InterContinental Hotels Group (IHG) today announces the newest evolution of the Holiday Inn® brand’s Journey to Extraordinary campaign. This campaign, now in its third year, celebrates the unique journeys of the many guests who walk through the doors of Holiday Inn hotels each day. In this new year of the campaign, the Holiday Inn brand will highlight the extraordinary journeys of two small businesses – Sword & Plough and Perfect 10 Foods – and how Holiday Inn hotels can be a valuable partner in helping them succeed.
Eric Lent, Vice President, Holiday Inn Brand, Americas said: “The Holiday Inn brand carefully researched nearly 300 businesses before deciding to partner with Sword & Plough and Perfect 10. Both of these inspiring companies have a purpose-led mission to change the way business is done in their respective fields, and therefore have an incredibly unique story to tell. Sword & Plough and Perfect 10 embody the entrepreneurial spirit that is the foundation of the Holiday Inn brand. Founder Kemmons Wilson grew the brand from a small, family-owned business into a global brand that offers a consistent and affordable hotel experience that makes travel more enjoyable for all, and in doing so, changed the way people travel.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7824951-holiday-inn-journey-to-extraordinary/
Volvo Cars presents a unique, complete system solution that makes it possible to integrate self-driving cars into real traffic – with ordinary people in the driver’s seat.
“We are entering uncharted territory in the field of autonomous driving,” says Dr Peter Mertens, Senior Vice President Research and Development of Volvo Car Group. “Taking the exciting step to a public pilot, with the ambition to enable ordinary people to sit behind the wheel in normal traffic on public roads, has never been done before.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7443851-volvo-first-self-driving-car-system/
On February 26, the Salt Institute unveiled a unique advertising campaign featuring a new character for its brand: Olde Salty.
This salt-of-the-earth character is the newest ideation from advertising agency Grey San Francisco. The campaign features a series of videos in which the post-nautical sage slides across icy roads, shares virgin tequila shots, and even feeds his pet clam a few dashes of the institute's favorite mineral. It’s a well-balanced blend of entertainment and the benefits of one the world’s most versatile and savory products—and it's nothing short of white gold.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7458351-olde-salty-conversation-salt/
Masaharu Morimoto, famed Japanese chef and star of Food Network’s “Iron Chef America,” made his official Las Vegas debut with Morimoto Las Vegas, now open at MGM Grand. The Las Vegas Strip is officially home to Morimoto and his distinctive Japanese fare from the world’s finest sushi creations to unforgettable dishes that showcase the Iron Chef’s unique ability to meld Eastern and Western flavors. The restaurant offers three distinct dining experiences: sushi bar, main dining room and Teppan tables, defining the luxurious elevation of Japanese cuisine and introducing the first and only iron griddle menu Morimoto offers in his renowned restaurant portfolio.
“Fate brought Morimoto Las Vegas to MGM Grand at an exciting time when the city’s dining scene is flourishing,” said Morimoto. “I’m continually inspired by Las Vegas’ glamour and wanted to create something we haven’t done before with a stimulating culinary show, bold cuisine and delicious drinks that my guests will not soon forget.”
To view the multimedia release go to:
https://www.multivu.com/players/English/7960551-mgm-grand-morimoto-restaurant-grand-opening
REMBRANDT®, the original at-home teeth whitening brand, enters the power toothbrush market for the first time with the launch of its power Whitening Toothbrush and Whitening Brush Heads, rounding out the brand’s suite of highly effective, scientifically proven teeth whitening solutions. The power toothbrush and 3-pack of replacement brush heads are now available online at Amazon.com and Rembrandt.com with a suggested retail price of $59.99 and $19.99 each, respectively.
REMBRANDT’S unique design features two brushing modes—Whitening and Sensitive—to allow consumers the ability to customize their daily whitening experience.
Based on in vitro laboratory testing, the REMBRANDT® Whitening Toothbrush and Brush Heads demonstrated seven times more plaque removal compared to a manual toothbrush. The rechargeable handle features a two-minute timer and a pressure sensor indicator to alert the user if they’re brushing too hard.
To view the multimedia release go to:
https://www.multivu.com/players/English/8240751-rembrandt-whitening-power-toothbrush/
Renowned Hong Kong-based Lai Sun Group officially makes its Western Hemisphere debut with China Tang, now open at MGM Grand in Las Vegas. China Tang crafts a unique dining experience that revives the glory of the Tang Dynasty, regarded as China’s golden age of cosmopolitan culture and cuisine.
