-language materials and resources. In addition the PepsiCo Foundation will provide another $100,000 for mini-grants for health and wellness activities and programming within Los Angeles Unified School District and Miami-Dade County Public Schools.
Fuel Up to Play 60, a program founded by the National Football League (NFL) and National Dairy Council (NDC), is designed to engage and empower youth to take action for their own health by implementing long-term, positive nutrition and physical activity changes for themselves, their schools and their communities. Studies show that physical fitness may benefit brain health and academic performance, suggesting active kids may do better. However, only 1 in 3 kids are active every day, potentially leaving many at a disadvantage inside and outside of the classroom.
To view the multimedia release go to:
http://www.multivu.com/players/English/7646551-fuel-up-to-play-60/
GoDaddy Inc. (NYSE: GDDY), the company that empowers everyday entrepreneurs, and Ayesha Curry today launched her new lifestyle and brand website, Homemade. Together, Ayesha and GoDaddy are debuting Homemade to inspire entrepreneurs to pursue their dreams and turn their ideas into reality online.
Ayesha’s new brand and website (www.shophomemade.com), built by web designer Mehran Azma, using Managed WordPress on GoDaddy, showcases her passions and serves as a hub for all of her curated content and business ventures. Homemade is a place where Ayesha’s fans can browse for anything from her latest recipes, to tips for entertaining, or advice on balancing life as a mompreneur. It also features, for the first time, all of Ayesha’s products available for purchase in one place.
To view the multimedia release go to:
https://www.multivu.com/players/English/8434351-godaddy-ayesha-curry-new-homemade-website/
Kia Motors America (KMA) today unveiled the refreshed 2019 Sorento SUV at the Los Angeles International Auto Show. Refined, rugged and roomy, the Sorento remains as capable as ever, but touts a number of visual and feature enhancements, inside and out. Aside from new front and rear fascias, which help achieve a more sophisticated appearance, the cabin is now decidedly more upscale and integrates newly-added technology, including Driver Attention Warning,4 Lane Keep Assist1 and QuantumLogic™ Surround Sound. In addition, the Sorento now pairs its available 3.3-liter V6 with a new 8-speed automatic transmission for an even smoother and more seamless driving experience.
“In the highly-competitive crossover category, the Sorento is a clear example of how world-class design and craftsmanship are executed,” said Orth Hedrick, vice president, product planning, KMA. “Our popular utility now ups its game even further with enhancements in styling, packaging and content, making it even more attractive to shoppers seeking a premium level 3-row SUV.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8016957-kia-2019-sorento-unveiled-la-auto-show/
InformationWeek announces the launch of a unique series of executive events called The Mobile Business Futures Summit, which take place in May and June in New York, Toronto, San Francisco, and Chicago. The events, which are designed to provide business executives with new ideas for empowering employees, improving customer experience, and unlocking additional revenue streams through mobile computing, are expected to attract more than 50 influential business executives in each city. The event series is being sponsored by MicroStrategy.
To view the multimedia content associated with this release, please click:
http://www.multivu.com/players/English/7170031-microstrategy-mobilize-your-enterprise/
Available to view for the first time, fans of everyone’s favourite construction hero Bob the Builder; can now take a first look at the exciting content from the brand new series featuring an all-new look and first-class celebrity voice cast. The new trailer will be available to watch on the Bob the Builder YouTube Channel today.
Bob the Builder has been entertaining pre-schoolers for the past 16 years with his antics in the seaside harbour town of Fixham, bringing the world of construction to life in an inspiring and meaningful way.
For the upcoming new CGI-animated series launching on Channel 5’s Milkshake from 1st September 2015 at 7.20am, Bob the Builder has been given his biggest re-vamp in the show’s history with a modern look and feel.
The new-look Bob is still the same Bob that audiences know and love though. His dungarees might have been replaced with a hi-vis jacket but his chunky boots, yellow hard hat and checked shirt all remain, ensuring TV’s best-loved builder remains just as recognisable as ever. With his trusty tool belt now jam-packed with all manner of handy kit, Bob is ready to go… No project is too big, no problem too hard to solve.
