As a company driven to help people love where they live, Lowe’s plays a part in millions of people’s stories every day. To bring those stories to the communities we serve, today Lowe’s launched Open House, an interactive newsroom and the company’s first digital platform dedicated to taking people behind the brand.
Newsroom.Lowes.com is your go-to source for news and information about Lowe’s. Through a mix of feature stories and rich multimedia content, Open House provides an inside look at the unique, innovative and inspirational ways Lowe’s serves customers and communities.
“Our story is much bigger than the products and services we sell,” said Robert Niblock, Lowe’s chairman, president and CEO. “We’re a company of more than a quarter of a million employees who go to great lengths to help customers love the places they call home. These are the stories we are inspired by and we hope will inspire others.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7906452-lowes-new-digital-newsroom-open-house/
The newest instalment in the Star Wars™ franchise has brought a positive female role model to the forefront for fans and families around the world. True to herself, Rey is uncompromising and represents strength and power without limitations or apologies. This season, we introduce a unique Star Wars™ | Clarks collaboration for women and girls, designed to celebrate the force of female power, just in time for the release of one of this year’s most anticipated films, Star Wars: The Last Jedi, on 14th December.
Rey’s strength became a deep source of inspiration for the collaboration and is a vital embodiment of the brand’s ethos – a platform for free thinking people who are true to themselves, comfortable in their own skin and inspired by authenticity.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8232251-clarks-star-wars-shoe-collection-women/
IHG (InterContinental Hotels Group), one of the world’s leading hotel companies, today announces a massive leap in the field of breakfast superiority with the hiring of actor/comedian Rob Riggle as the Holiday Inn Express® brand’s very first Creative Director and Breakfast Excellence Honcho. In this newly created and very important role, Riggle will be responsible for delivering comedic genius and driving Express Start™ breakfast enthusiasm for the brand through a variety of unique programs and content rolling out over the summer and fall of 2015.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7568451-hiexpress-rob-riggle-pancake-machine/
Volvo Cars has revealed performance-inspired R-Design models of the new S90 sedan and V90 estate.
Central to the S90 and V90 R-Design is an advanced sport chassis that delivers an energetic, road-hugging drive.
“R-Design delivers an edge to our elegant estate and sedan models in our 90 Series, with a winning combination of a sportier, more responsive, drive with clearly visible performance styling,” said Björn Annwall, Senior Vice President Marketing Sales and Customer Service at Volvo Cars.
Sporting a new front-end design with spoiler-integrated fog lights, the R-Design models come with a unique grille and piano black trim on both front and rear. A new 5-spoke matt black diamond-cut wheel adds to the performance feel.
A wide range of styling cues are included on the inside – from unique deco trim, pedals and mats, to the sporty contour seats and special steering wheel, including a high level interior illumination package that radiates attention to detail.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7866051-volvo-reveals-s90-v90-r-design-models/
Lord & Taylor’s annual holiday windows have acted as host in the creation of many memorable family moments. Sharing the story of L&T’s hundred-year-old building and New York City’s unique holiday experience, the windows are inspired by vintage New York, capturing its rich history and tradition.
Fifth Harmony performed two traditional holiday songs as well as two songs from their recently released EP, Better Together, currently ranked in Billboard's Top 10. Following their performance, Fifth Harmony made an in-store appearance, where they took photos with customers and handed out signed copies of their new EP.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64220-lord-and-taylor-annual-holiday-windows-unveiled-fifth-harmony-performance
“A broad river is in waves, the rice flowers are sweet smelling over the banks…” On August 1, Chinese Army Day, an eye-catching ‘Flash Mob’ took place at Ginza Square, Tokyo, three Chinese young men, with deep affection, performing a ‘Red Song’ My Motherland, one of the classic songs written in praise of the Communist Party of China.
As they said, to fulfill their shared promise made five years ago, these three youngsters travelled a long distance from Nanchang, ‘the City of Heroes’ of China, gathering in Japan to express their patriotism and affection for their home country in the form of singing red song chorus. Accompanying their singing was an official promo of Nanchang displayed on the huge screen at the back of them. As images of Nanchang’s unique landmarks like the Monument of Nanchang Uprising, Tengwang Pavilion and the Twin Tower flittered one by one, their melody brought passersby, especially overseas Chinese back to that heroic city which, 90 years ago, once gave birth to the first authentic people’ army led by the Communist Party of China.