“It is a privilege to welcome the great culinary minds of China Tang to MGM Grand,” said MGM Grand President & COO Scott Sibella. “We are excited and proud to introduce guests to this renowned concept that’s been exclusive to the other side of the world – until now.”
Vice President of Lai Sun Group, Mr. Lawrence Lau said, “I’m delighted China Tang is open in such a beautiful building and location. Las Vegas is known as a hub of culinary innovation and entertainment. We know guests are going to love the authentic cuisine that China Tang presents.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8275851-mgm-grand-las-vegas-china-tang/
Launching in November 2016, Christian Louboutin’s perfume oils are a new and highly luxurious way to experience his three signature women’s fragrances: Bikini Questa Sera, Tornade Blonde and Trouble in Heaven. Each of these Christian Louboutin fragrances has its own unique personality, what unites them is Christian’s idea behind their construction. Intimate and compelling, Bikini Questa Sera takes the heat into the night. A trail of golden light, Tornade Blonde is the scent of desire. Intoxicating and mysterious, Trouble in Heaven is the scent of provocation. These perfume oils caress the skin; they are the most indulgent and sensuous way for a woman to apply fragrance and to delight in her femininity.
The alchemy of precious oil touching the skin produces a scent that is utterly personal to the woman wearing it. The perfume oil is an exceptional elixir containing the highest concentration of fragrance oil and no added water or alcohol, which means it provides a more intimate experience than a conventional form of fragrance. The oil features the same unique olfactive construction as the fragrance, which is what Christian calls the “ping." The first burst of scent, like the striking of a piano key, is followed by a beautiful resonance of scent as the note echoes its sound. “There is one present moment,” says Christian, “and then there is the trace, le sillage, I think of it as its memory.”
To view the multimedia release go to:
http://www.multivu.com/players/uk/7965551-christian-louboutin-launch-perfume-oils/
Northwestern Mutual – through its Foundation – partnered with the Rose Bowl Stadium and the Rose Bowl Legacy Foundation over the weekend to host the inaugural Rose Buds Campout on the Field Presented by Northwestern Mutual, a unique overnight campout on the famed Rose Bowl Stadium Field. This once-in-a-lifetime experience gathered more than 200 kids and parents – many of whom are affected by childhood cancer – and enabled them to create lasting memories together.
To view the multimedia release go to:
https://www.multivu.com/players/English/8239955-northwestern-mutual-campout-on-the-field/
Honeywell (NYSE: HON) announced today that the same Spectra® fiber technology used in protective vests for law enforcement is now available to shield the belongings of everyday consumers from thieves who slash bags to steal items.
Consumers who want to keep their belongings safe can now buy a theft-resistant drawstring backpack called the Flak Sack, designed by Loctote Industrial Bag Company. As seen on ABC’s “Shark Tank,” the Flak Sack is the world’s first cut-resistant bag designed for travel and daily use. Now, it will be enhanced with Spectra—the same fiber technology used in bullet-resistant vests. Flak Sack utilizes Spectra in a unique fabric construction called FLAKnit™ created by Tuff-N-Lite®, a division of Supreme Corp., a leading textile and fiber technology company. Yet, despite this durability, Flak Sack is flexible, making it ideal for a range of situations such as travel, hiking and everyday use such as commuting to work.
To view the multimedia release go to:
https://www.multivu.com/players/English/8083951-honeywell-spectra-fiber-flak-sack-cut-resistant-bag/
After traveling to the remote British island of Lindisfarne, Death on Lindisfarne finds Aidan drawn into his second mystery centered on the death of a troubled teenager. Using the unique sacred history of a remote British island, award winning author Fay Sampson crafts a satisfying story for mystery lovers. Learn more about this book and author http://bit.ly/12ucq6x Mystery
From a dinner party to a night on the couch, cheese boards are a delicious way to enjoy cheese and gourmet pairings. Castello®, maker of creatively crafted imported cheeses, is making it easier than ever for cheese fans to create a delectable board with its new Cheese Board Builder™. The interactive tool allows users to create their own board featuring unique cheeses, food pairings and beverages based on their taste and dietary preferences.
To create a personalized cheese board, users input preferences such as whether they enjoy bold or mild flavors, traditional or unexpected pairings, and creamy, blue or aged cheeses. They can also indicate if the board should be gluten-free, vegetarian, low-sugar or non-alcoholic.
To view the multimedia release go to:
http://www.multivu.com/players/English/7848151-new-castello-cheese-board-builder/
Co-inspired by the Royals and the vineyards, the Silver Vine Clutch is a royal artistic representation of you. This clutch is dedicated to the royal style statements and their preferences for things unique.
