The holiday season is in full swing and in your excitement, you’ve managed to overcommit yourself again this year! If you’re like the countless others trying to pull together a last minute festive fete and manage to cross everyone off your shopping list at the same time, don’t fret!
On Monday, December 11th, Chef James Briscione will be available to share his expert advice on how to plan and host your holiday party and get through your gift list with time to spare! He’ll provide easy tips on everything from food and wine pairings and party decorations to last minute gift ideas. With his help, you’ll be able to smoothly host a last-minute shindig.
The Ad Council is launching its first crowdfunding effort leveraging the Tilt platform to raise the funds necessary to continue its national Bullying Prevention campaign. The program kicks off today and will run through mid-December with a goal of raising $100,000 to fund the production and distribution of new public service ads (PSAs). Promotional partners for the Tilt program include Change.org, Participant Media, Element Associates and PR Newswire.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7357251-ad-council-tilt-be-more-than-a-bystander-bullying-prevention-campaign/
Eisai Inc. today announced the launch of a new national television advertising campaign for BELVIQ® (lorcaserin HCl) CIV, an FDA-approved prescription therapy for chronic weight management. The advertisement will air on numerous channels including Lifetime, Oxygen and AMC.
The spot illustrates the struggles many people face when they are trying to lose or control their weight. BELVIQ is presented as a targeted approach to weight loss, that, when combined with diet and increased activity, may help some patients lose weight and keep it off.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/7161051-eisai-launches-national-television-campaign-belviq-lorcaserin-hcl-civ
According to a new survey from the American Institute of Certified Public Accountants (AICPA) and the Ad Council, one in three millennials (34 percent) ranked saving as their number one goal for the year – ahead of living a healthy lifestyle (20 percent), paying off debt (19 percent), and losing weight (14 percent). But while saving was a top priority, a majority of millennials attributed their lack of saving to impulse buying (65 percent).
For older millennials, those born between the early 1980’s and early 1990’s, saving is crucial as they work towards major milestones in their lives. When asked what they were saving money towards, respondents sought to secure their future by saving for an emergency fund (40 percent), saving for retirement (22 percent) or starting a family (15 percent). They also reported saving for larger purchases like a vacation (36 percent), a new house (27 percent), a car (26 percent), home improvements (20 percent), or a wedding (8 percent). To provide Americans aged 25 to 34 with the tips and tools to take control of their personal finances, AICPA and the Ad Council’s national advertising campaign, Feed the Pig, is continuing to collaborate with new partners to deliver this critical content in a relevant and engaging way.
“Many young adults think saving is impossible,” said Gregory Anton, CPA, CGMA, chair of the AICPA’s National CPA Financial Literacy Commission. “While low salaries and high debt levels can certainly be barriers to saving, the key is to create a budget and stick to it. Establishing a disciplined saving strategy early in life and avoiding missteps will reap substantial long-term dividends.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7790851-ad-council-feed-the-pig/
Master Blaster Sachin Tendulkar, India's greatest talent in cricket, sparks a discussion on his retirement in interview session with Aviva India. 'Aviva Sachin Off Guard ' featuring Sachin Tendulkar is a series of interviews which feature Sachin Tendulkar talking about his retirement, family and protection over time.
Debt is a buzzword for politicians, a burden for students, a necessity for most homeowners and a reality for 70 percent of Americans.
But despite this fact, 30 percent of those in debt have no plan to pay it off, according to a recent survey conducted by Fifth Third Bank (NASDAQ: FITB).
Fifth Third commissioned the national survey to examine the financial beliefs and behaviors of American adults. The results provided a snapshot of our nation’s financial literacy, with 82 percent of respondents citing financial independence as a goal in their lives. The survey also revealed how the three largest generations in America differ in their understanding and management of savings, budgeting, retirement planning and credit.
“At Fifth Third, we were curious to discover how knowledgeable Americans are about their personal finances,” said Jada Grandy, senior vice president and Community Reinvestment Act strategies director, Fifth Third Bank. “The results of this survey give insight into financial literacy in America, as well as the needs of customers at different key stages of their lives. This knowledge arms Fifth Third with the tools to support our customers at every step on their journey to financial independence.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7723851-fifth-third-bank-life/
The Pillsbury® Bake-Off® Contest is back with a new twist and we are calling all home cooks nationwide to fire up their ovens and imagine the possibilities with Pillsbury. In partnership with Food Network and The Pioneer Woman, Ree Drummond, Pillsbury is celebrating family memories made at home, by seeking out your family’s favorite recipes and the inspiration and stories behind them.
As an evolution of the beloved Pillsbury Bake-Off Contest, this year home cooks are asked to share how they use Pillsbury in a family favorite recipe and to also share the story behind their recipe. Do you have a twist on a recipe passed down from a relative? Is there a special family tradition that surrounds the recipe? Judges will consider both the recipe and the story behind the recipe in their judging. Contestants may submit their original recipe using Pillsbury® refrigerated dough along with the inspiration behind it for any of the following categories: Cozy Breakfasts, Appetizers for Any Party, Dinners with Heart, and No-Fuss Desserts at BakeOff.com.
To view the multimedia release go to:
http://www.multivu.com/players/English/8173751-pillsbury-food-network-bake-off-contest/
Winding up the best yoyo tricks of 2017! The skill, the beauty, the creativity and the fun, we saw new amazing tricks pulled off this year, here's some of the best! Did we miss any good tricks? Let us know in the comments!
Today's yoyo tricks are like nothing you've ever seen! Watch pro players from around the world blow your mind!
https://www.youtube.com/watch?v=IxA930kPm38
Volvo Cars’ instrumental role in defining the adventurous Cross Country segment is widely acknowledged. With the imminent reveal of the new V90 Cross Country, the Swedish carmaker is set to cement its leading role as the most capable and comfortable premium all-roader on offer and complete its 90 Series line-up.
“Cross Country has become the true expression of a Volvo car in many peoples’ eyes. It was a winning concept from the start, perfect for the tough climate and road conditions that we experience in Sweden,” said Håkan Samuelsson, President & CEO, Volvo Car Group.
Developed in 1996, the first Cross Country estate combined functional flexibility and rugged capability. Today, 20 years later, the Cross Country segment is a familiar sight across the premium car market, providing a capable, yet comfortable driving experience.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7919851-volvo-cars-v90-cross-country/
Clayton home building group, a national home builder and Manufactured Housing Institute’s 2017 Manufacturer of the Year, today unveiled its newest home building facility in Athens, Texas designed to transform industry standards with focus on team member experience, sustainability and innovation.
After listening to the needs and wants of Clayton team members through an in-depth survey, the company analyzed how best to support their team members throughout the off-site construction process in their home building facilities. The response was a 160,000-plus square foot facility that has since surpassed those needs, which started with simply making team member jobs easier and more enjoyable.
To view the multimedia release go to:
https://www.multivu.com/players/English/8011657-clayton-home-building-facility-athens-texas/
