For super fans eagerly awaiting a taste of Warner Bros. Pictures’ and Legendary Pictures’ “The Dark Knight Rises,” the wait is over. Today, Mountain Dew® launched the highly anticipated DEWGothamCity.com, a hub including never-before-seen Dark Knight content, which provides unprecedented access to Gotham City. From a deeper look at the Dark Knight franchise to exclusive content that helps to bridge the eight-year gap between the trilogy’s second and third installment storylines, DEWGothamCity.com is the ultimate destination for fans looking to experience “The Dark Knight Rises” before the film’s opening day, Friday, July 20.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56723-diet-mountain-dew-dale-earnhardt-jr-the-dark-knight-rises
ChildObesity180 today announced the two National school program winners of its nationwide innovation contest. The competition was designed to identify and reward the most creative, impactful, and scalable school-based programs and technologies to promote children’s physical activity.
Among the many schools nationwide employing running and walking programs, the 100 Mile Club in Corona-Norco, CA is a true pioneer. Inspired by the 1992 Summer Olympics, special education teacher Kara Lubin had a dream that kids would be motivated to stay fit by the simple goal of “winning the gold medal.” These medals, based on dedication and effort, not speed and fitness, could reward students of all abilities, including Lubin’s special education students. Lubin took action and founded the 100 Mile Club in 1993. Elementary school students are presented with a straightforward challenge, run 100 miles over the course of the school year. Students log miles before school, after school, during recess, and at sanctioned community events. Milestones are rewarded with simple tokens – wristbands, pencils, and medals. A year-end assembly celebrates and recognizes students who have achieved 100 miles, and those still with miles to go. Nearly 20 years later, the 100 Mile Club has stood the test of time, and been adopted by schools in California and across the nation. The program is highly scalable and with Lubin’s help, is now in place in more than 115 schools across eight U.S. states, reaching more than 30,000 students.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56327-childobesity180-physical-activity-contest-100-mile-club-red-hawk-movement
Based on thorough market analysis, Frost & Sullivan recognizes Toon Boom Animation Inc. with the 2011 Global Frost & Sullivan Award for Entrepreneurial Company of the Year. In a highly concentrated market, in which the top three companies hold nearly 67 percent of the market share, Toon Boom has shown remarkable entrepreneurial spirit, rapidly gaining a strong foothold through product innovation, marketing and the implementation of a well-rounded strategy.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56394-toon-boom-2011-frost-sullivan-award-entrepreneurial-company-of-the-year
Get ready to take flight! The most highly anticipated thrill experience of 2012 is ready for launch. X Flight, an extreme, revolutionary wing coaster debuts today at Six Flags Great America. The Gurnee theme park’s newest coaster is one of the first-of-its-kind in the world.
X Flight is a ground-breaking wing coaster featuring state-of-the-art technology. X Flight launches riders on a flight that defies gravity, with no track above or below them. Riders sit in pairs, suspended on either side of the track with their feet dangling, as they begin their climb up a 12-story plunge launching them into speeds of 55mph through 3,000 feet of intense drops and five inversions, including a barrel roll and zero-g roll. One of the most adrenaline-pumping moments on the ride is an extreme fly-through where the coaster speeds straight toward a structure, before making a last-minute vertical flip through a keyhole cut-out.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55453-six-flags-great-america-x-flight-cutting-edge-wing-coaster-takes-flight
THINK: Pop-punk princess nails.
WHAT THEY ARE: Limited-edition, edgy designs of Sally Hansen’s hit, Salon Effects Real Nail Polish Strips, created in collaboration with pop star Avril Lavigne. Sally Hansen, the nail color authority, is partnering with award winning singer-songwriter Avril Lavigne to launch a collection of highly-anticipated prints that will leave you ready to rock. The revolutionary peel-and-apply strips are now available in 12 limited edition patterns guaranteed to captivate pop-punk princesses everywhere as much as Avril’s high-spirited melodies and powerhouse voice do.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55429-coty-star-power-nails-with-avril-lavigne-salon-effects-from-sally-hansen
To meet consumers\' highly diverse needs with regards to the beauty of their hair, L\'Oreal announced today the inauguration of its Global Hair Research Centre located in Paris Saint-Ouen. The Centre\'s Research & Innovation programmes (R&I) is exclusively dedicated to the haircare profession which includes hair colouring, hair care (shampoos, conditioners), styling, (sprays, gels, waxes) and perms, smoothing or straightening.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/lorealhairresearch/53789
The MLX90620 FIRray sensing device from Melexis, utilizes the company’s innovative non-contact temperature measurement technology to create a highly cost-effective thermography solution. Covering a -20°C to 300°C temperature range, this 16 x 4 element far infrared (FIR) thermopile sensor array produces a map of heat values for the target area in real time, avoiding the need to scan the area with a single point sensor or to use of an expensive microbolometer device.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/melexis/53790
EPIX, the multiplatform premium entertainment service, will present Marvel Heroes Weekend, April 27 – 29, a marathon of superhero movies including Iron Man 2, Thor, the world television premiere of Captain America: The First Avenger and the EPIX Original Documentary With Great Power: The Stan Lee Story. Hosted by legendary comic book creator Stan Lee, the marathon also includes EPIX Extra: Mighty Movie Superheroes, examining the origins and fan following of the mighty team. The weekend celebration of Marvel’s famed superheroes and their creator features the movies that have led up to the highly anticipated theatrical release of The Avengers on May 4.
The EPIX Original Documentary With Great Power: The Stan Lee Story follows the life and creations of Stan Lee, the co-creator of Spider-Man, Captain America, Hulk, X-Men, Fantastic Four, Iron Man and over 200 other characters that can be found in Marvel comic books, on movie screens and in retail stores around the world.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52240-epix-hd-marvel-heroes-weekend-hosted-by-stan-lee-april-27-29
Nissan is aiming to change the face of endurance racing forever by becoming a founding partner in the most radical motorsport project of its time – Nissan DeltaWing.
A highly-advanced and hugely-efficient Nissan engine will power the remarkable DeltaWing car as it races in anger for the first time at the legendary Le Mans 24 Hours (16-17 June).
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/nissan/53788
UBM Studios Milicruit, Military Officers Association of America (MOAA), DirectEmployers Association, and industry leading employers announce the 10,000 Jobs Challenge for Veterans and Military spouses, a program that provides employers with sponsorship and participation in highly active virtual career fairs attended by more than 100,000 veterans and military spouses yearly. The group expects to add hundreds of employers and increase the target number of jobs by partnering with local, national and international businesses to support workforce opportunities for veterans and their spouses.
To view Multimedia News Release, go to http://www.multivu.com/mnr/49988-milicruit-joins-forces-to-find-10000-jobs-for-veterans-military-spouses
http://www.youtube.com/watch?v=4jBXzq5ua7c[EXTRACT]
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http://www.youtube.com/watch?v=4jBXzq5ua7c
