General Mills announces its 150th birthday today with plans for a year-long celebration. To celebrate its impact on a century and a half of food around the world, General Mills will share and highlight nostalgic food memorabilia from its historical archives. And honoring its journey of developing leading brands, life-changing inventions and cultural icons, General Mills is pledging “a future of continued innovation – and striving to help make its communities and the world a better place.”
“Ours is a rich history,” said Ken Powell, chairman and chief executive of General Mills. “Morning, noon and night, for 150 years, General Mills has served the world by making food people love. Today we proudly bring quality foods and leading brands to people in 130 countries around the world – and we’re especially excited about all we will do in our next 150 years.”
To view the multimedia release go to: http://www.multivu.com/players/English/7728051-general-mills-150-th-birthday/
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MGM Resorts International, whose resort portfolio includes some of the world’s most iconic hospitality brands, launched its first-ever corporate brand campaign this weekend, turning the spotlight on the incredible array of entertainment experiences that form the nexus across the company’s 27 distinctive resort destinations. The integrated “Welcome to the Show” campaign illustrates MGM Resorts’ expertise as the leading global entertainment company, showcasing the infusion of entertainment within every guest experience – from award-winning live and theatrical performances to interactive dining, immersive nightlife, one-of-a-kind retail, extraordinary spa offerings and more.
“Our new Welcome to the Show campaign is an epic invitation, designed to declare our point of view to the world and tie together our deep and diverse portfolio of resorts, from those that define the famed Las Vegas Strip to those across the U.S. and around the world,” said Jim Murren, Chairman and CEO of MGM Resorts International.
To view the multimedia release go to:
https://www.multivu.com/players/English/8170951-mgm-resorts-international-welcome-to-the-show/
Clayton home building group, a national home builder and Manufactured Housing Institute’s 2017 Manufacturer of the Year, today unveiled its newest home building facility in Athens, Texas designed to transform industry standards with focus on team member experience, sustainability and innovation.
After listening to the needs and wants of Clayton team members through an in-depth survey, the company analyzed how best to support their team members throughout the off-site construction process in their home building facilities. The response was a 160,000-plus square foot facility that has since surpassed those needs, which started with simply making team member jobs easier and more enjoyable.
To view the multimedia release go to:
https://www.multivu.com/players/English/8011657-clayton-home-building-facility-athens-texas/
Network anchors, cartoons of video games, electronic sports, famous movie production companies, delicious food, cosplay, fashion, music shows — this is the carnival of Wuhan live show network company DouYu. The company boomed quickly in just 3 years from 10 staff members in the beginning to one-ranked 90 in ALEXA among the world.
In this Dragon Boat Festival, all those invited enjoy cultural innovation industries and draw the attention from the guests highlighted by Han Kou Riverside Park.
To view the multimedia release go to:
https://www.multivu.com/players/English/8120151-douyu-liveshow-network-carnival/
Allied Universal, a leading facility services company and the largest security force in North America, together with John Jay College and the Metropolitan Healthcare Security Directors Association (MHSDA), will host a “Plan to Live” seminar to educate healthcare providers on best practices to handle an active shooter situation and other threats. The free seminar will be held Tues., May 16, from 9 a.m. to 1:30 p.m. in the college’s Moot Court at 899 10th Avenue, New York City.
“Active shooters are not the only risks that healthcare facilities face,” said Kevin Francis, Business Development Specialist, Allied Universal. “Healthcare facilities may encounter aggressive assailants, bomb threats, and terrorist attacks. Our seminar provides tips and information from leading experts to help them prepare for, survive and recover from an attack.”
To view the multimedia release go to:
https://www.multivu.com/players/English/7883351-allied-universal-john-jay-active-shooter-seminar/
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Jewelry Television® (JTV) announced that the company is launching a branding initiative aimed at better connecting with current jewelry and gemstone consumers, as well as enhancing efforts to attract new customers.
