Alcon, the global leader in eye care and a division of Novartis, is launching a new consumer education campaign called Invisible Edge with the help of Olympic gold- and silver-medalist Laurie Hernandez and two-time gold-medalist Tobin Heath. These star athletes will be shining a spotlight on the importance of clear vision, including the role of top-performing Alcon DAILIES® contact lenses in helping give “everyday” athletes an edge while competing at any level. The Invisible Edge campaign is based on a new survey that found clear eyesight tops the list of attributes that help nearly three in four “everyday” athletes perform at their best.
To view the multimedia release go to:
https://www.multivu.com/players/English/8184651-alcon-dailies-us-olympians/
Johnnie Walker is excited to announce the official release of Johnnie Walker Black Label The Director’s Cut – a limited-edition whisky developed in collaboration with visionary Blade Runner 2049 director Denis Villeneuve and Johnnie Walker Master Blender Jim Beveridge. The new blend comes thirty-five years after Johnnie Walker Black Label appeared in the original Blade Runner film as an iconic whisky of the future.
The unique, custom blend and the futuristic bottle were created in partnership with Blade Runner 2049, opening in theaters October 6. Both showcase Johnnie Walker’s commitment to progress and Alcon Entertainment’s dedication to maintaining the legacy of the original sci-fi classic. Fans first saw a peek of the new bottle at Alcon Entertainment’s Blade Runner 2049 Experience presented by Johnnie Walker at San Diego Comic-Con. The bottle will also appear in the new film.
To view the multimedia release go to:
https://www.multivu.com/players/English/8174551-johnnie-walker-whisky-blade-runner-2049/
Volvo Cars, the premium carmaker, is inventing a new model of car access with the launch of the new Volvo XC40 and the new ‘Care by Volvo’ subscription service. This will make having a car as transparent, easy and hassle free as having a phone: a national, ready-negotiated monthly fee, combined with getting a new car every 24 months.
After ordering online, Care by Volvo customers will be able to drive away in a new Volvo without having to worry about the traditional extras such as down payments, insurances, taxes, service fees and geographical or customer age related differences.
Furthermore, Care by Volvo will, depending on regional availability, offer a range of digital concierge services, such as fuelling, cleaning, service pick-up and e-commerce delivery to the car.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8181852-volvo-xc40-hassle-free-as-mobile-phone/
We humans are creatures drawn to light. We are also drawn to enticing scents. The two join up at last in Bond No. 9’s latest eau de parfum--New York Nights, which celebrates the infusions of colorful lights that are routinely switched on atop a growing number of Manhattan’s skyscrapers every evening. Some of these lights are shimmering incandescents; others are the same now-ubiquitous but still otherworldly luminescent LEDs that glow at us from our computer and smart phone screens. It started with the Empire State and Chrysler Buildings powering on their celebratory beams every nightfall. After all, how better to illuminate their Art Deco spires?
Why this rainbow of dancing lights? The answer is simple: We New Yorkers work hard during the day. And then, by way of reward, we celebrate just as hard at night. So it’s only natural that the iconic skyscrapers gracing the city that never sleeps decided to join in and dress up in their most vivid colors, punctuating the nighttime sky with a riot of colors.
To view the multimedia release go to:
https://www.multivu.com/players/English/8174151-bond-no-9-latest-eau-de-parfum-new-york-nights/
Kohler raises the bar on toilet flushing platforms with the launch of its new Revolution 360 swirl flush technology. The brands extensive experience in the toilet industry supports its understanding that critical drivers of owner satisfaction are toilet cleanliness and flush performance – both addressed in the new platform.
Revolution 360 is Kohler’s most complete flush ever developed and is powered by the brand’s widely popular AquaPiston canister technology which allows water to flow out of the tank at 360 degrees, increasing the power and effectiveness of the flush. Once out of the tank the water flows into the bowl from a single, powerful port and swirls throughout the bowl. Utilizing this swirling motion, Revolution 360 keeps the bowl cleaner, longer than a conventional flush. Kohler’s team of engineers engaged experiment and Computational Fluid Dynamics methods to study, improve and perfect even the smallest details to ensure complete rinsing of the entire bowl surface.
To view the multimedia release go to:
https://www.multivu.com/players/English/8176751-kohler-revolution-360-toilet-flushing-platform/
The Kroger Co. (NYSE: KR) today announced a new, national effort aimed at ending hunger in the communities Kroger calls home and eliminating waste across the company by 2025.
“No family in a community we serve should ever go hungry, and no food in a store we operate should ever go to waste ,” said Rodney McMullen, Kroger’s chairman and CEO.
Across the United States, 42 million Americans struggle with hunger. At the same time, an estimated 72 billion pounds of food ends up in a landfill every year.
“More than 40 percent of the food produced in the U.S. each year goes unconsumed, while one in eight people struggle with hunger. That just doesn’t make sense,” Mr. McMullen said. “As America’s grocer and one of the largest retailers in the world, we are committing to doing something about it.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8164551-kroger-zero-hunger-zero-waste/
The Kroger Co. (NYSE: KR) today announced a new, national effort aimed at ending hunger in the communities Kroger calls home and eliminating waste across the company by 2025.
