Change within the PR industry continued to accelerate in 2014 as more brands recognized their own power as publishers. In response to the growing demand for compelling content, PR Newswire’s clients rose to the challenge through narrative storytelling, use of rich visuals and an intelligent mix of distribution channels to amplify their messages.
On average, over 1,000 stories cross the wires in North America each day. With time remaining in 2014, PR Newswire’s editorial teams have already made over 40,000 editorial catches year to date - providing an additional layer of editorial review for your news. Helping clients achieve their strategic communications goals is the most rewarding and fulfilling aspect of what we do at PR Newswire, and our holiday video showcases some of our staff’s 2014 highlights.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7393051-happy-holidays-from-pr-newswire-2014/
In recognition of Small Business Saturday, a shopping holiday that encourages consumers to patronize small and local businesses, Carhartt today announced the release of a short film to honor tradesmen and craftspeople, The Road Home to Craftsmanship. The focus of the film is hardworking, loyal small business workers who are building America. Carhartt recently embarked on a tour of the Midwest to document the spirit of craftsmanship. The team began in Detroit, crossed through Milwaukee, Chicago, Des Moines, Omaha and ended up in Denver.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7374351-carhartt-celebrates-craftsmanship-in-new-documentary-focused-on-small-businesses/
After three decades of service to the duty free & travel retail industry, Tax Free World Association (TFWA) can take satisfaction in the knowledge that it has contributed to a 1000% growth in global sales, from USD $6 billion in 1985 to USD $60 billion last year, and supported the industry through some extremely challenging times.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/72762513-30th-duty-free-travel-retail-summit/
Today, Fleetmatics celebrates its 10th anniversary as a leader in the global SaaS-based mobile workforce industry, saluting a decade of several major milestones. To date, the company has approximately 523,000 vehicles under subscription, over 24,000 global businesses, 27 billion miles tracked and more than 62 billion data points collected to provide key benchmarking and business intelligence insights for companies looking to better manage expenses, employee productivity and customer satisfaction.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7237751-fleetmatics-celebrates-10th-anniversary/
Home to the most innovative and thrilling roller coasters, Six Flags Entertainment Corporation, (NYSE:SIX) the world’s largest regional theme park company, is commemorating National Roller Coaster Day – August 16 – at all of its North America theme parks with special roller coaster events and social media contests.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7295451-six-flags-celebrates-national-roller-coaster-day/
Smokey Bear, the icon featured in the longest running public service campaign in U.S. history, turns 70 years old this Saturday, August 9, 2014. Created in 1944 by the U.S. Forest Service, the National Association of State Foresters and the Ad Council-- Smokey Bear, along with his trademark, “Only You Can Prevent Wildfires,” --has helped reduce the number of acres burned annually by wildfires from 22 million in 1944 to an average of 6.7 million annually today.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7285651-ad-council-smokey-bear-celebrates-70th-birthday-prevent-wildfires/
Learning to drive is a big step in life. Celebrate My Drive (R) and State Farm (R) recognize that getting a driver’s license is an important and exciting time in the life of a teen. The program celebrates this milestone with new drivers – instead of scaring them – to help them make positive choices and stay safe on the road.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7271031-state-farm-celebrate-my-drive-2014/
If you don’t already sing to tomatoes, you may soon find yourself rethinking your salsa. Known for its freshly flavorful dips and spreads, Sabra® Dipping Company (www.sabra.com) has relaunched its eight refrigerated salsas to the sweet sound of farmer serenades. To underscore the loving process with which Sabra prepares its line of salsas, the brand is featuring in-field farmers singing to vine-ripening tomatoes in its first salsa advertising campaign.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7101952-sabra-dipping-company-celebrates-summer-of-salsa-love/
60 years, countless stories. As PR Newswire celebrates 60 years of press release distribution and multimedia engagement, the focus remains on the future of communications.
With the rapid evolution of technology and a changing communications landscape, public relations and marketing professionals must rethink their strategies. These shifts require a multi-faceted approach that capitalizes on digital, social and mobile to cut through the noise and generate buzz in the market.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7223831-pr-newswire-60th-anniversary/
LLNS, a leading healthcare communications company and part of Diversified Agency Services (DAS), is pleased to announce that Sharon Callahan, CEO of LLNS, has been recognized by the Women’s Venture Fund with its “Highest Leaf Award”. The award celebrates exceptional women who have demonstrated remarkable business leadership, developed a vision for business success and made outstanding contributions to their respective industries.
To view the Multimedia News Release, go to: http://www.multivu.com/mnr/7234651-llns-sharon-callahan-business-leadership-women-s-venture-fund-healthcare
Baume & Mercier released today a short film that brings to life the beauty of the age-old saying, “it is better to give, than it is to receive.” “Celebrate Dad,” is slated to launch today on http://www.baume-et-mercier.com and the brand’s social media platforms.
To view the Multimedia News Release, go to: http://www.multivu.com/mnr/7230451-baume-mercier-celebrates-father-s-day-with-moving-short-film
Lucky Charms™ cereal is launching its second annual #LuckyToBe campaign, celebrating individuality, diversity and inclusiveness. The magically delicious cereal brand is encouraging fans everywhere to share why they are #LuckyToBe.
“We are honoring everything that makes each of us special and adds color to our world — just like the marshmallow charms in our cereal,” said Michael Lenahan, associate marketing manager for Lucky Charms. “We are celebrating everyone who is proud to live life on their own terms and love every second of it.”
To view the Multimedia News Release, go to http://www.multivu.com/mnr/7235651-general-mills-lucky-charms-second-annual-luckytobe-campaign
