From January 25-27 more than 4,000 college and high school basketball coaches across the United States will be making much more than just a fashion statement when they sport tennis shoes with their suits during the 10th annual Suits and Sneakers weekend.
Suits and Sneakers weekend is an annual event coordinated by the Coaches vs. Cancer program, a nationwide collaboration between the American Cancer Society and the National Association of Basketball Coaches. The Coaches vs. Cancer program empowers basketball and other athletic coaches to save lives from cancer by leveraging their community leadership to raise awareness and funds for the American Cancer Society.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59447-american-cancer-society-10th-annual-suits-and-sneakers-weekend
Losing weight and being healthier are at the top of everyone’s New Year’s resolutions. But, despite the best intentions, work, kids, and social events often push lifestyle changes to the bottom of the list. While many are familiar with type 2 diabetes, fewer are aware of prediabetes, a serious health condition that affects 86 million Americans (more than 1 in 3) and often leads to type 2 diabetes. People with prediabetes have higher than normal blood glucose (sugar) levels, but not high enough yet to be diagnosed with type 2 diabetes.
To raise awareness and help people with prediabetes know where they stand and how to prevent type 2 diabetes, the American Diabetes Association (ADA), the American Medical Association (AMA), and the Centers for Disease Control and Prevention (CDC) have partnered with the Ad Council to launch the first national public service advertising (PSA) campaign about prediabetes. The PSA campaign, featuring first-of-its-kind communications techniques, was developed pro bono by Ogilvy & Mather New York for the Ad Council.
Nearly 90 percent of people with prediabetes don’t know they have it and aren’t aware of the long-term risks to their health, including type 2 diabetes, heart attack, and stroke. Current trends suggest that, if not treated, 15 to 30 percent of people with prediabetes will develop type 2 diabetes within five years. The good news is that prediabetes often can be reversed through weight loss, diet changes and increased physical activity. Diagnosis is key: research shows that once people are aware of their condition, they are much more likely to make the necessary lifestyle changes.
To view the multimedia release go to:
http://www.multivu.com/players/English/7731551-ad-council-prediabetes-psa/
DIY Network® heads north to New England and the shores of beautiful Lake Champlain for the first-ever Ultimate Retreat, which has been reimagined after ten successful years as DIY Network Blog Cabin. The new project invites viewers to follow the demolition and renovation process room by room as a home in a spectacular vacation destination is transformed into a show-stopping retreat. Beginning today, fans can take a virtual tour of this cozy wooded escape in Burlington, Vermont to see what authentic waterside living is all about.
From Monday, August 7, fans can enter the sweepstakes each day through 5 p.m. ET Wednesday, September 27 for a chance to win the DIY Network Ultimate Retreat™ Giveaway 2017, including the fully furnished and completely renovated residence plus $50,000 from national mortgage lender Quicken Loans®.
To view the multimedia release go to:
https://www.multivu.com/players/English/8041052-diy-network-ultimate-retreat-2017-vermont/
Hunger doesn’t stand a chance against “Meatzilla,” a towering, three-story-high, monster-sized bag of Jack Link’s® jerky that today roared into New York City’s Meatpacking District. Spurring the epic takeover was National Jerky Day, celebrated every June 12.
The giant meat bag descended on Gansevoort Plaza this morning, dangling from an enormous crane to deliver its mighty, meaty cargo. The neighborhood was reclaimed as the “Meatsnacking District,” to the delight of jerky fans.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7541451-jack-link-s-meatzilla-jerky/
The Brady Center to Prevent Gun Violence launched today a powerful, new public awareness campaign in concert with National Youth Violence Prevention Week, April 7-11. The campaign, called SPEAK UP, educates students about the important roles they can play in preventing violence, and includes public service announcements, posters and poster contests, interactive BuzzFeed-style quizzes, pledge drive and resource/activity kits.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64672-speak-up
In an unprecedented move for the television-shopping industry, Jewelry Television® (JTV), is announcing that it will air Rock Star Designer, the first reality show broadcast on a home-shopping network. “JTV Rock Star Designer,” has involved a national search for talented jewelry designers, one of whom will win a $5,000 cash prize and the opportunity to design and sell a jewelry collection on the national jewelry and gemstone shopping network. The reality series will debut on Aug. 7 at 7:30 p.m. EDT, leading into the network’s most-watched show, “Girlfriend Friday.” There will also be an encore presentation every Wednesday at 2 a.m. EDT beginning Aug. 12.
