https://youtu.be/Y6rIs220PXc More businesses are taking their products and services online than ever before. Consumers, for the most part, are feeling safer about completing online transactions – especially with businesses they trust.
But some entrepreneurs in the e-commerce world have never started their own business. Many are unfamiliar with how to run an e-commerce store. There’s no doubt that this is an exciting time to explore the e-commerce marketplace – especially for people who are testing it out while keeping their full-time jobs.
Having said that, business owners new to the online world should understand from the get-go that the e-commerce industry is one of the most lucrative targets for cyber criminals. News of the recent eBay hack is a stark reminder of the vulnerabilities associated with online businesses. But big businesses aren’t the only ones getting hacked. More than 20 WordPress sites are hacked every minute of every day.
But there are a few basic things you can do to help prevent losing control of your website and your customer’s private information.
Choose a Secure eCommerce Platform
More than two third of all active e-commerce sites are using either Magento or WordPress’ WooCommerce. Why? Mainly because of their sophisticated security features. There are other factors as well, but what makes them stand apart is the extensive security. PrestaShop can be yet another choice with a proven security framework.
Keep your software up-to-date and, it should go without saying, keep your passwords unique and secure. Educate your clients, as well as your workforce, about your information security practices. Let them know how you are protecting customers’ credit card information and what they should do from their end to keep the financial information secure.
Implement SSL Certificates
SSLs (secure socket layers) are the de facto standard when it comes to securing online transactions. An SSL certificate authenticates the identity of users and encrypts data while at store and transit. Implementing SSL is essential for E-commerce websites to establish secure connectivity between the end-user systems and your website.
For tech-savvy buyers, the padlock icon with HTTPS in the address bar is an essential prerequisite for providing their personal details and credit card information. If the consumers believe that a vendor is doing everything possible to secure their transactions, they are more likely to do business with them.
Scan Your Site for Security Vulnerabilities
Although SSLs protect your transactions, they don’t protect your website. No matter which platform you decide to use, ensure that your server maintains PCI compliance requirements by running PCI scans on your server to validate whether you are compliant or not. Companies like Trust Guard not only scan your site for more than 75,000 known vulnerabilities, giving you detailed reports about its safety, but they also provide users with trust seals.
These small, digital images, when placed on your home page and checkout page, have been proved to drastically increase sales and conversion rates. They show potential buyers through accompanying certificates that you are serious about their privacy and security. It gives them the peace of mind they need to make the buying decision.
Whether you’re a seasoned entrepreneur or just are getting started, you should understand that keeping your site safe is your most important endeavor. Hackers can (and do) cause economic, legal and reputational damage every day. Keep your site safe and protected by following these three simple website security tips for your online business.
Klişe bir laf ama adamlar uzaya araç gönderirken, İslam dünyasında hâlâ dünya düz mü değil mi diye tartışılması gerçekten trajik. Bu tartışma birçok müslümana bile saçma gelecektir eminim. Ancak konu din olunca ve her şeyin ölçütü kutsal kitaplar olarak görüldüğünde, gerçeklerin orada yazanlara uydurulması bilindik bir durum haline gelmekte. İşte bu sebeple, 1975 yılında Suudi Arabistan'ın en önemli din otoritesi kabul edilen Şeyh Abdul Aziz Bin Baz tarafından Dünya'nın düz olduğu fetvası verilmiş ve buna inanmayanların dinsiz kabul edilerek, cezelandırılması gerektiği bildirilmiştir. Bugün, ülkemizde, hadisleri baz alarak Adem'in dinozorlarla aynı dönemde yaşadığını ve 30 m. uzunlukta olduğunu söyleyen biyoloji profesörlerimiz varken, dünyanın düz olduğunu söyleyen uzmanlar hiçbir müslümanı da şaşırtmamalı. ("Kuran'da Dünya'nın düz olarak geçtiğini söyleyenlere itirazınız var da, evrim yalandır diyenlere niye yok?" diye bir soru yönlendirilebilir kendilerine.)
Şüphesiz buna inananlar sadece müslümanlar değil. 1956 yılında Britanya'da, Flat Earth Society (Düz Dünya Cemiyeti) adıyla, Dünya'nın düz olduğunu savunan ve bugün hala aktif olan bir organizasyon bile kuruldu. Bilim karşıtlığı hiçbir zaman popülaritesini yitirmiyor.
