Persil® ProClean®, Henkel North America’s new premium laundry detergent brand, made its first-ever Super Bowl® advertising debut with a commercial that aired in the second quarter of Super Bowl 50. As a new brand in the U.S. Persil ProClean has only been available to U.S. consumers since early 2015, but the Persil brand has been globally renowned for over a century. Its exceptional stain-fighting, whitening, and freshness have translated into impressive repeat-purchase rates, showing that once consumers try it, they love it.
Persil ProClean chose this coveted platform to launch their 2016 advertising campaign featuring the brand’s debonair tuxedo-wearing, stain-fighting superhero, “The Professional,” played by Peter Hermann. “The Professional” brings humor to a historically predictable category, while showing off some serious stain-fighting to relay a simple yet impactful message to viewers. Packed with powerful stain-fighting technology, Persil ProClean 2in1, received the highest laundry detergent rating in recent rankings by a leading consumer testing publication. Persil ProClean 2in1 didn’t only beat market-leader Tide, it beat every single detergent tested.
To view the multimedia release go to:
http://www.multivu.com/players/English/7750351-persil-proclean-super-bowl/
Mitsubishi Aircraft Corporation and Mitsubishi Heavy Industries, Ltd. (MHI) today conducted the first flight of the first flight-test airplane for the MRJ (Mitsubishi Regional Jet), their next-generation regional jet. The first flight was viewed around the world on the MRJ website, www.flythemrj.com.
The MRJ took off from Nagoya Airport and confirmed its basic characteristics and functionality in ascent, descent and turning in airspace off the Pacific coast during its 1.5-hour first flight.
“The MRJ successfully took to the sky today thanks to ongoing cooperation and support from all members involved,” said Hiromichi Morimoto, President, Mitsubishi Aircraft Corporation. “ We will make our utmost efforts towards type certificate acquisition, committing all our resources to develop and produce the finest regional jet aircraft to enter commercial service in 2017.”
“Operational performance of the MRJ exceeded expectations. We had a significantly comfortable flight,” said Pilot Yasumura, who served as captain.
To view the multimedia release go to:
http://www.multivu.com/players/English/7688051-mitsubishi-aircraft-mrj/
The new Niro EV opens a world of new possibilities for consumers who love crossover characteristics but also want all the benefits electric vehicles have to offer. Not only can they have all the functionality of a traditional crossover, but they can have it while happily driving past filling stations.
To view the multimedia release go to:
https://www.multivu.com/players/English/8246059-kia-2019-niro-ev-north-american-debut/
Denny’s and Stoopid Buddy Stoodios, the studio behind “Robot Chicken™,” have joined forces to create a new animated web series, “The Grand Slams.” Starring a delicious cast of characters – Egg, Pancake, Sausage and Bacon – based on the brand’s most iconic dish, The Grand Slam™, the series follows the diner gang on their everyday adventures at the booth and beyond.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7338951-denny-s-stoopid-buddy-stoodios-the-grand-slams-web-series/
In recognition of Small Business Saturday, a shopping holiday that encourages consumers to patronize small and local businesses, Carhartt today announced the release of a short film to honor tradesmen and craftspeople, The Road Home to Craftsmanship. The focus of the film is hardworking, loyal small business workers who are building America. Carhartt recently embarked on a tour of the Midwest to document the spirit of craftsmanship. The team began in Detroit, crossed through Milwaukee, Chicago, Des Moines, Omaha and ended up in Denver.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7374351-carhartt-celebrates-craftsmanship-in-new-documentary-focused-on-small-businesses/
The Cantor Fitzgerald Relief Fund (“Relief Fund”) today announced that it worked with Houston-area school officials to donate prepaid $1,000 American Express® cash cards to the 5,000 families most severely affected by Hurricane Harvey, distributing total of approximately $5 million.
The donation is made possible by the Cantor Fitzgerald Relief Fund as well as by a grant from the firms and partners of Cantor Fitzgerald, Newmark Knight Frank and BGC Partners. With a combined presence of more than 500 employees throughout Texas, the combined companies have 180 employees who volunteered to effectively distribute direct financial aid to deserving families at Houston’s George R. Brown Convention Center on Sunday, February 11 and Monday, February 12.
To make this event a reality, the Relief Fund worked with the office of Houston Mayor Sylvester Turner, along with officials and administrators from 15 Houston-area school districts, covering 200 schools, whose efforts were critical to identifying the 5,000 of the most affected families. In addition to Mayor Turner, Sheila Jackson Lee, U.S. Representative for Texas's 18th congressional district, participated in the event, along with many other local officials and notables.
To view the multimedia release go to:
https://www.multivu.com/players/English/8262751-cantor-fitzgerald-hurricane-relief-fund/
The rise in popularity of action cams and wearable devices is now reaching kids – but in a more durable and affordable way. Today VTech announces the availability of its latest innovation, the Kidizoom Action Cam (www.VTechKids.com/ActionCam), bringing parents’ technology to a new generation of active kids. Already receiving accolades, it was named the #1 breakout hit on the TTPM Summer Play List.