In March 2015, JTV issued a call for entries and received applications from designers around the country. Each aspiring designer was required to submit examples of their jewelry designs and a biographical video describing why he/she should be JTV’s first “Rock Star Designer.” The public voted on its favorite entries, narrowing the field to 10 semi-finalists.
To view the multimedia realease please visit:
http://www.multivu.com/players/English/7372631-jewelry-television/
Clayton, one of the largest home builders in the nation, is pleased to announce the release of its newest television advertising campaign which takes aim at showcasing the modern prefab home and educating the public about the benefits of off-site construction. With the average price of a new site-built home with land in 2018 nearing $400,000 according to the U.S. Census Bureau, prefab homes offer an attainable solution starting under $200,000 in most markets plus cost of land.
To view the multimedia release go to:
https://www.multivu.com/players/English/8481351-clayton-homes-prefabulous-campaign/
The National Limousine Association’s Ride Responsibly™ initiative (www.rideresponsibly.org) and Promoting Awareness, Victim Empowerment (PAVE) have joined forces to produce a public service campaign, starring actress, activist and sexual violence survivor Pamela Anderson. The PSA draws attention to the vast number of sexual assaults that have occurred in ride-hailing vehicles and questions if these were caused by insufficient background check procedures. This PSA serves as a call-to-action following alarming revelations of sexual harassment and assault that reach far beyond Hollywood and Washington, D.C.
The video, titled “The Signs”, is Pamela’s second PSA for the Ride Responsibly initiative, and comes on the heels of the #MeToo movement. The PSA is a stark reminder that even getting from point A to B carries risk, particularly if you are not conscientious of the service that you choose.
To view the multimedia release go to:
https://www.multivu.com/players/English/8098851-nla-ride-responsibly-pave-psa-the-signs/
The Queen Sirikit National Convention Centre organiser expects its 10th Thailand Travel & Dive Expo together with Golf Expo 2013 will encourage more year-round travel and help to close the revenue gap between peak and low seasons.
America’s tradesmen: they build our homes, roads, businesses, and schools. They are the backbone of our functioning nation – and that’s why they deserve a national day of recognition according to IRWIN® Tools, a world-class manufacturer of a broad line of professional hand tools and power tool accessories.
To view Multimedia News Release, go to http://www.multivu.com/players/English/62136-national-tradesmen-day-the-hands-that-built-america/
The National Restaurant Association’s groundbreaking Kids LiveWell program is celebrating its three-year anniversary this July, the association announced today. The voluntary program, which provides a growing selection of healthful children’s menu choices, has grown from 19 to 150 participating restaurant brands, representing more than 42,000 locations nationwide. The initiative includes quickservice and tableservice concepts among national companies, regional chains and independent restaurants, as well as theme parks, resorts and museums.
To view the multimedia assets associated with this release, please click: http://www.multivu.com/players/English/7256851-national-restaurant-association-kids-live-well-initiative-third-anniversary/
According to a new survey from the American Institute of Certified Public Accountants (AICPA) and the Ad Council, one in three millennials (34 percent) ranked saving as their number one goal for the year – ahead of living a healthy lifestyle (20 percent), paying off debt (19 percent), and losing weight (14 percent). But while saving was a top priority, a majority of millennials attributed their lack of saving to impulse buying (65 percent).
For older millennials, those born between the early 1980’s and early 1990’s, saving is crucial as they work towards major milestones in their lives. When asked what they were saving money towards, respondents sought to secure their future by saving for an emergency fund (40 percent), saving for retirement (22 percent) or starting a family (15 percent). They also reported saving for larger purchases like a vacation (36 percent), a new house (27 percent), a car (26 percent), home improvements (20 percent), or a wedding (8 percent). To provide Americans aged 25 to 34 with the tips and tools to take control of their personal finances, AICPA and the Ad Council’s national advertising campaign, Feed the Pig, is continuing to collaborate with new partners to deliver this critical content in a relevant and engaging way.
“Many young adults think saving is impossible,” said Gregory Anton, CPA, CGMA, chair of the AICPA’s National CPA Financial Literacy Commission. “While low salaries and high debt levels can certainly be barriers to saving, the key is to create a budget and stick to it. Establishing a disciplined saving strategy early in life and avoiding missteps will reap substantial long-term dividends.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7790851-ad-council-feed-the-pig/
