Last night, MSC Seaside, the ship that follows the sun, was named in a glittering ceremony by international screen legend and Godmother for all MSC Cruises’ ships, Sophia Loren. MSC Seaside, already recognized as one of the more innovative cruise ships in the industry, is the second ship to be launched in the past six months by the leading European cruise line as part of its industry-unprecedented 12 new mega-ships that MSC Cruises, the Switzerland-founded and based world’s largest privately owned cruise line, will bring into service between 2017 and 2026.
To view the multimedia release go to:
https://www.multivu.com/players/English/8089551-msc-cruises-launches-msc-seaside/
Clayton, one of the largest home builders in the nation, is pleased to announce the release of its newest television advertising campaign which takes aim at showcasing the modern prefab home and educating the public about the benefits of off-site construction. With the average price of a new site-built home with land in 2018 nearing $400,000 according to the U.S. Census Bureau, prefab homes offer an attainable solution starting under $200,000 in most markets plus cost of land.
To view the multimedia release go to:
https://www.multivu.com/players/English/8481351-clayton-homes-prefabulous-campaign/
Nu Skin Enterprises, Inc. (NYSE: NUS) today announced the consumer launch of ageLOC LumiSpa, the first-of-its-kind, dual-action skin care device that treats and cleanses the skin. Following successful market previews, ageLOC LumiSpa is now available in the Americas and EMEA regions with launches to follow in North Asia, Greater China and Southeast Asia over the next three months.
ageLOC LumiSpa simultaneously delivers a skin-perfecting treatment and superior cleansing benefits to reveal smoother, softer skin after just one use. Now Nu Skin customers can be confident that their skin is clean, radiant and always ready for the perfect selfie or spontaneous photo moment.
To view the multimedia release go to:
https://www.multivu.com/players/English/8239151-nu-skin-care-device-ageloc-lumispa/
CVS Health (NYSE:CVS), the nation’s largest pharmacy innovation company, today announced Be The First, a five-year $50 million initiative to help deliver the nation’s first tobacco-free generation. Through this initiative, which is funded through CVS Health and the CVS Health Foundation, the company is extending its commitment to help people lead tobacco-free lives. Recognizing that tobacco use is the leading preventable cause of disease and death in the United States and that youth use of some tobacco products is on the rise, Be The First comprises comprehensive education, advocacy, tobacco control and healthy behavior programming in partnership with organizations uniquely positioned to tackle this public health challenge.
“We are at a critical moment in our nation’s efforts to end the epidemic of tobacco use that continues to kill more people than any other preventable cause of death, and threatens the health and well-being of our next generation,” said Troyen A. Brennan, M.D., M.P.H., and Chief Medical Officer for CVS Health. “Ensuring our youth stay tobacco-free requires increased education and awareness of healthy behaviors. We’re partnering with experts across the public health community who have established best practices to help prevent tobacco use. And, by establishing more public-private partnerships to implement these strategies more aggressively, we can help increase the number of people leading tobacco-free lives and move us one step closer to delivering the first tobacco-free generation.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7775151-cvs-health-be-the-first/
Jewelry Television® (JTV) announced that the company is launching a branding initiative aimed at better connecting with current jewelry and gemstone consumers, as well as enhancing efforts to attract new customers.
The 20-year-old jewelry retailer is embarking on the brand image campaign using the song, ‘Beautiful Life,’ licensed from the pop group ‘Ace of Base,’ and the theme line ‘Jewelry Love.’ The campaign is motivated by an intense passion for jewelry and gemstones shared by Jewelry Television® and its customers.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65955-jewelry-tv-love-brand-launch-style-quiz
Later this year, Hyundai will be the first mainstream automaker to launch an augmented reality owner's manual app. The Hyundai Virtual Guide app is the brand's modern take on the traditional owner's manual, allowing consumers to use their smartphone or tablet computer to get how-to information for repairs, maintenance and vehicle features.
At launch, the Hyundai Virtual Guide is compatible with the 2015 Sonata model, and will soon become available for additional models. The new app recognizes more than 45 major features of the Sonata and is available for free download on the Apple App store and Google Play.