As the summer months approach and families head outdoors, the Kidizoom Action Cam is the perfect companion to help little explorers capture memorable moments while on the go so parents can treasure them forever. It features a robust, durable design and comes complete with mounts for attaching to a bike, skateboard or scooter, plus a waterproof case, all at an affordable price, making it an exceptional alternative to an expensive adult action camera. It is available now at Walmart online (www.walmart.com) and in Walmart stores May 11th.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7404455-vtech-kidizoom-action-cam/
Recent reports of fraudulent extra virgin olive oil in the marketplace have made finding truly authentic EVOO more important than ever. Consumers are seeking ways to identify the real from the fake. Bellucci and its parent company Certified Origins, headquartered in Grosseto, Italy, is offering a solution in the form of the Bellucci App, which traces any bottle of Bellucci EVOO back to the mill where it was produced and the area in which the olives for it were grown.
As EVOO consumption increases worldwide and many new competitors are entering the market to meet demand, Bellucci is committed to offering precise, detailed information to ensure the authenticity of their product at all levels of production and to empower customers in selecting truly authentic EVOO.
66% of Bellucci is owned by cooperatives of Italian growers, who work with agronomists to identify when their olives are at their peak flavor for oil production. Within hours of harvest, they press their olives in cooperative mills local to their groves. The oil is tested to confirm that it is without defects and that the standards for EVOO are not only met but also exceeded.
To view the multimedia release go to:
http://www.multivu.com/players/English/7716351-bellucci-olive-oil-trace-to-source-app/
Turkey’s most fascinating leisure and entertainment park, The Land of Legends Theme Park, was designed and built as a joint venture by Rixos Hotels, Emaar Properties PJSC and Dragone Productions. It takes children, youngsters and adults on the journey of their lifetime, an experience full of adventures and excitement, with a new interpretation of entertainment. Located in Belek, Antalya as the epitome of entertainment, it has brought a brand new concept to Turkey with its spectacular architecture as well as the impressive stage and visual art designs by Franco Dragone, known as a genius in the world of imagination and fantasy.
The Land of Legends Theme Park offers an unforgettable holiday experience, including the world’s first musical boat feast and the “Kingdom”- the realm of children, Turkey’s first hotel specially designed for children. Marvel at the Water World, the Tower of Legends and the Water Coaster - 43 m high with a speed of 86 km per hour. Do not miss a wonderful experience in the 5D cinema, where guests enter with their swimsuits on, as well as surf and wave pools; and the highlight: shows performed by original and breathtaking characters specially designed for the park and a variety of surprises.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7888251-rixos-land-of-legends-opened-gates/
Even though Colorado State University’s storm-prediction experts anticipate a below-average hurricane season, the second anniversary of Hurricane Sandy serves as a sobering reminder to the families along the Mid-Atlantic coast of the importance for families to be prepared for disasters.
Foundation Expert, Steven Gencorelli, P.E. of Danbro Distributors advises that to elevate safely, securing your foundation with a permanent, deep foundation system is the best option. In an interview on October 15th, Gencorelli provided some advice to individuals still struggling to recover from the devastation of Superstorm Sandy.
Gencorelli helped local communities affected by Hurricane Sandy by providing design assistance for damaged structures and contributed to the development of The Sandy Solution™, which uses helical pile technology.
To view the Multimedia News Release, go http://www.multivu.com/players/English/63264-hubbell-chance-helical-piles-flood-zone-foundation-repair-contractors/
Farmers in Ivory Coast struggle with a mango harvest season that is as short as the fruit is sweet.
“For a 4-6 week period in April and May, the country is flooded with good mangos, but it ends abruptly when the rainy season starts. From then on, the mango just starts decaying,” explains Mathew Shed, container manager in the specialist shipping company Africa Express Line (AEL).
“We were approached in April by Eolis, a CF logistics company, who asked for some kind of smart solution that would keep the fruit delicious and marketable for a longer time,” he adds.
The solution turned out to be special reefer containers. With quick help from a container leasing company and a container depot in Antwerp, Belgium, Star Cool containers were upgraded to work with controlled atmosphere, in short known as CA, and sent to Ivory Coast.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/72762525-MCI-eyes-revolution-mango-trade/
Cycle for Survival, the nationwide movement to beat rare cancers, brought hundreds of supporters to Times Square on Friday for its second annual Times Square Takeover, an all-day celebration featuring high-energy stationary cycling sessions.
The day kicked off Cycle for Survival’s ninth year and the launch of registration for its 2015 events across the country.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7325451-cycle-for-survival-second-annual-times-square-takeover-2015-registration-launch/
