The first all-new 2017 Subaru Impreza rolled off the assembly line at Subaru of Indiana Automotive, Inc. (SIA), officially launching the first-ever American-built Impreza from the automaker. The Impreza had historically been produced only in Japan. The start of Impreza production marks the culmination of more than three years of preparation and highlights the consistent growth in Subaru demand in the United States (U.S.). The positive economic impact of that growth is clear in the investment Subaru made to increase SIA’s production capacity and prepare for Impreza production. SIA invested $1.3 billion over the past four years, and hired an additional 1,400 associates in the past year.
“In a time when some manufacturers are moving work out of the United States, we’re proud to be bringing Subaru Impreza production to the heartland of America,” said Tom Easterday, Senior Executive Vice President of SIA. “The move has allowed us to create hundreds of new jobs not only at SIA, but also at our suppliers in Indiana and across the country.”
The all-new 2017 Subaru Impreza is the first vehicle built using the new Subaru Global Platform architecture that is designed to enhance safety, comfort, agility and driving pleasure. Available in sedan and 5-door models, the 2017 Impreza is equipped with new driver assist technology, multimedia features and standard Symmetrical All-Wheel Drive. The new Impreza will be available in base, Premium, Sport and Limited trim lines starting in late 2016.
To view the multimedia release go to:
http://www.multivu.com/players/English/7673252-subaru-impreza-first-2017-american-made/
Bimbo Bakeries USA celebrates the nationwide launch of its new premium bread line, Healthfull®, by unveiling “Love, Your Bread,” a fully integrated marketing campaign that brings to life how whole grain bread has the power to love you back in deliciously fun and unexpected ways. The Healthfull® line will live within the Arnold®, Brownberry® and Oroweat® brands’ portfolio of products.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7404454-bimbo-bakeries-healthfull-bread/
STOUFFER’S FIT KITCHEN, creator of protein-packed, premium-quality frozen meals, once again teamed up with baseball stars Kris Bryant of Chicago and Kansas City’s Mike Moustakas to host the Fit City Takeover, an interactive day of fun that celebrated all the ways people incorporate fitness into their everyday lives.
STOUFFER’S FIT KITCHEN took over Phoenix elevating one of America’s favorite pastimes, recreational softball, surprising Arizona State University students with guest coaches for the day – Kris Bryant and Mike Moustakas. Two intramural teams took their game a step closer to the big leagues as Bryant and Moustakas went head to head in a friendly rivalry, sharing advice with the collegiate teams and showing fans everyone has a different way of staying fit.
The Fit City takeover, also included a never-before-seen Fit City Course that was modeled after an actual city, featuring obstacles like a skyscraper climbing wall and stationary bike that lights up the Fit City course. After exhausting all of their energy during the softball game and taking on the Fit City Course, fans had the opportunity to try the different fit feats and fuel up on free STOUFFER’S FIT KITCHEN samples to get a taste of the meals Moustakas and Bryant have been enjoying this off-season.
To view the multimedia release go to:
http://www.multivu.com/players/English/7812251-stouffers-fit-kitchen-bryant-moustakas/
Snacks, the proverbial middle child of the food world, are finally getting the recognition they deserve. Last night, TV host Andy Cohen, a foodie in his own right, joined fellow food aficionados to launch Snack Week, a week-long celebration of snacking and the launch pad for the new Hillshire® Snacking brand of premium snacks.
Snack Week kicked off with a VIP launch event, co-hosted by Cohen and other culinary experts, including Chef Dale Talde of “Talde” restaurants, New York mixologist Julie Reiner and two top food bloggers. The event united the experts to help launch the Hillshire® Snacking brand and highlighted curated pairings and snack ideas using the products, all coming to life in a series of videos to be released during Snack Week.
“Being a foodie and living in a city with an amazing food culture has elevated my snacking game,” said Cohen. “I’ve spent enough time around food and the culinary world to know when I spot a trend. The Hillshire® Snacking brand is a game-changer,” Cohen said.
To view the multimedia release go to:
http://www.multivu.com/players/English/7744951-hillshire-taps-cohen-for-snack-launch/
STOUFFER’S®, provider of premium-quality frozen entrees, today announced that it will be simplifying recipes according to its new “Kitchen Cupboard” commitment. This new initiative will focus on shortening and simplifying recipes and only including ingredients consumers might find at home, like vine-ripened tomatoes, freshly made pasta, and real mozzarella.
This effort will begin with STOUFFER’S Lasagna with Meat and Sauce, one of the brand’s classic offerings. The simpler recipe will now contain fewer ingredients, but continue to offer the same great taste consumers know and love.
“What you put on the table matters to you, which is why what we put into each dish matters to us,” said Chef Robert Fedorko, Director of Culinary Innovation of Nestlé USA, STOUFFER’S parent company. “STOUFFER’S upholds a standard of providing great tasting meals made with quality ingredients and culinary expertise. We’re excited to share our Kitchen Cupboard commitment so that consumers can continue to feel confident in serving STOUFFER’S meals to their families.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7904951-stouffers-kitchen-cupboard-commitment/
Kia Motors America (KMA) transforms dreams into reality at the 2017 Specialty Equipment Market Association (SEMA) Show with custom vehicle builds and opportunities to experience the all-new Stinger GT. Attendees will have the opportunity to ride alongside professional Formula Drift drivers who will provide thrilling drifting demonstrations as well as experience the vehicle’s athletic performance first hand from behind the wheel on a challenging autocross course2. In advance of the Stinger going on sale this December,3 KMA invited West Coast Customs to modify and feature two highly customized works of art, one based on the Stinger GT and the other on the current Cadenza premium sedan. KMA also revealed a uniquely modified Stinger equipped with a host of parts and accessories from leading aftermarket suppliers.
