Melbourne-born Quay Australia, a leading eyewear company, announces a high-profile sunglass collaboration with pop culture phenomenon and entrepreneur, Kylie Jenner.
The QUAYXKYLIE capsule collection—comprised of 4 styles and 11 skus—will be available beginning July 11th at www.QuayAustralia.com and retailers worldwide for $75-$80 USD each.
“We’ve found the perfect collaborator in Kylie. Her social influence is unparalleled and she is known for her dynamic style and edge that her followers want to emulate,” says Quay Australia founder, Linda Hammond.
To view the multimedia release go to:
https://www.multivu.com/players/English/8127151-quay-australia-kylie-jenner-sunglass-collection-quayxkylie/
International research led by University College London (UCL) as part of the ‘Cities Changing Diabetes’ partnership programme challenges current scientific understanding of the rapid rise of diabetes in cities. The findings suggest that in cities around the world, social and cultural factors play a far more important role in the spread of the epidemic than previously thought.
More than two thirds of the world’s 400 million people with diabetes live in urban areas.1,2 The year-long study for Cities Changing Diabetes, a unique public-private-academic partnership, sought to better understand what makes people vulnerable to type 2 diabetes in cities in order to inform solutions for one of the most pressing modern-day public health challenges. To explore this complex issue, more than 550 interviews were undertaken with at-risk and diagnosed people in five major cities – Copenhagen, Houston, Mexico City, Shanghai and Tianjin.
“By largely focusing on biomedical risk factors for diabetes, traditional research has not adequately accounted for the impact of social and cultural drivers of disease,” says David Napier, Professor of Medical Anthropology, UCL. “Our pioneering research will enable cities worldwide to help populations adapt to lifestyles that make them less vulnerable to diabetes.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7690951-study-rethink-rise-diabetes-in-cities/
In a continued effort to streamline the rental experience and improve the way consumers rent cars, The Hertz Corporation (NYSE:HTZ) is re-designing, updating and unveiling its locations worldwide. The transformed locations are a complete rethinking of what a car rental location and experience should be as the Company unveils “Road Trip by Hertz” retail stations located on-site that allows travelers to access everything they would need for business or leisurely travel. Travelers now enjoy concierge style service inside Hertz’s facilities with a streamlined rental experience that eliminates the need to wait in line, have access to an iPad station for researching local area information and to recharge their mobile devices, and can make use of printing and FedEx services on-site which add value to the experience, making it faster and easier. Hertz has started unveiling modernized locations around the globe, which to-date include its rental facilities at San Diego and Shanghai Airports, its Marble Arch location in central London and its Melboune, Australia headquarters, with more transformations planned for additional airports and neighborhood locations throughout the year.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/51469-hertz-road-trip-retail-stations-bus-tracking-system-new-app-travel
Created in honor of Toyota’s shift to a mobility company and its eight-year worldwide partnership with The International Olympic and Paralympic Committees, “Start Your Impossible,” Toyota’s first-ever global marketing campaign, will roll out in 27 countries at the start of and through the Olympic and Paralympic Winter Games PyeongChang 2018.
“Start Your Impossible” shares Toyota’s evolution by highlighting real-life mobility stories of Olympic and Paralympic athletes as well as everyday athletes who demonstrate the values of humility, hard work and never giving up. The campaign marks Toyota’s long-term commitment to support the creation of a more inclusive and sustainable society in which everyone can challenge their impossible through stories of determination as well as through Toyota technologies. The two creative pillars of the multi-platform global campaign include, “inspiration,” which celebrates the human spirit and product “evidence,” showcasing Toyota’s ideas for innovations that can help people move freely.
To view the multimedia release go to:
https://www.multivu.com/players/English/8271451-toyota-olympic-paralympic-games-start-your-impossible/
Tektronix, Inc., a leading worldwide provider of measurement solutions, has again broken through the innovation barrier with the introduction of the new 5 Series MSO mixed signal oscilloscope. To better meet modern electronics design challenges, the 5 Series MSO redefines the midrange oscilloscope with a host of innovations including the industry’s first FlexChannel™ technology that allows 4, 6 or 8 analog channels and up to 64 digital channels, integrated protocol analysis and signal generator, a new 12-bit signal acquisition system, a massive high-definition capacitive touch display, and a highly intuitive Direct Access user interface ¾ delivering unprecedented flexibility and unmatched visibility into complex embedded systems.