“No family in a community we serve should ever go hungry, and no food in a store we operate should ever go to waste ,” said Rodney McMullen, Kroger’s chairman and CEO.
Across the United States, 42 million Americans struggle with hunger. At the same time, an estimated 72 billion pounds of food ends up in a landfill every year.
“More than 40 percent of the food produced in the U.S. each year goes unconsumed, while one in eight people struggle with hunger. That just doesn’t make sense,” Mr. McMullen said. “As America’s grocer and one of the largest retailers in the world, we are committing to doing something about it.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8164551-kroger-zero-hunger-zero-waste/
Sometimes good things come in the same-sized packages. That is definitely the case with new GE Profile and GE Café front control slide-in ranges, which have been transformed into pioneering culinary masterpieces that maximize every inch of space, giving owners sleek, custom look, edge-to-edge cooktops and connectivity to get them cooking with ease and confidence. According to the great minds at GE Appliances who engineered a way to maximize every inch, there is no longer anything standard about the standard size.
“At GE Appliances, our industry leadership comes from listening to you and bringing you innovations that make your life easier,” said Tim Calvert, marketing director for GE Appliances’ ranges. “We know that today’s appliances need to do so much more than look good. That’s why the latest features added to GE Profile and GE Café slide-in ranges offer so many industry firsts that when combined, give you the perfect recipe for professional performance in an easy-to-use package.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8178151-ge-appliances-profile-cafe-slide-in-ranges/
Chili’s® Grill & Bar understands the heartache of losing a beloved menu item; so this is for the Fried Buffalo Cauliflower lovers and the Smothered Carnitas Burrito enthusiasts, because today is the day that Chili’s introduces its new “less is more” 75-item menu at all restaurants nationwide. This 40 percent menu cut is drastic, but it’s for the best as this decision was made with the best interest of Guests in mind. Chili’s is going back to its roots and investing millions into what the brand does best – burgers, ribs and fajitas.
To view the multimedia release go to:
https://www.multivu.com/players/English/8178951-chilis-goodbye-menu-items/
Traveling these days can be complicated with all the rules, restrictions, additional fees, and shrinking leg room – but it doesn’t have to be. Amtrak revealed today an exciting new campaign, dubbed “Break the Travel Quo,” that goes head-to-head against some of the most prevalent pain points of modern day travel and reminds consumers that riding with Amtrak is a far easier, more comfortable and convenient way to travel.
“Break the Travel Quo” takes a lighthearted approach to push against the realities of air and car travel that have become par for the course, juxtaposing commonplace scenarios against the comfort and convenience of Amtrak. Not only does Amtrak boast one of the most generous baggage policies in the travel industry – allowing passengers to bring up to four pieces of luggage for free – but the rail company also offers free Wi-Fi, the freedom to use phones and electronic devices at all times (no “airplane mode”), the ability to travel with small pets on many trains, large spacious seats with ample leg room, and no middle seat.
To view the multimedia release go to:
https://www.multivu.com/players/English/8176651-amtrak-break-the-travel-quo-campaign/
Just in time for National Cheeseburger Day, The Capital Grille announced today the return of Wagyu & Wine, an elevated twist of Wagyu burgers paired with elegant wines. Now through Nov. 19, guests are invited to The Capital Grille’s lounge to experience three Wagyu burgers, paired with one of three hand-selected wines from the esteemed Wagner winemakers.
For $25*, guests can enjoy a gourmet Wagyu burger paired with one of three prestigious wines, typically available exclusively by the bottle: Caymus Cabernet Sauvignon (Napa Valley); Belle Glos Las Alturas Pinot Noir (Santa Lucia Highlands); and Emmolo Merlot (Napa Valley). These exceptional wines were hand-selected by The Capital Grille’s Advanced Sommelier Brian Phillips to pair perfectly with the gourmet Wagyu burgers.
To view the multimedia release go to:
https://www.multivu.com/players/English/8171751-the-capital-grille-wagyu-and-wine-returns/
Leading frozen bread manufacturer and the original inventor of frozen garlic bread, Cole’s Quality Foods, Inc., innovates the frozen food category yet again with the introduction of Middles™, a stuffed bread that combines delicious, decadent, savory, salty and sweet flavors into one revolutionary snack concept.
Middles become available later this month in the freezer section at grocery, club, supermarket and convenience stores nationwide for a suggested retail price of $3.99 per 10.8-ounce box. Each box contains eight tasty bread bites.
Inspired by the much-celebrated combination of bread and cheese, Middles advances the concept by featuring the soft “middle” section of popular bakery staples, including bagel, Italian and pretzel breads. They are then stuffed with savory and sweet centers, including cheddar cheese, cream cheese, and beer cheese varieties. The result is an outrageously delicious heat-and-serve stuffed bread snack that can be made in either microwave or conventional ovens in just seven to nine minutes.
To view the multimedia release go to:
https://www.multivu.com/players/English/8139251-coles-frozen-bread-middles/
