Red Lobster announced today the launch of a new national advertising campaign featuring the real people of Red Lobster – a first for the brand and the latest step in a multi-year brand refresh designed to broaden its appeal.
Developed by Grey New York, the new ads feature actual Red Lobster employees and others associated with the brand sharing real, genuine and unscripted stories that bring to life all that’s different about Red Lobster. These stories authentically articulate how the restaurant goes the extra mile to provide every guest with top-quality seafood and an experience reminiscent of dining at the seaside.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51047-red-lobster-ad-campaign-grey-new-york-sea-food-differently
Caesars Palace Las Vegas and Nobu Hospitality announced that they have signed a non-binding letter of intent to develop the world’s first Nobu Hotel, an innovative concept that will integrate an exclusive hotel tower with the first Nobu restaurant and lounge on the Las Vegas Strip.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/caesars/48993/
LG Mobile and alternative rock pioneers, Jane’s Addiction, made innovation history last night at the world’s first 3D user-generated concert broadcasted live on YouTube to be later broadcasted on YouTube 3D. At a packed Terminal 5 with 1,500 guests in Hell’s Kitchen, New York, more than 100 ticket holders selected by LG and Jane’s Addiction received a rare opportunity to be the first to experience LG Thrill 4G™ and capture live, 3D footage of the exclusive Jane’s Addiction performance. Equipped with a stunning 360° stage that allowed for surround-sound and panoramic viewing, the concert also featured LG CINEMA 3D TVs throughout the venue to help put every attendee directly into the action. This unique concert experience was part of LG’s “Bring Your World Alive” campaign empowering consumers to experience the benefits of mobile 3D entertainment by creating content that is unique and personal.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/lg-mobile/51238/
Kimberly-Clark’s Huggies® Brand today announced it has awarded its first-ever MomInspired™ grants to 12 entrepreneurial moms to help fund and resource their innovative, real-world product ideas.
Launched earlier this year, the Huggies® MomInspired™ Grant Program was created to provide the resources and seed capital for moms to either turn their great ideas inspired by personal motherhood experiences into successful businesses or help take their existing businesses to the next level.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/huggiesmominspired/45985/
Saint Francis and the Nativity is an engaging story that weaves together the history of the first nativity with the fictional story of a young shepherd boy, who helps Saint Francis of Assisi find a way to visually display the true meaning of Christmas. There are suggested family activities in the back of the book. Learn more about the book here: http://bit.ly/9YOCB8 and its author here: http://bit.ly/9rI4f5 and its illustrator here: http://bit.ly/db8sR1
Philips, the makers of Sonicare power toothbrushes and Zoom whitening, announced today the launch of a new educational campaign called Get It Right!, which encourages people to engage a dental professional in the teeth whitening process to ensure a healthy smile worthy of a great first impression. Smiling is an instinct that starts as early as one month of age and as we grow it becomes one of our most important social assets. “Smiling affects not only how someone feels, but also how others perceive that person,” said psychologist, executive coach and author Ann Demarais, Ph.D. “In fact, research suggests there are a number of benefits to smiling – from a mood enhancer to being more socially appealing.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/52322-philips-get-it-right-educational-campaign-teeth-whitening
Two of the most advanced tools for precise, radiotherapy-based treatment are now under one roof in Seattle. Swedish Medical Center this month became the first facility in the Pacific Northwest – and one of only a handful in North America – to open a unit that incorporates both CyberKnife and Gamma Knife technologies. The 3,950-square-foot Swedish Radiosurgery Center, formerly known as the Seattle CyberKnife Center, is located on the
After a long week of work or school, I am sure many of you will be going extra hard tonight. No matter how many shots you kick back, though, I am pretty sure you won't have a Good Time like Fred Diezil. Making his first appearance in The DJBooth, the Jersey native/Tacoma, WA resident bring us a liquor filled single, perfect for starting your weekend off right. As the IzZy's beat rolls, highlighted by an intoxicating, choppy female vocal sample, Diezil contributes a swift flow, boasting about his vision of a good time, including drinking until his vision is clouded and he's losing his dinner (sounds like a good night to me). Those suddenly in the mood to party can knock a few back with Diezil next week, when Good Time goes to iTunes. ~ www.DjBooth.net
For busy moms who rely on a handful of go-to recipes, dinnertime can become monotonous. To help spice up the dinner routine, Hellmann’s® and Best Foods® mayonnaise are launching the first-ever Chicken Challenge, a series of head-to-head chicken dish challenges that will help moms diversify their weekly recipe repertoire. Each week on Hellmanns.com, two chicken dish “challenger” recipes from Chipotle Lime Crusted Chicken to Baked Buffalo Chicken and more will go up against one of the most popular recipes on Hellmanns.com, Parmesan Crusted Chicken. Consumers will vote to determine their favorite chicken recipes of the week.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52353-hellmanns-best-foods-chicken-challenge-moms-diversify-dinnertime-routine
