Royal Challenge Sports Drink inspires people to be unafraid of consequences and make bold choices. Through the ‘Made of Bold’ video, Virat Kohli and Royal Challenge Sports Drink have come together to pay tribute to the bold journey of Indian athletes who play bold against all odds and need to be given the much deserved recognition and spotlight.
These beautiful opening lines from the ‘Made of Bold’ video, narrated by Virat Kohli and written by Sonal Dabral, give a perspective on the behind-the-scenes challenges of Indian athletes, who strive for success against all odds in a country that primarily worships cricket. They don’t have packed stadiums with screaming fans, but they still give it their all, every single day not for a tour, not for a tournament but for 4 years at a stretch and against all odds. Only because they are ‘made of bold’.
“Every successful athlete has a journey made up of a bold spirit, grit and mental strength. I took up cricket at an early age and today it has given me people’s love and respect. There are champions in the country who have taken up sports other than cricket but the fact is that their commitment and sacrifices are not known to many. They silently endure the test of times in their sporting journey putting a lot at stake and unafraid of consequences. They are indeed “Made of Bold”. This video is an attempt to give everyone a glimpse into the never-say-die spirit of these athletes.” says Indian star cricketer, Virat Kohli.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7902651-virat-kohli-made-of-bold-royal-challenge/
Brett Hoebel is one of the most sought-after lifestyle fitness experts in the country, you might remember him as one of the “secret” trainers on the long-running show, “The Biggest Loser®.” Since leaving the show, his integrative and holistic leading-edge fitness program has made Brett one of the most popular celebrity trainers in the nation. He is sharing his health and wellness strategies for people trying to get in shape in the New Year, or how to “fit” a workout regimen into your busy life that you will maintain year round.
There are so many healthy food and beverage options now to help family members of all ages manage their eating habits. Just like most parents, I'm not a fan of putting kids on a restrictive “diet,” but simple food-swaps can make a big impact, without the kids even knowing it. For instance, one suggested swap for the younger family members is Juicy Juice Fruitifuls. It has 35% less sugar than regular juice, a full serving of fruit and a taste kid's love. In fact, replacing a regular juice box with Fruitifuls every day can reduce annual sugar intake by 13 cups.
AARP Travel, a valuable resource for America's 76 million baby boomers who spend over $120 billion annually in leisure travel, today announced new insights into Multi-Generational family vacations (www.aarp.org/multigenvacation) - trips that include three generations or more, such as kids, parents, aunts/uncles and grandparents all traveling to one destination to vacation together.
The new research conducted by AARP Travel of people 45 and older offers valuable insights into multi-generational vacations including why families are going, where they're going, what they do on these family vacations, the challenges to plan them and why they create memories of a lifetime. AARP is also giving away a family vacation for six for an Alaskan cruise, Grand Canyon adventure, or Hawaiian getaway to one lucky sweepstakes winner. A daily prize drawing is also held and each day one winner will receive a gift card. Visit http://www.aarp.org/travelsweeps to participate in the sweepstakes.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7488431-aarp-travel/
Today, Cision announced the launch of its new integrated platform, the Cision Communication Cloud™. The new offering is the first of its kind in the communications industry to bring the power of the cloud to earned media and incorporates many of Cision’s award-winning technologies into one integrated platform, providing an effective way to connect, scale and accurately measure the impact of earned media communications.
“Communications teams have had to manage very disparate systems, content, data, and analytics. When it comes to the mission critical communications function, the power of the cloud has yet to be unleashed,” said Cision CEO Kevin Akeroyd. “Just as the marketing mega players of Silicon Valley have successfully built cloud platforms to transform sales, marketing and other functions, Cision is now bringing the power of the cloud to earned media.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7931751-cision-communication-cloud/