Eisai Inc. today announced the launch of a new national television advertising campaign for BELVIQ® (lorcaserin HCl) CIV, an FDA-approved prescription therapy for chronic weight management. The advertisement will air on numerous channels including Lifetime, Oxygen and AMC.
The spot illustrates the struggles many people face when they are trying to lose or control their weight. BELVIQ is presented as a targeted approach to weight loss, that, when combined with diet and increased activity, may help some patients lose weight and keep it off.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/7161051-eisai-launches-national-television-campaign-belviq-lorcaserin-hcl-civ
At the end of the year and as we approach PR Newswire’s 60th anniversary in March, there is a natural inclination to reflect. At PR Newswire, we are just as interested in looking forward to the future for communicators of all kinds – PR, corporate, marketing and shareholder – and their audiences. While technology continues to evolve and new communication channels continue to emerge, everyone at PR Newswire remains focused on helping brands and organizations earn targeted attention from consumers, investors and the media by amplifying our clients’ narratives and making their content more discoverable.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/64514-happy-new-year-from-pr-newswire-2014
Corporal Cathy Fremont is a Marine, a media magnet and a sniper. Marine Captain Jim Boland is not convinced women belong in combat, but when he rescues her he finds that a powerful and forbidden affair and a dangerous political agenda become the new battle ground. Women in combat are targets in more ways than one and with Cathy in the crosshairs they both know Danger Close. http://www.LindsayMcKenna.com Military Romance
When Detective Stevie Mazzetti learns that her ex-partner was dirty, she’s determined to put the past to rights, even when she becomes a target.Former Marine Clay Maynard’s mission is to keep Stevie alive. That is, if he can stay ahead of a killer with everything to lose – and something terrifying to hide. Learn more about this book and author http://www.karenrosebooks.com Romantic Thriller
When Detective Stevie Mazzetti learns that her ex-partner was dirty, she’s determined to put the past to rights, even when she becomes a target. Former Marine Clay Maynard’s mission is to keep Stevie alive. That is, if he can stay ahead of a killer with everything to lose—and something terrifying to hide. Learn more about this book http://bit.ly/WatchYourBackUK and author http://www.karenrosebooks.com Romantic Thriller
Texas Instruments (TI) (NASDAQ: TXN) today unveiled the industry’s first inductance-to-digital converter (LDC), a new data converter category that uses coils and springs as inductive sensors to deliver higher resolution, increased reliability, and greater flexibility than existing sensing solutions at a lower system cost. Inductive sensing is a contactless sensing technology that can be used to measure the position, motion, or composition of a metal or conductive target, as well as detect the compression, extension or twist of a spring. For more information about this new data converter technology and the industry’s first LDC, the LDC1000, visit www.ti.com/ldc1000-pr.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54049-texas-instruments-inductive-to-digital-converter-motion-sensing
The tourism Authority of Thailand or TAT organize a press conference at Queen Sirikit National Convention Center on July 8, 2013 to announce the Action plan for 2014 to the private sector as well as local and international media. For 2014 , TAT has set a target of 28 Million international tourists which will bring in the revenue of 1.3 trillion baht, More than 135 % for this year. This year, The core theme of Higher Revenue through Thainess will be emphized and implemented via marketing strategies. This concept will traget custormer segments to experience Thai way of life and Thai cluture.
The Dodge brand is targeting multicultural millennials1 with a Spanish/English ad campaign for the 2013 Dodge Dart featuring global music sensation Pitbull. The rapper, who utters his signature “¡Dale!” (“Let’s do this!”) phrase in the spots, also composed original instrumental music called “Drop 2 the Bottom” for the commercials: “How to Change Cars Forever” and “How to Break Through and Succeed.” The campaign reflects the Dodge brand’s focus on targeting multicultural millennials for the compact car segment.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62466-dodge-targets-multicultural-millennials-2013-dodge-dart-campaign-pitbull
As wildfires burn across the western United States, the U.S. Forest Service (USFS) and Ad Council launch new public service ads (PSAs) targeting homeowners and community members in fire-prone areas. The new PSAs represent the continuation of the Fire Adapted Communities initiative which raises awareness about the threat of wildfire and helps individuals and communities mitigate wildfire damage.
To view Multimedia News Release, go to http://www.multivu.com/mnr/62255-us-forest-service-and-ad-council-launch-fire-adapted-communties-psa
OpenText™ (NASDAQ: OTEX, TSX: OTC), the global leader in Enterprise Information Management (EIM), today unveiled OpenText Web Experience Management (WEM), an innovative solution to help organizations exceed their customers’ online expectations by providing a targeted, responsive experience across omni-channel touch points, multiple languages and devices with varied capabilities and form-factors.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/61775-opentext-web-experience-management-engage-your-web-traffic