“We are so thrilled to show off what Kia has become at SEMA because 2017 is a momentous year for our Kia brand,” said Justin Sohn, President and CEO of Kia Motors America. “We ranked #1 in quality for the second year in a row in JD Power’s Initial Quality Study, we are top three in Consumer Reports reliability and we are now introducing the all-new 2018 four-door Stinger Sports Fastback, Kia’s fastest ever and our first performance vehicle.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8016956-kia-motors-2017-sema-show/
Today, the makers of Millstone®Coffee invite coffee enthusiasts to experience the journey of the premium Arabica coffee beans that go into every bag of Millstone Coffee. Available on Millstone.com, consumers can discover the distinctive
The all-new 2016 Honda Pilot SUV made its global premiere at the 2015 Chicago Auto Show. Reengineered and redesigned in America, the 2016 Honda Pilot delivers more family-friendly utility, more advanced technology and more premium attributes and amenities than ever before, boasting class-leading safety features, fuel efficiency and confident driving dynamics in a thoroughly modern, stylish and sophisticated new package.
The all-new 2016 Pilot, launching at Honda dealerships nationwide this summer, is the third generation of Honda’s three-row midsize SUV to be designed, developed and manufactured in America. Reinforcing 2015 as the “Year of Honda,” Pilot further strengthens Honda’s SUV/CUV triple threat by joining the exceptionally well received 2015 CR-V (2015 Motor Trend SUV of the Year) and greatly anticipated new 2016 HR-V.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7415551-chicago-auto-show/
With new juicer and food processor attachments, stylish ceramic bowls and three new colors, the KitchenAid® Stand Mixer offers endless culinary possibilities and makes for a great gift this holiday season. Further details about the products listed below can be found at www.kitchenaid.com/stand-mixers.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7282851-kitchenaid-stand-mixer-gifts-and-attachments/
Epson America, Inc. today announced that Smark Company, a distributor of industrial custom blended specialty chemicals, has integrated the Epson ColorWorks® C7500 and C831 inkjet label printers into its business workflow to significantly streamline in-house label production and maintain a safe production environment. Leveraging the ColorWorks printers, Smark is able to produce labels with exceptional clarity and color, in half the time compared with their previous legacy two-step label production process, and effortlessly differentiate the hazardous chemicals used in custom blends to comply with strict Globally Harmonized System of Classification and Labeling of Chemicals (GHS) guidelines1.
“The two-step label process we utilized previously relied on pre-printed labels that would often smear or fade – a costly and risky issue,” said Michael Garcia, supply chain manager, Smark Company. “Since installing the C7500 label printer, along with the ColorWorks C831, we now have the flexibility and efficiency required to adapt to new industry mandates and keep up with the ever-evolving demands of our customers. The move to on-demand color labeling has been extremely beneficial to our business.”
Fast machines that consume ink efficiently and produce sharp images, the Epson ColorWorks C7500 and C831 printers are designed to increase productivity while reducing the cost of using pre-printed labels. Leveraging bright, durable label media, the printers give a premium look to professional branded products, and come highly recommended from renowned industry consultants.
To view the multimedia release go to:
http://www.multivu.com/players/English/7820751-epson-colorworks-label-printer-smark/
Scotch is a drink embraced and enjoyed wherever, whenever. It is the world’s favorite whisky, and we bet you didn’t know that it’s the only drink that offers a diverse range of tastes, textures and flavours. Whether neat, on the rocks or in a cocktail, there is no right or wrong way to drink Scotch whisky. As long as you enjoy it (responsibly, of course!) that’s all that matters. It is also the ideal gift for men. If you are confused what to gift your man, don’t hesitate anymore and get him a bottle of Scotch Whisky! A gift which he will not only appreciate but also cherish.
Scotch whisky is found in the hands of arbiters of style around the world, and India is no different. On the occasion of World Whisky Day on 21st May, USL-Diageo, India’s leading premium drinks Company introduced Bangalore to its biggest global campaign ‘#LoveScotch’. Indulging the audience with their favorite Scotch whisky stories were Canadian Super Model and Global #LoveScotch Ambassador Coco Rocha, actors Randeep Hooda, Mandira Bedi, Dino Morea, alongside Businessman Rajiv Mehta and Whisky Connoisseur Magandeep Singh.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7891051-stars-with-their-favorite-scotch-whisky/
Carhartt, America’s premium work wear brand since 1889, is launching its national fall integrated advertising campaign focused on the brand’s durable water repellent Rain Defender® technology available in select outerwear, sweatshirts, pants and accessories. Beginning today, the multi-week campaign will tout “Trust your gear. Not your weatherman” across multiple broadcast and digital mediums through December.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7104351-carhartt-rain-defender-durable-water-repellent-coat/
