The Bridgestone brand’s passion for performance knows no bounds. That passion drives our engineers to develop products and technologies that provide drivers with performance when it matters most – what we like to call “Performance Moments.”
To convey this message, the Bridgestone brand’s new campaign, titled “Time to Perform,” imagines an environment in which our proprietary technologies transcend the traditional bounds of tires, and we investigate the impact Bridgestone performance attributes could have on professional sports. Of course, we couldn’t do that without the help of some well-known professional athletes and sports celebrities along the way!
To view Multimedia News Release, go to http://www.multivu.com/players/English/53333-bridgestone-super-bowl-ad-xlvi/
Drivers count on their vehicles to get them to their destinations safely, but how well a vehicle runs depends on how much effort motorists put into protecting their investment in their cars.
According to the National Car Care Council, about 70 percent of vehicles on the road are in need of some repair. And a recent article from StockMarketsReview.com revealed that 40 percent of consumers involved in repair decisions are postponing car maintenance or repair on their primary vehicle.
To view Multimedia News Release, go to http://www.multivu.com/players/English/55025-autozone-protect-your-investment
An inaugural national research report released today from The Children’s Hospital of Philadelphia (CHOP) and State Farm Insurance Companies® shows that the impact of teen driver crashes extends far beyond teen drivers’ families and friends. In 2008, more than half a million (681,000) people were involved in crashes where a teen driver was behind the wheel. More than 40,000 were injured, and nearly 30 percent of those who died in these crashes were not in cars driven by teens.
To view Multimedia News Release, go to http://www.multivu.com/players/English/47737-Miles-to-Go-Teen-Driver-Safety/
The makers of Quaker State, the motor oil well known for providing durable protection, are now giving motorists cash for using Quaker State and making their cars last. The Quaker State Cash Back Bonus Program launches today and is designed to reward consumers who use Quaker State® Ultimate Durability full synthetic motor oil, Quaker State® Enhanced Durability synthetic blend motor oil or Quaker State® Higher Mileage Engine™ motor oil with the cash value of their vehicle when they reach 300,000 miles, subject to certain terms and conditions.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/quakerstate/48531/
If everything Goodyear learns making tires for NASCAR inspires what it rolls into tires for everyday drivers, Daytona International Speedway may have been its biggest classroom.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/goodyear/48530/
http://www.golfclubdrivers.co Tiger Woods continues to dominate the media when it comes to golf no matter how he plays. Is he dead or isn't he, that is the question? Here at GolfClubDrivers.co we publish what we consider to be the best golf stories of the day along with all the latest news, views and reviews.
Drivers of vehicles that perform well in the Insurance Institute for Highway Safety's side-impact crash test are much less likely to die in a real-world left-side crash than drivers of vehicles that do poorly, a new analysis finds. The study includes only passenger vehicles with side airbags, demonstrating that airbags, while crucial, are far from the whole story in side crash protection.
After controlling for driver age and gender and vehicle type and weight, a driver of a vehicle rated good for driver protection in a side impact is 70 percent less likely to die in a left-side crash compared with a driver of a vehicle rated poor. A driver of a vehicle rated acceptable is 64 percent less likely to die, and a driver of a vehicle rated marginal is 49 percent less likely to die.
If everything Goodyear learns making tires for NASCAR inspires what it rolls into tires for everyday drivers, Daytona International Speedway may have been its biggest classroom.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/goodyear/48530/
Goodyear, tires, NASCAR, Daytona, test, repaved, surface, consumer, MultiVu 48530
The most exciting ride in Kings Dominion’s 35-year history opens to the public April 2, 2010, as the amusement park introduces a mammoth 5,100-foot long steel Giga-coaster. Intimidator 305 takes its name from one of stock car racing’s most beloved and tenacious drivers, Dale Earnhardt, “the Intimidator™” along with the height of the coaster’s lift hill, 305 feet.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/kingsdominion/43350/
Eighty-two percent of young adult drivers (16-24) have read a standard text message while driving, according to a national survey conducted by the Ad Council. In an effort to educate young drivers about the dangers of texting while driving, the State Attorneys General and Consumer Protection agencies, the National Highway Traffic Safety Administration (NHTSA)and the Ad Council are launching a new public service advertising campaign (PSA) nationwide. The campaign includes TV, radio, outdoor and digital PSAs. Additionally, to extend the campaign messages online, new Facebook, Twitter and YouTube social media channels go live today.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51785-ad-council-texting-and-driving-prevention-nhtsa-state-attorneys-general
European motorists put having correct tires on their car second only to not drink driving in terms of its importance to road safety, with 82% of respondents stating that 'having tires in good condition and properly inflated' was 'very important' to their safety when driving.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/goodyear/46303/
Vehicle designs and colors change each year but it is the integration of consumer electronics technologies into the vehicle interior that is really fueling future driving experiences. Continental, one of the world’s largest automotive suppliers, is engineering hardware, software and systems that are powering the vehicle with an “Always On” connection and linking drivers and passengers to content and information in new ways. Continental will showcase some of its latest Interior innovations to its automotive customers and consumer electronics partners during the Consumer Electronics Show (CES) being held January 6-9 in Las Vegas, Nevada.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/continentalag/46716/
