Florida residents previewed Honey Nut Cheerios' one-of-a-kind living billboard, just outside of Orlando, to celebrate the classic cereal’s key ingredient –real honey. Much more than just a billboard installation, the three-story free-standing structure was home to more than 100,000 honeybees. The honey produced from the working hives was used to spell out “Made with Real Honey” on the exterior of the installation. The local Florida honey was used to produce a limited number of exclusive boxes of Honey Nut Cheerios.
Constructed in the farm fields at Diamond P Farm and Ranch, the honey-bees used in the creation of the billboard were supplied in partnership with Brent Dickson and his family, who are local Orlando bee-keepers. True to standards, most of the beekeepers who make the honey for Honey Nut Cheerios run family businesses and depend on their bees to make a living.
“Honey is more than just an ingredient – it’s the flavor at the heart of Honey Nut Cheerios. And that’s why we thought there was no better way to explain just how real the honey is that goes into Honey Nut Cheerios than by physically showing it,” said Jared Pippin, senior associate marketing manager at General Mills. “We wanted to honor the honeybees and show our support for the dedicated beekeepers who love honey just as much as we do.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7672051-honey-nut-cheerios-bee-to-bowl/
It’s official. Energizer® [NYSE: ENR] today set a GUINNESS WORLD RECORDS™ title for the Longest-lasting AA battery, Energizer® Ultimate Lithium™.
The record was announced after rigorous testing proved the Energizer® Ultimate Lithium™ AA batteries’ unsurpassed performance in a number of real-world situations. Digital Cameras? Toys? Lighting? Audio devices? Check, check, check and check: Energizer® Ultimate Lithium™ AA batteries outlasted the competition across the board to secure the GUINNESS WORLD RECORDS title.
To view the multimedia release go to:
https://www.multivu.com/players/English/8457151-energizer-guinness-world-records-longest-lasting-aa-battery/
Today, on the International Day for the Abolition of Slavery, the Global Freedom Network (GFN) has brought together leaders of the Christian Catholic, Anglican and Orthodox, as well as Buddhist, Hindu, Jewish and Muslim faiths who have jointly declared one common humanitarian endeavour: To eradicate modern slavery by 2020 throughout our world and for all time as a crime against humanity.
A number of faith leaders spoke at the event and video messages were given by His All-Holiness Ecumenical Patriarch Bartholomew and by Grand Ayatollah Sheikh Basheer Hussain al Najafi who could not attend the ceremony but are equally committed to eradicating modern slavery and human trafficking.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7391151-faith-leaders-eradicate-slavery/
Kraton Performance Polymers, Inc. (NYSE: “KRA”), a leading global producer of styrenic block copolymers and other engineered polymers will present a paper and exhibit at Techtextil, June 11-13 in Frankfurt, Germany highlighting NEXAR™ polymer coatings. Kraton will be located in Hall 3.1 booth number J33. Dr. Richard Blackwell, Senior Scientist with Kraton Polymers will host a technical presentation entitled “New Selectively Sulfonated Pentablock Copolymer Imparts Cooling Comfort to Textiles and Nonwovens.” The presentation is scheduled for Wednesday, June 12th at 12:20 pm – 12:45 pm.
To view Multimedia News Release, go to http://www.multivu.com/mnr/45712-kraton-techtextil-frankfurt-2013-nexar-cooling-technology
The Astana Economic Forum 2016 is to take place in Astana, Kazakhstan on May 25-26. The theme of the AEF - "New economic reality: diversification, innovation and knowledge economy" - is related to global changes in the world determined by the development of a new economic reality and a number of challenges in geopolitics, the economy and financial systems.
This year AEF is organized by the Ministry of National Economy of Kazakhstan, the “Economic Research Institute” JSC, and the "Economic Initiatives Fund of Kazakhstan" CF.
The Forum will host 20 events which are focused on four main subthemes: global economy, economic diversification, innovation and technology, and knowledge economy.
AEF 2016 expects 3,000 delegates, including renowned politicians, international economists, Nobel Prize winners, heads of international organizations and representatives of influential media to attend.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7847451-astana-economic-forum-new-economic-reality/
In honor of American Heart Month this February, Mazola® Corn Oil and celebrity chef and author Ingrid Hoffmann have teamed up to provide simple and delicious ways to be kind to your heart, including new and original recipes by Chef Hoffmann. Cardiovascular disease remains the number one cause of death in the United States for both men and women, making it more important than ever to consider how lifestyle, including the foods and dishes prepared in the kitchen, can impact heart health.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64664-mazola-celebrity-chef-ingrid-hoffmann-cooks-up-heart-healthy-recipes
Today, on the International Day for the Abolition of Slavery, the Global Freedom Network (GFN) has brought together leaders of the Christian Catholic, Anglican and Orthodox, as well as Buddhist, Hindu, Jewish and Muslim faiths who have jointly declared one common humanitarian endeavour: To eradicate modern slavery by 2020 throughout our world and for all time as a crime against humanity.
A number of faith leaders spoke at the event and video messages were given by His All-Holiness Ecumenical Patriarch Bartholomew and by Grand Ayatollah Sheikh Basheer Hussain al Najafi who could not attend the ceremony but are equally committed to eradicating modern slavery and human trafficking.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7391151-faith-leaders-eradicate-slavery/
As more than 2 million freshman head off to college, they enter one of the most dangerous times for harmful and underage student drinking—the first six weeks of their first year. And while there are numerous options available to address student drinking -- they are not all equally effective.
WHAT: The NIH’s National Institute on Alcohol Abuse and Alcoholism will hold a press briefing to announce the CollegeAIM (Alcohol Intervention Matrix) guide and website – the centerpiece of which is a new comprehensive and easy-to-use tool that will help inform decisions about alcohol interventions and guide college staff to science-based strategies.
Developed with input from leading alcohol researchers and college staff, CollegeAIM is distinctive because of the number and expertise of its contributors, the breadth of research covered by its analysis, and its user-friendly format.
To view the multimedia release go to:
http://www.multivu.com/players/English/7587851-niaaa-collegeaim-alcohol-intervention/
Target issues a statement last Friday saying that they were wrong about the number of customers who had their data compromised during the security breach between November 27th and December 15th. http://youtu.be/AXUeKjRhmdA
Texas Instruments (TI) (NASDAQ: TXN) announces the newest additions to the Tiva™ C Series microcontroller (MCU) platform. The Tiva TM4C129x MCUs are the industry’s first ARM® Cortex™-M4-based MCUs with Ethernet MAC+PHY, enabling customers to create a new class of sophisticated, highly connected products that bridge the cloud and amplify the ever-growing Internet of Things (IoT). The feature-rich Tiva TM4C129x MCUs offer an unprecedented number of simultaneous connectivity options, as well as on-chip data protection and LCD controller to save significant board space and enable connected, advanced applications, such as home/building automation gateways, connected human-machine interface (HMI), networked sensor gateways, security access systems, programmable logic controllers and many others.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54050-texas-instruments-tiva-c-series-arm-cortex-m4-ethernet-internet-of-things