HomeAway, Inc., the worldwide leader in online vacation rentals, today announces anniversary celebrations for two of the company’s leading U.S. sites, HomeAway.com and VRBO.com. Acquired by HomeAway® in November 2006 with 65,000 listings, VRBO.com is celebrating its 15th year and its more than 160,000 listings. HomeAway.com, which launched in June 2006 with more than 60,000 listings, turns five this summer and now features more than 250,000 villas, apartments, houses and more available to rent. Both sites make it easier for families and groups to experience the additional room to relax and amenities afforded in rental home stays.
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NASCAR driver Carl Edwards will serve as the face of the Avon’s latest fragrance, Turn 4XT, debuting November 2010. Evoking the casual yet confident attitude the champion driver exudes, Turn 4XT is a masculine scent that embodies the rush that comes with risking it all for the win. When approaching Turn 4, the final curve on the track leading to the finish line, Edwards exudes strength, determination and dedication, three qualities that Avon values highly as a company and for their alliances.
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Pantene le pone leña al fuego con una emocionante campaña de publicidad en la que figura una de las mujeres más deseadas de Hollywood: la actriz Eva Mendes acaba de ser nombrada la nueva estrella embajadora de Pantene. A partir del mes de julio del 2011, aparecerá en todos los elementos de la campaña de mercadeo integral de la marca, incluyendo los anuncios impresos y de TV, los carteles dentro de las tiendas, anuncios i-Media y la campaña de relaciones públicas de la empresa, apoyando la colección de productos Breakage to Strength (que se especializa en cabello de quebradizo a fuerte).
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After a bleak, drab winter, the time has come to revamp wardrobes with fashion-forward pieces that lend to a joyful summer, and among the hottest on-trend styles for the upcoming season is the print. To give moms and their babies the chance to stay stylish, Pampers has unveiled their newest diaper line — Pampers Limited Edition Prints. These summer diaper offerings combine utility and aesthetics, so little ones can feel just as fashionable as they are comfortable in their biggest wardrobe staple, their diaper!
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/pampers/50032/
TD Bank, America’s Most Convenient Bank®, will launch a series of YouTube videos to help consumers traverse all the recent changes to checking accounts. The first video offers people tips and things to consider when opening or updating their checking accounts.
Just in time for your holiday gatherings, Robert Verdi, national television personality and lifestyle expert, is sharing elegant and innovative tips to turn you into the perfect holiday host this season. BACARDI® CLASSIC COCKTAILS PIÑA COLADA and BACARDI CLASSIC COCKTAILS STRAWBERRY DAIQUIRI have joined with Verdi to bring you fun, festive and creative tips to make at home entertaining easy.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/bacardi/44540/
SoBe® is giving adventure-seekers the chance to “Try Everything,” from new flavors and drinks to new experiences with the launch of an immersive marketing campaign that kicks off May 18.
“Try Everything” begins with a television ad featuring Los Angeles Angels of Anaheim pitching ace Jered Weaver who’s inspired by SoBe® Lifewater® flavor, Fuji Apple Pear to try something new on the pitcher’s mound. Instead of firing his signature fastballs, Weaver’s hurling 95-mile-per-hour Fuji apples -- with not so predictable results. Another SoBe spot featuring a staring contest with Sports Illustrated Swimsuit 2011 Rookie of the Year, model Kate Upton will air this summer.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sobe/49846/
The fourth annual HGTV Green Home Giveaway opens for entries on Thursday, April 14, at 9 a.m. ET and runs through Thursday, June 2, at 5 p.m. ET. One lucky, randomly-selected winner of the home can look forward to living in a modern prairie-style, single-family home located in the Stapleton community of Denver, an eco-progressive community created on the site of the city’s former airport. Uniquely styled and environmentally friendly, the 2,400-square-foot, custom-built home is part of a grand prize package that includes $100,000 and a 2011 GMC® Terrain®. Viewers who want an insider’s peek at the fully-furnished home can tune in to watch the HGTV Green Home 2011 special premiering on Saturday, April 16, at 8 p.m. ET/PT.
To view Multimedia News Release, go to http://www.multivu.com/players/English/48072-HGTV-Green-Home/
The Macworld 2011 conference program will include, for the first time, special “Featured Artist” sessions taught by carefully selected individuals who uniquely bring creativity and innovation to life using Apple technology and the best Mac OS X add-on productivity products, IDG World Expo, owner of Macworld 2011, announced today.
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Two of Food Network’s biggest icons, Rachael Ray and Guy Fieri, will square off against each other for culinary bragging rights in Rachael vs. Guy Celebrity Cook-Off, premiering Sunday, January 1st at 9 p.m. ET/PT. In this six-episode competition series, the Emmy®-winning talk show host Rachael Ray and best-selling cookbook author and successful restaurateur Guy Fieri, will each serve as coaches and mentors to eight multi-talented celebrities, all of whom are passionate about food and cooking. Divided into ‘Team Rachael’ and ‘Team Guy’, each episode features celebrity contestants battling it out in a fun, fast-paced culinary fight-to-the-finish, with the two bottom-rated contestants from the losing team going head-to-head in a blind tasting elimination challenge. In the end, the last contestant standing is crowned king or queen of the Celebrity Cook-Off and wins $50,000 for the charity they are playing to support.
To view Multimedia News Release, go to http://www.multivu.com/players/English/53282-food-network-rachael-vs-guy-celebrity-cookoff/
The Advertising Council and the Library of Congress are launching a new series of public service advertisements (PSAs) to encourage parents to read with their children and inspire them to become lifelong learners.
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Bird enthusiasts and aficionados seek to attract the unique birds of their region to their own backyards. The experts at Scotts know wild bird species living in, and migrating to different geographic regions have very specific nutritional needs. Based on this research, Scotts ornithologists and avian nutritionists developed Scotts® Songbird Selections® Regional Bird Blends.
To view Multimedia News Release, go to http://www.multivu.com/players/English/41660-Scotts-Songbird-Selections-Wild-Bird-Food/