FORMULA X takes Xpressive color to a new level with the introduction of #ColorCurators, a first-of-its-kind collaboration where 10 polished powerhouses in beauty, fashion, and wellness join FORMULA X to xpress their signature style through limited-edition nail colors. Each month, one Color Curator will reveal three new shades—each inspired by their own passions, lifestyle, and personal expression.
Polish your style with the premiere #ColorCurators collection: Song of Style Edition, featuring fashion it girl Aimee Song. Inspired by her love for everyday basics, these new neutrals are the perfect accent to any outfit. Kick off the new year in the ultimate pastel pink that complements all skin tones, start fresh with a subtle pop of versatile mint green, or stay simple yet elegant in an elongating nude.
To view the multimedia release go to:
http://www.multivu.com/players/English/7717851-sephora-formula-x-colorcurators-2016/
Sephora, the leader in global beauty retail, has launched Sephora Virtual Artist, a revolutionary new addition to the Sephora to Go mobile application that allows users to instantly try on thousands of lip colors, anywhere at any time. Available today for download on the Sephora to Go App on iTunes.com, it is the latest in a series of digital innovations pioneered by the Sephora Innovation Lab to customize the beauty retail experience.
Sephora Virtual Artist utilizes a smartphone’s camera to precisely map lip location and shape using technology developed by ModiFace, a leader in facial visualization and skin analysis. Clients can swipe through over 3,000 lip colors by brand, format or shade family, and instantly see how each one looks on their own lips, no matter if they are on the go, at home or in a Sephora location. Using a state-of-the-art 3D Live view that moves with them like a mirror, clients can virtually try on lip colors through an interactive digital overlay on their own lips. Sephora’s extensive color library is inclusive of all lipsticks and lipglosses available at SEPHORA, each individually color matched by hand by Sephora experts to ensure a true representation.
To view the multimedia release go to:
http://www.multivu.com/players/English/7749651-sephora-virtual-artist-to-go-app/
In its seventh year as an official NCAA® Corporate Partner, LG Electronics is reinventing the color commentator role this March Madness® season and releasing a series of exclusive statistics* that will help fans “Do Game Day Right®” by looking at the tournament from a whole new perspective – uniform colors.
LG has signed up ESPN College Basketball Analyst, Jay Bilas, as the official “LG Color Commentator” to provide fans everywhere with never-before-seen statistics exploring team performance through the filter of official team colors.
No stranger to the impact of color – with OLED TVs that produce more than a billion rich colors and TWIN Wash™ that washes two separate loads of laundry to protect your home and away uniform colors – LG will give NCAA fans an edge with new uniform color statistics from now until the end of the tournament. Verified by Elias Sports Bureau, each statistic reveals performance by uniform color by looking at all the teams that made the Final Four® since the tournament moved to the 64 team format in 1985.
To view the multimedia release go to:
http://www.multivu.com/players/English/7763551-lg-march-madness-do-game-day-right/
General Mills is following consumer driven food trends with its line-up of products launching this summer around the world. Many of the new products closely align with increasing consumer interest in wellness, convenience, and snacking including new Yoplait Greek 2% Whips!, Nature Valley Nut & Seed Crunchy Granola Bars, Annie’s organic cereal, Old El Paso Mini Taco Boats, Totino’s Pizza Sticks and Häägen-Dazs Stick Bars.
The company’s broad portfolio of new products can be found in its 2016 New Product Showcase, available on the General Mills corporate blog, A Taste of General Mills: Blog.GeneralMills.com/2016/Summer
“We’re in a period of very rapid change in the food industry. And consumers are very clear about what they want – simple ingredient lists, free from artificial colors and flavors, free from gluten, less sugar, less sodium, more convenience. This translates into very a clear set of growth opportunities for us,” said Ken Powell, General Mills Chairman and Chief Executive Officer. “We’ve challenged ourselves to go out and really understand our consumers, get into their homes, shop alongside them and listen to what they want. These interactions allow us to build greater intuition, which helps us move much faster. Our new product line up demonstrates our ability to listen and respond.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7857151-general-mills-new-2016-products/
Progresso is now using only 100 percent antibiotic and hormone free chicken breasts in all of its 36 chicken soup varieties. Currently available on store shelves nationwide, Progresso is the first large retail soup brand in the United States to have antibiotic and hormone free chicken breasts in its soups.
For decades, Progresso has been committed to continuously improving the quality of its soups. Not only is Progresso now using only white breast meat chicken with no antibiotics or hormones, but the brand is also free from artificial flavors and has removed artificial colors from 60 percent of its soups, with a goal to remove 100 percent by 2019. In addition, the soup brand has reduced sodium levels in more than 40 soup varieties, added seven soups to its certified Gluten Free product line and is increasing its vegetarian soup options.
To view the multimedia release go to:
http://www.multivu.com/players/English/7885251-progresso-antibiotic-free-chicken/
“This Land Is Your Land,” the iconic song and rallying cry for American unification penned by Woodie Guthrie, is at the heart of Johnnie Walker’s new Keep Walking America campaign. For more than 200 years, Johnnie Walker has inspired the world with stories of personal progress and Keep Walking America is another powerful collection of stories reflecting the countless achievements, unwavering optimism and tireless progression of the great people who call America home.
