Last December, nearly one-third of all car crash fatalities involved a drunk driver, according to the U.S. Department of Transportation’s National Highway Traffic Safety Administration (NHTSA). Today, to help make our roads safer during the holiday season, the Television Bureau of Advertising (TVB) launched the 13th annual “Project Roadblock” initiative, in which local broadcast TV stations donate airtime to support NHTSA and the Ad Council’s “Buzzed Driving is Drunk Driving” PSA (public service advertising) campaign.
To help the campaign’s message reach those who could benefit most, the Ad Council is conducting a special push to TV stations in the 10 states that accounted for 53% of all alcohol-impaired driving fatalities in 2015: Texas, California, Florida, North Carolina, Georgia, Pennsylvania, Ohio, New York, Illinois, and South Carolina.
To view the multimedia release go to:
http://www.multivu.com/players/English/8003951-nhtsa-ad-council-tvb-anti-drunk-driving-psa/
Last night, MGM Resorts International celebrated the milestone grand opening of its newest live entertainment venue on the Las Vegas Strip – Park Theater at Monte Carlo Resort and Casino. The dazzling theater came to life with inaugural performances by legendary singer-songwriter Stevie Nicks and renowned rock group The Pretenders.
The evening began with an unforgettable performance by The Pretenders, wowing guests with rousing renditions of their most beloved songs including “I’ll Stand By You” and “Back On the Chain Gang.” Then, prior to taking the stage, Nicks was presented with an honorary key to the theater and commemorated the unveiling of the venue by autographing a backstage wall, starting a tradition for all Park Theater performers to come.
To view the multimedia release go to:
http://www.multivu.com/players/English/8006351-park-theater-at-monte-carlo-mgm-resorts/
Using an entrepreneurial distribution model, the Natural Light project will now donate a second instalment of 20,000 solar lamps. These will be sold by new sales agents in off-grid communities in Zambia, Zimbabwe, Sierra Leone and, for the first time, in Malawi.
The aim of this project, besides bringing a sustainable light source to off-grid communities, was to create a business model for local sales agents to make a living. This has been a great success. Today more than 50 sales agents in three African nations – Zimbabwe, Zambia and Sierra Leone – have their own businesses selling Natural Light solar lamps.
The Natural Light project, in collaboration with social business Little Sun, and NGO Plan International, was created to celebrate the VELUX Group’s 75th anniversary. Following an international design competition last year, which received 172 submissions from all over the world, the winning design was chosen and 14,500 units of the solar lamp were distributed in Africa – one for each employee of the VELUX Group and its sister companies.
To view the multimedia release go to:
http://www.multivu.com/players/uk/8006751-velux-more-natural-light-shine-in-africa/
HMR Weight Management Services Corp. (HMR), a subsidiary of Merck, held its position as a No. 1 “Best Fast Weight-Loss Diet” in the 2017 Best Diets rankings released today by U.S. News & World Report. It’s the second year in a row HMR earned the top spot in the category, which was added to the annual rankings list last year.
“HMR’s highly structured diet and lifestyle change program is designed to help people lose weight quickly while learning the skills they need to keep it off,” said Carol Addy, M.D. MMSc, Chief Medical Officer at HMR. “Fast weight loss without lifestyle change isn’t sustainable. HMR gets fast weight loss, but our true expertise is helping people learn realistic ways to incorporate new healthy behaviors into their everyday lives.”
To view the multimedia release go to:
http://www.multivu.com/players/English/8003751-hmr-best-fast-weight-loss-diet-2017/
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Last night, Las Vegas’ most buzzed-about new production MAGIC MIKE LIVE celebrated its opening night at Hard Rock Hotel & Casino with a star-studded performance in its custom designed showroom, Club Domina. The show, based on the hit films Magic Mike and Magic Mike XXL and conceived and co-directed by Channing Tatum, brought audiences to its feet on the first night of its open-ended run in Las Vegas.
Following the show, the cast and creative team returned to the stage for an encore performance of Fatman Scoop’s “Be Faithful,” joined by the show’s co-director and producer Channing Tatum and wife, Jenna Dewan-Tatum. Tatum then shared a few words with the packed venue, thanking the crowd and friends and family in attendance for joining the cast and creative team for their highly-anticipated opening night performance.
To view the multimedia release go to:
https://www.multivu.com/players/English/8083451-magic-mike-live-las-vegas/
Merck (NYSE: MRK), known as MSD outside the United States and Canada, and the American Diabetes Association today revealed common challenges affecting the millions of Americans living with type 2 diabetes as part of the program America’s Diabetes Challenge: Get to Your Goals. Last year, award-winning artist Tim McGraw, renowned actress S. Epatha Merkerson and Chef Leticia Moreinos Schwartz called on patients and their loved ones to share their stories – from inspirational successes to daily struggles. Thousands of people from across the country responded, and revealed common challenges like eating healthy, exercising, sticking to a treatment plan and coping with the disease.