Hyundai used quality consumer survey results to determine the top difficult-to-use features to incorporate into the Virtual Guide. The app also contains 82 how-to videos, six 3D overlay images that appear once users scan areas of their vehicle like the engine bay and more than 50 informational guides.
To view the multimedia release go to:
http://www.multivu.com/players/English/7506058-hyundai-virtual-guide-app/
Understanding the burden of metastatic breast cancer (MBC), and the toll it takes on patients and their loved ones, Eisai Inc. announced today the launch of mbcInfoCenter.com, a new online portal designed to provide important resources that may help women with MBC manage their disease and focus on their health and wellness.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7342251-eisai-launches-mbc-infocenter-for-women-with-metastatic-breast-cancer/
BloodCenter of Wisconsin’s Diagnostic Laboratories today announced the availability of a comprehensive cancer mutation HemeOnc Panel using next generation sequencing (NGS) technology. The NGS panel developed by BloodCenter of Wisconsin is designed to detect variants in 30 genes that are either prognostic or diagnostic for 10 different myeloid hematologic malignancies.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7363151-bloodcenter-of-wisconsin-launches-next-generation-sequencing-hemeonc-panel/
Match Group (MTCH) y Univision Communications Inc. (UCI) anunciaron hoy el lanzamiento de Chispa, una nueva app de citas, para que los solteros latinos busquen pareja, se conozcan y conversen por internet. Las dos compañías han lanzado juntas una aplicación gratis para encontrar pareja, que ya está disponible en el país en tiendas de aplicaciones de Google Play y iOS.
Según el Censo de Estados Unidos, entre los 57 millones de hispanos en Estados Unidos, aproximadamente 13 millones no están casados, no tienen pareja o no tienen una relación romántica.
To view the multimedia release go to:
https://www.multivu.com/players/Spanish/8240851-match-univision-chispa-latino-dating-app/
Utica College President Todd S. Hutton announced today that the College is resetting the on-campus undergraduate tuition price beginning Fall 2016. The new tuition price will be under $20,000, and the college will continue to offer both need-based and merit-based financial aid to lower the cost to qualified students and their families even further.
“We consider this tuition reset to be a bold move for tomorrow,” Dr. Hutton says, “because in improving affordability, we are also expanding access to a high quality Utica College education that launches our students’ successful futures.”
The tuition reset comes at a time when private colleges and universities throughout the nation are taking a hard look at their pricing system. Many college-bound students and their families do not realize that the full price will likely be deeply discounted for them by a private college, and so they experience “sticker shock” upon seeing the published price.
To view the multimedia release go to:
http://www.multivu.com/players/English/7624151-utica-college-resets-tuition/
Calphalon, the leader in premium cookware and kitchenware, today announced the launch of KnifeSkills.com, a dynamic, inspirational, and instructional website featuring videos that showcase cutlery tips and best practices. These videos highlight the key benefit of new Calphalon Self-Sharpening Cutlery - knives that automatically sharpen every time you use them.
KnifeSkills.com features five professional chefs demonstrating dynamic and superior cutting techniques using a variety of Calphalon Self-Sharpening knives. The 50 short videos educate and inspire home cooks and include a huge array of how-to content, including - but not limited to - dicing mango, mincing ginger, butterflying pork tenderloin, filleting salmon, julienning celery root, chopping papaya, and even preparing squid three ways!
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7512431-calphalon-self-sharpening-cutlery/
Today marks the start of a new era for the electronic vapor category - a day where adult smokers and vapers will no longer have to settle and can truly enjoy vaping without compromise. blu, a leader in the electronic cigarette industry and trusted consumer choice, is announcing the newest addition to its esteemed product lineup: myblu™. The introduction of this highly anticipated e-vapor device will provide the utmost satisfying vaping experience available on the market today. myblu™ addresses a void that adult smokers and vapers have long been seeking to fill, by delivering strong performance in a sleek and compact closed system - with none of the hassle.
To view the multimedia release go to:
https://www.multivu.com/players/English/8243551-my-blu-electronic-vaping-device/