Subaru of America, Inc. today introduced the all-new 2015 WRX STI, Subaru’s iconic performance flagship model, at the North American International Auto Show. Subaru will offer a WRX STI Launch Edition, limited to 1,000 units and exclusively featuring WR Blue paint and gold BBS® forged alloy wheels and unique interior trim.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/59482-subaru-of-america-2015-wrx-sti-launch-edition
Today, appliance manufacturer Maytag® launched an integrated marketing campaign introducing the new face of the brand, the Maytag Man. A transformation of the widely known and iconic Maytag Repairman, the Maytag Man now has a brand new role as the machine. He will greet America as a Maytag® appliance, the human embodiment of the brand’s core values of reliability, durability and power.
To view Multimedia News Release, go to http://www.multivu.com/mnr/64894-maytag-transforms-brand-icon-maytag-man-debuts-maytag-manthem
Once again, Hamilton Watch is on the wrist of an action hero when every second counts in the Paramount Pictures film “Jack Ryan: Shadow Recruit.” In the film, the brand presents the Khaki Titanium and the Khaki Flight Timer, two iconic timepieces made with Swiss precision and American spirit. Hamilton has partnered with Paramount Pictures to promote the global theatrical release of the film, which opens worldwide January 2014.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64180-hamilton-watch-returns-to-big-screen-jack-ryan
UBM Tech makes its biggest move yet towards reinventing technology media with the announcement of a new community-driven InformationWeek. Combining the brand’s world renowned content, over 200 new expert contributors, fresh content-sharing tools, and a proven, editorially-facilitated engagement platform, the iconic 34-year old media brand is unlocking the ability for its community members – senior IT professionals – to digitally connect around the most pressing market issues they face. Users will be able to freely share ideas, gather peer feedback, and ultimately help shape the future of the technology market. Start engaging at InformationWeek.com.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/64283-informationweek
Las Vegas is a world-class vacation destination built on the principle of adult freedom, and no other tagline encapsulates this mentality better than the destination’s iconic “What happens here, stays here” advertising campaign. This year marks the 10th anniversary of this award-winning campaign, and this Monday Las Vegas unveiled a reimagined take on the pop culture-entrenched slogan with a variation of the theme titled “Vegas Enablers.”
To view Multimedia News Release, go to http://www.multivu.com/players/English/63040-las-vegas-what-happens-here-stays-here/
Across the world millions of Mary Kay Independent Beauty Consultants, their customers, corporate employees and brand lovers will mark the golden anniversary and founding day of iconic beauty company Mary Kay.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63338-mary-kay-celebrates-50-anniversary-top-selling-beauty-company
Avon Products, Inc. announced today that actress Megan Fox will serve as the face of Avon Instinct, a duo of fragrances for him and her. The fragrances will launch globally beginning this fall in Europe, followed by the U.S. and other regions in 2014. An iconic beauty and a smoldering presence on screen and off, Fox is the perfect fit for the intensely exotic new scents – lush, fruity floral for Her and woody aromatic for Him. Evoking the intoxicating feeling of losing inhibitions and indulging desire, Instinct is an ode to the kind of sensuality that Fox embodies.
To view Multimedia News Release, go to http://www.multivu.com/mnr/62857-avon-products-inc-megan-fox-face-of-instinct-fragrances
People are buzzing about the brand-new collaboration released this week from music superstar Nelly and Buzz the Bee, the iconic Honey Nut Cheerios® character. Honey-loving musician Nelly features Buzz in a fun, danceable remix of his hit song ‘Ride Wit Me,’ that has people saying “Must be the Honey!”
To view Multimedia News Release, go to http://www.multivu.com/mnr/62956-general-mills-honey-nut-cheerios-spread-the-honey-nelly-and-buzz
Ann Taylor partners with Vince Camuto to relaunch and expand its footwear collection, doubling its assortment in stores and online. Lisa Axelson, Head of Design, and her team designed the new collection to capture the chic, sophisticated aesthetic of the iconic brand.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62804-ann-taylor-relaunch-expand-footwear-collection-vince-camuto-kate-hudson
The Great Food Truck Race kicks off season four with a brand-new cast of food truck hopefuls, who hit the road for the longest route in series history (4,181 miles) and exciting culinary challenges that celebrate the country’s national landmarks from the Hollywood sign to South Dakota’s Crazy Horse Memorial to Chicago’s iconic Buckingham Fountain to the U.S. Capitol building in Washington D.C. These competitors are not current food truck operators – they are eight teams of talented cooks with unique concepts and a dream to one day operate their own food truck business. Each three-person team is provided a vehicle for the race, but only the grand-prize winner gets to keep their food truck and a $50,000 cash prize to start their business. Hosted by Tyler Florence, the seven-episode series premieres on Sunday, August 18th at 9pm ET/PT on Food Network.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/58431-the-great-food-truck-race
Happy Anniversary, MARTINI®! Bacardi Limited is marking the 150th anniversary of its world-famous MARTINI brand, and with it, a century and a half of an unrivaled heritage that has made MARTINI the world’s leading vermouth and best-selling Italian sparkling wine. This milestone year showcases the brand’s iconic culture and defining association with stylish and playful Italian living. MARTINI is sharing the moment through retail exclusives, commemorative labels, refreshing cocktails and one-of-a-kind collaborations.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60949-bacardi-limited-martini-150-anniversary-vermouth-italian-sparkling-wine
Reflecting the transformative change happening at its properties, the iconic Marriott Hotels, the signature brand of Marriott International, Inc. (NYSE:MAR), today launched a new multi-year global marketing campaign. Called “Travel Brilliantly,” it is a bold move amplifying the brand’s dedication to leading the future of travel. The dynamic campaign reflects the lifestyle of the next generation of travelers, who seamlessly blend work and play in a mobile and global world. The campaign includes TV, digital and mobile advertising, a new brand look and logo, and enhanced social media platforms. In addition, Marriott is launching a new website – www.travelbrilliantly.com –revealing innovations under development, as well as a co-creation platform to solicit user-generated ideas.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54185-marriott-hotels-new-brand-logo-and-marketing-campaign