The new 360 marketing campaign, which premiered nationally on November 7th with a :60 TV spot created by Anomaly and directed by Chris Sargent of Anonymous Content, celebrates the cultural progress and diversity that represents the fabric of America today. The lyrics of “This Land Is Your Land,” read in both English and Spanish, serve as the campaign’s anthem. The meaning behind the lyrics powerfully communicate the core message that America has always been and should always remain an inclusive nation, built on values that celebrate and reward people from all colors and creeds. The film was shot over two weeks and features real storylines of progress from Los Angeles, Santa Fe, Montana, New Orleans, Baltimore, New York and Washington DC.
To view the multimedia release go to:
http://www.multivu.com/players/English/7975051-johnnie-walker-keep-walking-america-celebrating-diversity/
A blast of colors lit up the sky today at Kennedy Space Center Visitor Complex in Florida above the new Heroes & Legends featuring the U.S. Astronaut Hall of Fame presented by Boeing. But not because of a rocket launch!
A spirited pyrotechnics display marked the opening of the new attraction, which was attended by more than 25 veteran and current NASA astronauts, including revered Gemini and Apollo space program astronauts Buzz Aldrin, James Lovell and Thomas Stafford. They were joined by the adult children of the late-astronauts Alan Shepard and Neil Armstrong, as well as representatives from NASA, The Boeing Company and Delaware North.
To view the multimedia release go to:
http://www.multivu.com/players/English/7973151-kennedy-space-center-heroes-legends/
KitchenAid, long known for its colorful and coveted stand mixers, today unveiled its first monochromatic version as a limited edition offering. The Artisan® Black Tie Limited Edition 5-Quart Stand Mixer features stunning Cast Iron like textured finishes and premium materials, including die cast zinc, satin and black chrome. The new mixer marks both a celebration and evolution of this iconic kitchen essential’s 85 available colors and finishes.
Available exclusively on kitchenaid.com, only 500 Artisan® Black Tie Stand Mixers will be sold in the U.S., each individually numbered on the custom trim band. A commemorative card authenticated by John McConnell, Senior Design Manager for KitchenAid small appliances and Ken Hossler, Senior Director of Manufacturing for KitchenAid will accompany all limited-edition models.
To view the multimedia release go to:
https://www.multivu.com/players/English/77667510-kitchenaid-limited-edition-artisan-black-tie-stand-mixer/
Step right up to witness the greatest “big top” celebration the world has ever seen. The 14th Annual Avon Heritage Duck Tape® Festival sets up Father’s Day weekend – Friday, June 16 through Sunday, June 18, 2017 – with a theme to entertain men, women and children of all ages. That’s right, folks, the Duck Tape® “circus” is coming to town!
Available in hundreds of colors, designs and licenses, America’s favorite fix-all is ready for the spotlight. Head out to Veterans Memorial Park in Avon, Ohio to be amazed, amused and astonished by a most-incredible Duck Tape® “Circus Spectacular”: from a circus-themed parade featuring floats made with Duck Tape®, larger-than-life Duck Tape® sculptures to lots of fun under the arts and crafts tent and a community fashion show. Families can also enjoy delicious fair food favorites (cotton candy, anyone?), rides and attractions, including family-friendly games, live entertainment and more. Plus, the first 500 spectators each day will receive a free roll of Duck Tape®.
To view the multimedia release go to:
https://www.multivu.com/players/English/8109351-duck-tape-avon-heritage-festival-circus-spectacular/
Bellisio Foods, one of the nation's largest, most trusted and fastest growing frozen food companies, introduces SO RIGHT®, a line of single-serve frozen meals that combine real ingredients and great flavors at a truly affordable price.
SO RIGHT meals offer so much of what consumers crave. They feature fresh-tasting, quality ingredients, like 100 percent natural white meat chicken (minimally processed with no artificial ingredients), roasted vegetables, whole grains, and brown rice. In addition, all of the meals are free of trans fats, high fructose corn syrup, and artificial flavors or colors, and contain 11 grams of protein or more; and many of the meals have 300 calories or less, 10 or fewer grams of total fat, and no preservatives.
To view the multimedia release go to:
https://www.multivu.com/players/English/8102351-bellisio-foods-so-right-single-serve-frozen-meals/
Today LeapFrog® Enterprises, Inc., the leader in innovative learning toys for children, announced the availability of its successful infant and preschool toy collection. These new products join an extensive range of toys that actively teach important early learning skills, such as counting, shapes, colors and the alphabet, while introducing the problem-solving, creativity and social skills children will need to thrive as they grow.
“LeapFrog understands the importance of fostering fun learning experiences that empower and inspire children to leap ahead,” said William To, President, VTech Electronics North America. “We believe the new introductions reflect the high-quality learning products children love and parents have come to expect from LeapFrog.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8140754-leapfrog-infant-preschool-learning-toys/
We humans are creatures drawn to light. We are also drawn to enticing scents. The two join up at last in Bond No. 9’s latest eau de parfum--New York Nights, which celebrates the infusions of colorful lights that are routinely switched on atop a growing number of Manhattan’s skyscrapers every evening. Some of these lights are shimmering incandescents; others are the same now-ubiquitous but still otherworldly luminescent LEDs that glow at us from our computer and smart phone screens. It started with the Empire State and Chrysler Buildings powering on their celebratory beams every nightfall. After all, how better to illuminate their Art Deco spires?
Why this rainbow of dancing lights? The answer is simple: We New Yorkers work hard during the day. And then, by way of reward, we celebrate just as hard at night. So it’s only natural that the iconic skyscrapers gracing the city that never sleeps decided to join in and dress up in their most vivid colors, punctuating the nighttime sky with a riot of colors.
To view the multimedia release go to:
https://www.multivu.com/players/English/8174151-bond-no-9-latest-eau-de-parfum-new-york-nights/