Konuyla ilgili olarak aşağıdaki kaynaklara bakmanızı da tavsiye ederim:
http://www.bilimfelsefedin.org/?p=377
http://suphecimelek.wordpress.com/2010/05/21/gunesin-battigi-yer/
http://www.mucizeyalanlari.com/gunesin-gidis-istikameti/
http://wikiislam.net/wiki/Flat_Earth_and_the_Qur%27an (İngilizce)
http://www.loc.gov/exhibits/world/images/s104.jpg (Zekeriya bin Mahmut el Kazvini'nin 16. yy'da Arapça'dan Türkçe'ye çevrilmiş astronomi kitabı Acaibul Mahlukat'tan alınan bu tasvirde, Dünya bir büyükbaş hayvanın üzerinde duran düz bir disk olarak tasvir ediliyor.)
Trop d’entreprises ont un site web avec un excellent Design, mais qui est très pauvre en contenu texte. Bien que le web soit devenu une plateforme où les gens ont un laps d’attention très bref et où les vidéos et les images ont de plus en plus de place, le contenu texte n’en reste pas moins à avoir encore une place capitale. Le contenu est encore Roi. Pour le référencement web dans Google, le contenu texte (articles, de pages de ventes, blogue…) reste encore une des solutions la plus efficace et la moins coûteuse.
Tourism Australia has launched its latest campaign, which is focused on highlighting the country’s world-class aquatic and coastal experiences, in a bid to lure more international visitors to Australia.
The new creative, the latest instalment in Tourism Australia’s global There’s Nothing like Australia campaign, was officially unveiled at an event in New York on Australia Day eve attended by Australia’s Minister for Foreign Affairs the Hon. Julie Bishop.
Guests at the event were treated to immersive ‘virtual reality’ displays and aquatic-themed images being projected onto the ice rink at the famous Bank of America Winter Village at Bryant Park alongside the reveal of a new broadcast ad, featuring a voiceover by Australian actor and new Tourism Australia global ambassador Chris Hemsworth. The event was hosted by Australian chef Curtis Stone and guests enjoyed a specially designed Australian menu by Luke Mangan.
To view the multimedia release go to:
http://www.multivu.com/players/English/7742051-tourism-australia/
http://www.osv.ltd.uk/chevrolet.php
In the UK, the Chevrolet moniker often conjures up images of warmed
over Daewoo's. GM hopes to change that perception with offerings like
the Orlando which will be based on the Vauxhall Astra's
architecture.The Orlando is a mini-MPV that can be had in three trim
levels LS, LT and LTZ...See More http://www.osv.ltd.uk/chevrolet.php
UBS launched its first global brand campaign since 2009 today, reflecting the firm’s strategic transformation and future direction. Featuring a distinctive brand film as well as advertising with images by Annie Leibovitz, the campaign also refreshes the strong UBS brand with a contemporary look and feel. The external launch follows a three-month internal campaign that inspired unprecedented rates of employee engagement.
“The brand campaign is an expression of the successful strategic transformation UBS has undergone over the past four years,” said Sergio P. Ermotti, Group Chief Executive Officer. “Reflecting the strategic transformation through our branding gives us additional momentum.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7612551-ubs-launches-global-brand-campaign/
In 1902, a Methodist minister with a burlap sack had a bold new idea about how to help people find jobs and provide for their families. More than a century later, that idea has evolved into a more than $5 billion social enterprise that has radically transformed the way we think about helping people to help themselves. Goodwill is thrilled to celebrate this rich history with the release of a new online video marking the nonprofit’s 115-year anniversary.
Using historical footage spanning decades since its humble beginnings, juxtaposed with images of modern-day Goodwill program participants, “115 Years of Goodwill,” demonstrates how one of the world’s foremost nonprofit organizations has grown while providing opportunity for millions of people to find jobs, earn paychecks and build their careers.
