Today's SUVs and pickups pose far less risk to people in cars and minivans than previous generations, a new study from the Insurance Institute for Highway Safety shows. Until recently, SUVs and pickups were more likely than cars or minivans of the same weight to be involved in crashes that killed occupants of other cars or minivans. That's no longer the case for SUVs, and for pickups the higher risk is much less pronounced than it had been.
The list of winners of the Institute's TOP SAFETY PICK award is longer than ever this year, with vehicles in nearly every size category the Institute evaluates earning accolades. From minicars to sedans to pickups, consumers have a record number of choices among 2012 models.
In all, 69 cars, 38 SUVs, 5 minivans, and 3 pickups earn TOP SAFETY PICK. The award recognizes vehicles that do the best job of protecting people in front, side, rollover, and rear crashes based on ratings in Institute evaluations. The ratings, which cover all 4 of the most common kinds of crashes, help shoppers pick vehicles that offer the highest levels of crash protection. Because the federal government now requires all 2012 and later passenger vehicles to have electronic stability control to help drivers avoid loss-of-control crashes, ESC no longer is a requirement to win as it was in prior years.
The winners’ circle includes 18 new recipients for 2012, while 97 models that previously qualified for the 2011 award carry over to 2012.
La Administración Nacional de Seguridad del Tráfico en las Carreteras (NHTSA, por sus siglas en inglés) anunció hoy el lanzamiento de una nueva serie de anuncios de servicio público en español para educar a los padres acerca de la importancia de asegurar a sus niños en los asientos de seguridad apropiados para su edad y tamaño. Los avisos, emitidos en colaboración con el Ad Council, promueven los asientos de seguridad entre padres y personas encargadas del cuidado de niños hispanos que trasportan niños de recién nacidos hasta los 12 años de edad. Esta campaña ayudará a aquellos que están en proceso de asimilación a la cultura, leyes en los Estados Unidos y cuyo primer idioma no es el inglés. Vale recalcar que los choques automovilísticos continúan siendo la causa principal de muerte entre niños de 1 a 13 años de edad.
Para más, va a http://www.multivu.com/mnr/55318-nhtsa-launches-new-psas-about-car-seat-recommendations-spanish
Invacare Corporation (NYSE:IVC), the global leader in home and long-term care medical products, today is launching “Real Life,” a new campaign dedicated to raising awareness of the everyday struggles and achievements of those living with disabilities, ailments or advancing age. For these individuals, even “ordinary” tasks like getting dressed, preparing for the day ahead, caring for children, driving a car or going to work can require extraordinary effort — yet few people are aware of these everyday struggles and achievements. Invacare has created this awareness campaign and platform so that people can share their ‘real life’ stories — or the story of someone who inspires them — for a chance to win cash prizes for themselves and the charity of their choice.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/invacare/49159/
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Dale Earnhardt Jr.’s popular No. 88 Chevrolet went “dark” today thanks to fans of The Dark Knight Rises and Mountain Dew® (DEW). Following a week and a half of voting at DEWCrew.com, Earnhardt revealed which “Dark Knight”-inspired paint scheme will be featured on the hood of his No. 88 Chevrolet in Michigan next month. In addition to the Bat Shield on the hood, the redesign features Batman and Bane, Gotham City’s newest villain, on either side of the car. The unveiling continues to drive anticipation for Warner Bros. Pictures’ and Legendary Pictures’ The Dark Knight Rises, before the film’s opening day, July 20.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56313-mtn-dew-dale-earnhardt-jr-no-88-the-dark-knight-rises-paint-scheme
After pioneering pizza delivery with innovations such as the Heatwave Bag, corrugated pizza box, magnetic car topper and Domino’s Tracker™ – Domino’s Pizza (NYSE: DPZ) is looking to revolutionize delivery once again.
Beginning today, the recognized world leader in pizza delivery launches a national campaign as unique as anything in its proud 52-year history, asking consumers to contribute to a whole new pizza delivery experience by helping design the Ultimate Delivery Vehicle.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57579-dominos-pizza-design-the-ultimate-delivery-vehicle
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Hybrids have a safety edge over their conventional twins when it comes to shielding their occupants from injuries in crashes, new research by the Highway Loss Data Institute (HLDI), an affiliate of the Insurance Institute for Highway Safety, shows. On average, the odds of being injured in a crash are 25 percent lower for people in hybrids than people traveling in nonhybrid models.
The new finding is more good news for green-minded drivers who don’t want to trade safety for fuel economy. Not so long ago, car buyers had to choose between the two because fuel-efficient cars tended to be smaller and lighter. Now, consumers have more options than ever when it comes to picking an environmentally friendly — and crashworthy — vehicle.
For more information, go to: www.iihs.org
Cars.com, a leading resource for buying and selling a car, kicks off its 2011 advertising campaign with two brand new commercials airing in Super Bowl XLV. This is the site’s fourth consecutive year advertising in the Big Game, delivering its message of “confidence” alongside some of the most recognizable brands in the country.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/cars/48389/