The new series will see Bob the Builder continuing its long tradition of telling fun and interesting stories through positivity and teamwork with exciting characters, relatable locations and an aspirational hero.
To view the multimedia release visit:
http://www.multivu.com/players/uk/7594151-bob-the-builder-world-construction-to-life/
Calling all make-up artists, bloggers and vloggers! Rimmel London wants to discover your coolest, most cutting-edge #LondonLook for a chance to be the next big name in beauty.
The fashion-forward make-up brand is launching a global search to find the freshest new faces in beauty vlogging: The London Look International Contest With Rita Ora. Hosted by celebrated singer-songwriter and Rimmel ambassador Rita Ora, this worldwide hunt is set to unearth amazing beauty talents and help propel them to stardom. The most exciting and gifted could find far-reaching fame as a Rimmel online advocate, taking the London Look to every corner of the earth.
From 21st December 2015, Rimmel London is inviting make-up addicts everywhere to reveal their vibrant personalities and make-up skills by creating their own London Look via video or picture. Entrants could win a once-in-a-lifetime experience - the opportunity to jet to London to meet Rita Ora and work with her team of Rimmel London experts in the YouTube Space, a state-of-the-art video production studio. Winners will use the latest YouTube technology to film the ultimate beauty tutorial. And if they impress Rimmel, they could become a global Rimmel ambassador, continually creating new online content for the brand. Celebrity status beckons!
To view the multimedia release go to:
http://www.multivu.com/players/English/7710251-rimmel-london-look-contest-rita-ora/
A landing page is a place where you send traffic and then you ask the visitors to take some kind of action. It can be a sales page, or an email opt-in page, for example. You can use content, video, or a Fiverr infographics. The landing page has to rank well with search engines so you can get more visitors to your site. Here are the 9 most common mistakes we see with landing pages. https://www.youtube.com/watch?v=KefLEPm6yj0
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Chapter Two: (VR 360 Music Video) The Cybin Grey Project - When We Were Happy. The first in the Cybin Grey Project's - dark love series Chapter Two is all about the Game. Please like and subscribe for more content!
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https://youtu.be/NGiAhAOR03o Have a blog but find creating new content is depleting your resources or eating your time? Or maybe you’d just like to see new, fresh voices on your blog. If you’re weary of cranking out new posts on your own, maybe you should look into finding guest bloggers. We share here seven ways get a guest blogger for your site.
Honey Bunches of Oats is launching a new 360-degree marketing campaign to encourage fans to rethink the classic cereal, which has two varieties – Honey Roasted and Almond – among the top 10 favorite cereals in America. The new “THIS. IS. EVERYTHING.™” campaign celebrates the multiplicity of the product, from the crispy flakes to the crunchy granola oat clusters and the sweet touch of honey, while emphasizing a bowl of Honey Bunches of Oats is greater than the sum of its parts. Multiple touchpoints are being utilized to bring the fully integrated campaign to life in order to engage consumers in person, online, offline and on multiple screens. Across all marketing levers, the work interweaves memes from social media and pop culture references to tell the brand story and allow consumers to play with and make the content their own.
The campaign kicks off with new commercial spots hitting airwaves in August. Two versions of the commercial were created specifically to engage both General and Hispanic audiences. The English-language spots mash-up iconic images with current pop culture memes to relay the timelessness and multi-sensorial experience of the cereal. The Spanish-language spots maintain the style and tone of these ads, but use images centered on cultural nostalgia and family. The ads will air across A+E Networks, Disney, NBCUniversal, Scripps Network Interactive, Turner, Viacom, and Univision Network, amongst others, in both :15 and :30 spots.
To view the multimedia release go to:
http://www.multivu.com/players/English/7906751-honey-bunches-of-oats/