The 20-year-old jewelry retailer is embarking on the brand image campaign using the song, ‘Beautiful Life,’ licensed from the pop group ‘Ace of Base,’ and the theme line ‘Jewelry Love.’ The campaign is motivated by an intense passion for jewelry and gemstones shared by Jewelry Television® and its customers.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65955-jewelry-tv-love-brand-launch-style-quiz
In anticipation of the 2014 holiday season, POND’S®, the classic beauty brand trusted by generations of loyal followers, is teaming up with the Rockettes, the legendary precision dance company, to encourage women to kick off an effective, Rockettes-approved skincare routine and enter for a chance to go behind the curtain at Radio City Music Hall this December.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7335551-pond-s-skincare-makeup-removers-rockettes-tested-approved/
On the eve of World Cancer Day 2015, amidst the ongoing cost-of-cancer-care debate, PACE (Patient Access to Cancer care Excellence), a Lilly Oncology initiative, is launching the PACE Continuous Innovation Indicators™ (CII). CII is the first evidence-based, customizable online tool to review progress against cancer over time—initially covering 12 cancer types. The purpose of the tool is to inform public policy reforms and other efforts to accelerate continuous innovation against cancer.
“We have seen tremendous progress in cancer treatment and care during the past decades, and continuous innovation, with one discovery building on another, is responsible for most of it,” said John C. Lechleiter, Ph.D., Chairman, President, and Chief Executive Officer of Eli Lilly and Company (NYSE:LLY). “To keep the momentum going, we need policies that support continuous innovation, but first we need a deeper understanding of the innovations that have occurred, and where we need to be.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7419451-eli-lilly-oncology-pace/
Volvo Cars, the premium car maker, will work together with Microsoft, the leading platform and productivity company, to jointly develop next generation automotive technologies.
The two companies today revealed how Microsoft HoloLens, the world’s first fully untethered holographic computer, might be used in future to redefine how customers first encounter and explore a car, as well as how cars might be bought and sold in future.
Areas of future collaboration between the two companies could include autonomous driving technologies and the utilisation of data generated from connected cars to create new services.
Today’s HoloLens demonstration was conducted at Microsoft’s global headquarters in Redmond, USA, and showed how mixed reality might be used by customers to configure cars in three dimensions. With HoloLens, a powerful, wearable computer, holograms are mixed into the physical world.
To view the multimedia release go to:
http://www.multivu.com/players/English/7668751-volvo-the-virtual-showroom/
Launched in January, Flatbed Cider Co. (www.flatbedcider.com) offers consumers an all-new craft cider made from the apples that made the Northwest famous around the world. The company’s two offerings, a Crisp Apple Cider and a Pear Cider are now available at restaurants and retailers throughout Washington State and Oregon.
While various hard ciders have been produced in the U.S. since the repeal of prohibition, the Northwest has recently become the epicenter of a craft cider revolution. Since 2012, cider’s popularity has grown more than 60 percent each year, with the strongest growth happening in Washington State and Oregon¹. Flatbed ferments its hard ciders from local, whole-pressed apples—rather than the apple juice concentrate used by many brands—and limits the time from branch to bottle to minimize oxidation and maximize Flatbed’s bright, rustic apple character.
Flatbed’s Crisp Apple Cider has a drier taste profile than most widely-available ciders in the U.S. Flatbed Crisp Apple Cider is all-natural, with no added sugar or artificial ingredients and is naturally gluten-free. Jonagold apples picked at their peak deliver the balance and acidity behind Flatbed’s exceptionally bright taste while Red Delicious apples provide tannin structure. Golden Delicious apples add a rustic apple character with a twist of subtle sweetness. And, heirloom varietals like Newtown Pippins and Gravensteins—which are hand-selected from batch-to-batch—add bucolic Northwest charm to the blend. Thanks to its bright acidity and drier flavor profile, Flatbed’s Crisp Apple Cider pairs with nearly anything that comes from the sea, farm or food cart. The Crisp Apple Cider is currently available in a 6-pack of 12-ounce bottles with an SRP of $10.99.
To view the multimedia release go to:
http://www.multivu.com/players/English/7409455-flatbed-cider-northwest-launch/
