What do you get when you cross a Sports Illustrated Swimsuit model with a hot new sports car? One cool app. Lexus and Sports Illustrated Swimsuit have fans revving their engines with the release of Lexus’ new TORI 500 racing app, available at Lexus.com/tori500 and iTunes.
The app brings to life an actual racetrack the automaker created in the shape of Sports Illustrated Swimsuit model Tori Praver’s body. Players of the TORI 500 game get to see what it’s like to race the all-new 2013 Lexus GS sport sedan around a larger-than-life, 3-D image of the supermodel.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54771-lexus-gs-si-swimsuit-model-tori-praver-with-tori-500-racing-game-app
LeapFrog Enterprises, Inc. (NYSE:LF), a leader in education innovation and the creator of many award-winning products, today announced that its new 'Scout’s ABC Garden' app for iPhone®, iPod touch® and iPad™ is now available on the App Store. 'Scout's ABC Garden' app brings LeapFrog’s beloved and top-selling plush toys, Scout and Violet, to life as they help teach letters and letter sounds.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/leapfrog/49480/
After pioneering the concept of antilock brakes (ABS) on motorcycles 23 years ago, BMW Motorrad USA announced today that it will be the first motorcycle manufacturer to offer ABS as standard equipment on its entire range of 2012 model year motorcycles.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/bmw/49653/
New crash tests and analysis by the Insurance Institute for Highway Safety demonstrate that underride guards on tractor-trailers can fail in relatively low-speed crashes -- with deadly consequences. The Institute is petitioning the federal government to require stronger underride guards that will remain in place during a crash and to mandate guards for more large trucks and trailers.
According to the editors of Bicycling Magazine, the 2010 Tour de France is sure to be an instant classic. A fitter, Lance Armstrong is in the mix again, leading his own team and looking to reclaim cycling glory. The bitter rivalry between Armstrong and former teammate Alberto Contador continues. New, epic stages have been added to the route. And several dark-horse riders will threaten for the lead. On top of all this, recent doping accusations have added to the drama.
To view Multimedia News Release, go to http://multivu.prnewswire.com/player/44568-bicycling-magazine-tour-de-france/
Moving can be stressful, but with a new application for the Apple iPad from State Farm®, anyone can get help with their next move. Called “MoveTools™,” this application is a relocation planning and household inventory assistant. It is free to download and is designed specifically for the Apple iPad.
MoveTools™ gives people a fresh approach to planning a move; all the resources needed are in one place. With MoveTools™, users can customize a weekly moving checklist to help plan their move and then create an inventory of their possessions. Users can then create and print “smart labels” with digital QR Codes, which can be read by smartphones with barcode reading applications. A quick scan of the label on a box will display a list of what’s packed inside.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/statefarm/48163/
New Year’s Resolutions are often hard to keep. By January many of us slip right back into our old routines. Senior Health and Nutrition Editor of Shape Magazine, Sharon Liao has some suggestions to help maintain your resolution and motivation throughout the year.
Actress Sarah Michelle Gellar has teamed up with “The Nestlé Share the Joy of Reading Program” to raise awareness about the importance of children’s literacy and to encourage continued reading over the summer. Today, she visited the Los Angeles Public Library’s historic Central Library to read to children and share her love of reading. “The Nestlé Share the Joy of Reading Program” is donating up to $250,000 to Reading Is Fundamental (RIF) – the nation’s largest nonprofit children’s literacy organization – and consumers can help through everyday purchases of select Nestlé confections.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/nestle/50123/
VISTAKON® Division of Johnson & Johnson Vision Care, Inc., and the makers of ACUVUE® Brand Contact Lenses, today revealed the 2012 celebrity ensemble for this year’s “ACUVUE® 1-DAYContest.” The roster of celebrity mentors includes inspirational pop star Demi Lovato, musician Joe Jonas, breakout television star Tyler Blackburn, all-American actress Meaghan Martin and world champion sprinter Allyson Felix. The contest, now in its second year, will give five winners the chance to meet and be mentored for a day by one of the five teen icons.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55568-acuvue-brand-contact-lenses-launches-the-2012-acuvue-1-day-contest
The X PRIZE Foundation, an educational nonprofit prize organization, and Progressive Insurance, the country’s fourth largest auto insurance group, today, at the Historical Society of Washington, D.C., awarded $10 million to three teams who successfully completed the rigorous Progressive Insurance Automotive X PRIZE. The winning teams—Edison2 of Lynchburg, Virginia; X-Tracer of Winterthur, Switzerland; and Li-ion Motors Corp. of Mooresville, North Carolina—emerged from an original field of 111 competing teams, representing 136 vehicle entries from around the world. The winning vehicles were showcased to an audience of auto industry, business and government leaders. Each of the winning teams was also presented with a towering bronze trophy designed by Harry Winston, Inc.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/xprizefoundation/46187/
Chobani, America’s number one selling yogurt brand, debuted its first national television advertising campaign this month to support Chobani Champions, the authentic strained Greek low fat yogurt made just for kids. As part of the “Win the Day” campaign, the television spot features two-time Olympic medalist and U.S. softball sensation Jennie Finch and her own “champion,” 6 year old son Ace.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56658-chobani-champions-helps-parents-and-kids-win-the-day-with-jennie-finch
Thousands of Haitian people have endured living on dirt floors amid stifling heat and tropical downpours since the Jan. 12, 2010, earthquake. But about 1,000 of Haiti’s most vulnerable people, particularly the elderly and young children, are finding some relief in temporary shelter structures provided by Haitian Relief & Missions (HRM) and its all-volunteer U.S. workers.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/haitian-relief-and-missions/48036/