To view the multimedia release go to:
https://www.multivu.com/players/English/8155151-nanchang-tourism-chinese-army-day/
Honest Beauty, a comprehensive new collection of effective, safe and effortlessly modern makeup and skincare created by The Honest Company, introduces its first branding campaign, #LetsBeHonest, with a mission to celebrate the diversity of beauty today and inspire women to show how they use beauty to bring out their best. #LetsBeHonest kicks off online with a short day-in-the-life film that showcases the many real looks of Jessica Alba shot from the unique perspective of her must-have beauty products. The film is an invitation for women everywhere to capture and share their own looks.
“Honest Beauty isn’t about defining beauty for women. Instead, we’re asking women to tell us what makes them feel honestly beautiful. Our hope is that by Jessica revealing looks that are honest to her own life, women will be inspired to use Honest Beauty to create their own,” said The Honest Company CMO, Chris Thorne.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7679551-honest-beauty-letsbehonest/
OFRA Cosmetics is splashing into 2019 with an all-new collaboration with Master Makeup Artist, Francesca Tolot. Known for her unique color combinations, this marks Francesca’s first signature collection. While for OFRA it was the perfect collab to blend together its history in the Pro MUA world and its crossover to social media darling with the support of influencers like NikkieTutorials and KathleenLights.
Francesca has created electrifying looks for performers and actresses from Cher to Beyonce to Cindy Crawford and has had her work featured in print, music videos, TV, and film worldwide.
See her work here and follow her journey @francescatolot and @ofracosmetics.
To view the multimedia release go to:
https://www.multivu.com/players/English/8342153-ofra-cosmetics-collaboration-makeup-artist-francesca-tolot-muxeffect/
What should William Shatner shout for you? The award-winning actor, director, producer, writer, recording artist and horseman can now add “greeting card personality” to his long list of impressive professional accomplishments with the launch of the newest American Greetings customizable ecard. Set to the classic song “Shout,” William Shatner brings his incomparable and hilarious style of spoken-word singing – complete with backup singers and flashing lights – to this unforgettable way to connect with all your favorite people.
“What a unique and fun way to say something nice to a friend or even an enemy,” said Shatner. “You send this ecard and you’ll laugh.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7826151-american-greetings-william-shatner-ecard/
The unique sounds of South Africa reverberated through the streets of Manhattan earlier today during a free mobile pop-up concert hosted by South African Tourism honoring South Africa’s 20th anniversary of freedom and democracy. Featuring performances by two of South Africa’s most renowned Grammy-nominated musical icons, legendary trumpeter, Hugh Masekela and vocalist, Vusi Mahlasela, the special celebration was a dazzling showcase of South Africa’s vibrant culture and dynamic musical identity.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7101157-south-african-tourism-pop-up-concert-in-times-square/
When it comes to home décor, one of the easiest ways to update a room is with a fresh coat of paint. This year, FrogTape® brand painter’s tape is proving how simple it is to heighten your home’s appeal with the inaugural Paintover Challenge™ room makeover contest. The contest runs through May 25 and tests the design skills of six DIY home décor bloggers as they transform a space in need of a makeover.
The challenge is simple; all six bloggers must makeover their space using three things: paint, painter’s tape and a $1,000 budget. To up the ante, each blogger has been assigned one of the 2016 FrogTape® Design Trends identified by celebrity interior designer, Taniya Nayak, as this year’s hottest styles for the home. The process will be documented on their blogs and on paintoverchallenge.com with before, during and after shots of the room transformations. The winning blogger will be selected through public voting – which begins May 31 – and will receive $5,000 to donate to their favorite charity and appear in an upcoming national FrogTape® magazine advertisement. The winner will be announced on June 27.
“With the launch of the FrogTape® Paintover Challenge™, we’re hoping to inspire both expert and novice DIYers alike to step out of their comfort zone and push their creative limits – while showcasing the diversity of paint and painter’s tape,” said Allison Shagovac, influencer marketing manager, ShurTech Brands, LLC. “The participating bloggers each have their own unique styles and personalities, and we can’t wait to see what they create as they compete for a good cause.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7721331-frog-tape/
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