“Type 2 diabetes has affected my family, friends and fans, so I’ve learned it can be challenging to manage. It was great to hear from so many people, and I’m impressed by everyone’s dedication to their health,” said McGraw. “The stories we received shed an important light on the similar hardships people in the community face as they work toward achieving their blood sugar goals.”
To view the multimedia release go to:
https://www.multivu.com/players/English/7988751-merck-americas-diabetes-challenge-tim-mcgraw-s-epatha-merkerson-chef-leticia-moreinos-schwartz/
Today, Mark I Love SPAM Benson – who last year legally changed his name as a declaration of his love for the brand - wed his fiancée, Anne Mousley, marking the first wedding to be performed at the world-famous SPAM® Museum. The newlyweds, who hail from Liverpool, U.K., made the journey to Austin, Minn., to say their vows in the one-of-a kind setting adorned with iconic brand memorabilia.
“I am beyond appreciative of my fiancée for making my dream come true, and of the SPAM® Museum for hosting a wedding day that exceeded anything I could have imagined and that I will cherish forever,” said Benson. “Marrying Anne was amazing alone, and the icing on the cake was getting to say our vows at a place dedicated to the brand that I love and holds so much nostalgia for me.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8071051-spam-wedding/
Dickey’s Barbecue Pit is celebrating National Barbecue Month throughout May. Local Owners & Pit Masters have their on-site pits smoking 24-7 to serve guests authentic, Texas-style, straight-from-the-pit barbecue. To make the month even bigger for the largest barbecue chain in the nation, every Dickey’s guest will receive a free Big Yellow Cup on May 16, the official National Barbecue Day; while supplies last, no purchase necessary.
Online fans of Dickey’s Facebook page can also participate in the festivities all month long by entering for the chance to win delicious prizes. Lucky participants could win Free Barbecue for a Year or Dickey’s Pit Master Packs, including Mr. Dickey’s signature cookbook, rib rub, Dickey’s original barbecue sauce, a gift card and more.
To view the multimedia release go to:
https://www.multivu.com/players/English/7992452-dickeys-national-barbecue-month-giveaways/
Dickey’s Barbecue Pit is celebrating National Barbecue Month throughout May. Local Owners & Pit Masters have their on-site pits smoking 24-7 to serve guests authentic, Texas-style, straight-from-the-pit barbecue. To make the month even bigger for the largest barbecue chain in the nation, every Dickey’s guest will receive a free Big Yellow Cup on May 16, the official National Barbecue Day; while supplies last, no purchase necessary.
Online fans of Dickey’s Facebook page can also participate in the festivities all month long by entering for the chance to win delicious prizes. Lucky participants could win Free Barbecue for a Year or Dickey’s Pit Master Packs, including Mr. Dickey’s signature cookbook, rib rub, Dickey’s original barbecue sauce, a gift card and more.
To view the multimedia release go to:
https://www.multivu.com/players/English/7992452-dickeys-national-barbecue-month-giveaways/
The Class of 2017, the first crop of Generation Z (people born between 1993 and 1999) to enter the workforce, is more interested in working for large companies compared to last year’s grads (19 percent vs. 14 percent), according to a new study by Accenture Strategy on the future workforce. New graduates desire an engaging employee experience and want to take full advantage of their degree. The fifth annual Accenture Strategy 2017 U.S. College Graduate Employment Study also found that this generation is more prepared to enter the workforce and desires in-person interaction.
To view the multimedia release go to:
https://www.multivu.com/players/English/8076751-accenture-generation-z-workforce-study/
Institut Marquès presents the 1000th birth of its international embryo adoption programme. It is a baby girl called Georgina who, with 3,500 kg. of weight, was born in the town of Essex (UK) last February. Her mother decided to adopt an embryo at Institut Marquès, a clinic in Barcelona, after having performed several cycles of assisted reproduction without success in different centres. In June, an embryo that had been frozen for years was transferred; it came from the treatment of a couple who did not answer about the destination they wanted for their embryos and they were thus left under the custody of the clinic.
Kerry Andersen, Georgina's mother, is a midwife. A 45-year-old single woman who believes that this treatment has given her "the best of my life, which was the hope of being a mother. I am thrilled to think that my precious daughter is here thanks to the embryo adoption programme as I feel it is a very special way to enjoy motherhood. When I got to know this program, I did not hesitate to adopt an embryo”.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8112351-institut-marques-women-spain-adopt-embryos/