To view the multimedia release go to:
https://www.multivu.com/players/English/7643553-goodwill-celebrates-115-years-social-enterprise/
Zhang Xinyuan, born in Wuhan, Hubei Province, graduated from the Central Academy of Drama in 2012, BA of
performance. In 2008, her self-made images ignited online communities in China. Heavy-eyebrowed and flame-lipped,
but also chaste and ethereal, her images are both polarized and harmonious, no wonder they received so explosive
acclaiming and spreading.
From then on, Zhang Xinyuan becomes a fashion icon and favored by various media and industries, her images even
initiated a tide of retro-styling in the youths of China. Instead of stopping on that, Miss Zhang keeps on sharpening her
art language by the grindstones of her unique aesthetic taste, say-no-to-vulgarity attitude, and oriental wisdom. With the
love to public art, Miss Zhang has crossover-cooperated with various artists and stylists, and become a rising star of
arts, which made her the cover star of I-D, a famous British fashion magazine, in Mar.2012. The next month,Apr.2012,
her high-profile photo album Girlfriend On The Cliff became the top one seller in the Amazon list of photographic books,
and one of the best-sellers of Motie Company, who has published this book. Sold out in various online shopping sites,
Dream Raider studio and Motie Company printed other batches of copies, all of which had been sold out now.
“A broad river is in waves, the rice flowers are sweet smelling over the banks…” On August 1, Chinese Army Day, an eye-catching ‘Flash Mob’ took place at Ginza Square, Tokyo, three Chinese young men, with deep affection, performing a ‘Red Song’ My Motherland, one of the classic songs written in praise of the Communist Party of China.
As they said, to fulfill their shared promise made five years ago, these three youngsters travelled a long distance from Nanchang, ‘the City of Heroes’ of China, gathering in Japan to express their patriotism and affection for their home country in the form of singing red song chorus. Accompanying their singing was an official promo of Nanchang displayed on the huge screen at the back of them. As images of Nanchang’s unique landmarks like the Monument of Nanchang Uprising, Tengwang Pavilion and the Twin Tower flittered one by one, their melody brought passersby, especially overseas Chinese back to that heroic city which, 90 years ago, once gave birth to the first authentic people’ army led by the Communist Party of China.
To view the multimedia release go to:
https://www.multivu.com/players/English/8155151-nanchang-tourism-chinese-army-day/
Honey Bunches of Oats is launching a new 360-degree marketing campaign to encourage fans to rethink the classic cereal, which has two varieties – Honey Roasted and Almond – among the top 10 favorite cereals in America. The new “THIS. IS. EVERYTHING.™” campaign celebrates the multiplicity of the product, from the crispy flakes to the crunchy granola oat clusters and the sweet touch of honey, while emphasizing a bowl of Honey Bunches of Oats is greater than the sum of its parts. Multiple touchpoints are being utilized to bring the fully integrated campaign to life in order to engage consumers in person, online, offline and on multiple screens. Across all marketing levers, the work interweaves memes from social media and pop culture references to tell the brand story and allow consumers to play with and make the content their own.
The campaign kicks off with new commercial spots hitting airwaves in August. Two versions of the commercial were created specifically to engage both General and Hispanic audiences. The English-language spots mash-up iconic images with current pop culture memes to relay the timelessness and multi-sensorial experience of the cereal. The Spanish-language spots maintain the style and tone of these ads, but use images centered on cultural nostalgia and family. The ads will air across A+E Networks, Disney, NBCUniversal, Scripps Network Interactive, Turner, Viacom, and Univision Network, amongst others, in both :15 and :30 spots.
To view the multimedia release go to:
http://www.multivu.com/players/English/7906751-honey-bunches-of-oats/
The Ball Aerospace & Technologies Corp. Ralph camera aboard the New Horizons mission will provide the closest images we have ever seen of Pluto when the spacecraft arrives at the dwarf planet on July 14.
Ralph, the main “eyes” of New Horizon is designed to help scientists map the surface geology of Pluto and its moons, and investigate Kuiper Belt objects. The small but powerful Ralph weighs only 23 pounds and operates on approximately seven watts, the power of a standard night light. The entire telescope operates around 220 K (-60°F) in the cold darkness of the outer solar system. After a journey of more than nine years, Ralph will capture the first ever close-up snapshots of Pluto when New Horizons passes within 7,000 miles of the tiny, icy dwarf planet.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7530151-ball-aerospace-new-horizons-mission-pluto/
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