To view the multimedia release go to:
https://www.multivu.com/players/English/7990951-tektronix-5-series-mso-mixed-signal-oscilloscope/
The Prostate Cancer Foundation (PCF) announces the launch of the “Step Up for Blue” Campaign for Prostate Cancer Awareness Month. The campaign honors the millions of men and their families touched by prostate cancer worldwide.
“Step Up for Blue” focuses on elevating critical issues to inspire, energize, and accelerate actions that lead to greater awareness, new therapies, and fewer deaths from prostate cancer. It will run through the duration of September.
To view the multimedia release go to:
http://www.multivu.com/players/English/7729253-pcf-step-up-for-blue-prostate-cancer/
Today marks the launch of Informa Engage, a high quality, international B2B marketing services business that connects buyers and sellers in specialist niche markets worldwide.
Informa Engage is part of Informa, the international Business Intelligence, Exhibitions, Events and Academic Publishing Group, and builds on the Penton Marketing Services business acquired as part of Informa’s combination with Penton Information Services in 2016.
Informa Engage offers unrivalled specialist audiences, deep knowledge of vertical markets, sophisticated data and content marketing expertise, and quality marketing services execution in turnkey packages. This enables marketers to connect effectively with customers, as they move from discovering a business need to identifying a solution, selecting a provider and making a purchase, using the right content at the right time in the buyer’s decision making process.
To view the multimedia release go to:
https://www.multivu.com/players/English/8169651-informa-engage-launches/
On Thursday, July 28, the Estate of Michael Jackson teamed up with Michael Jackson ONE by Cirque du Soleil and Mandalay Bay to pay tribute to the King of Pop as they unveiled his iconic HIStory Statue. Featured on the cover of his world-famous album HIStory: Past, Present and Future Book 1, which became the best selling multiple disc album worldwide, the HIStory Statue is the third piece of memorabilia to be loaned by the Estate for display on the Mandalay Bay property.
The highly anticipated unveiling ceremony took place in the Main Lobby of Mandalay Bay, where fans had the opportunity to witness the live reveal of this historic sculpture. To welcome the piece, members from the cast of Michael Jackson ONE delivered a never-before-seen performance created especially for this event, dazzling the audience as they performed to “SCREAM,” the first single from the HIStory album. Following the performance, fans were able to meet and take photos with those cast members.
To view the multimedia release go to:
http://www.multivu.com/players/English/7891751-cirque-de-soleil-michael-jackson-one/
The USGA and The R&A have unveiled a preview of proposed new Rules of Golf, as part of a joint initiative to modernize the Rules and make them easier to understand and apply.
The online release of this preview begins a six-month feedback and evaluation period during which all golfers worldwide can learn about the proposed changes and provide input before they are finalized in 2018 and take effect January 1, 2019.
The announcement follows a comprehensive review process that began in 2012 with a working group of key USGA and R&A Rules administrators, professional tour officials and other Rules experts. While the Rules are revised every four years, this is the first fundamental review since 1984, and was established to ensure the Rules fit the needs of today’s game and the way it is played around the world.
To view the multimedia release go to:
https://www.multivu.com/players/English/8011851-usga-randa-proposed-changes-to-golf-rules/
The brand invited three final candidates to travel the world with a suitcase full of whisky on an epic 10-day journey as part of The Greatest Job Interview in the World. Their journeys echoed the legendary trip undertaken in 1909 by Charles Grant Gordon, son-in-law of company founder William Grant.
If this is the interview, imagine what the job is like.
The opportunity captured imaginations all over the world, generating almost 5,000 applications from candidates in 103 countries. Hopefuls were initially narrowed down to 20 who were flown from 13 countries to attend ‘The Mixer’ event in Dufftown, Scotland, the brand’s spiritual home. After a series of challenges, three finalists – Amy, a PE teacher living in Madrid; Danny, a whisky barman from Edinburgh and Linda, a radio presenter from Johannesburg - were then each sent to three different worldwide destinations to ‘live the job’ for ten days.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8224851-grants-whisky-greatest-job-result/
SEE International, a nonprofit dedicated to providing essential vision care worldwide, is proud to announce the release of a new short film. Entitled “A Mother’s Wish,” the 7-minute documentary tells the emotional story of Nacor, a 7-year old boy living in a tiny village in Peru. Born with cataracts in both eyes, Nacor was already legally blind. If he did not receive treatment soon, he might never see again.
Carmen, the boy’s mother, desperately wished for her sons to see again, but could not afford the vision care that they needed. Thankfully, Carmen heard that SEE would be holding a free clinic in the nearby city of Tarapoto, in July 2017. Thanks to the incredible hard work of the traveling and in-country volunteer surgeons, Nacor received the cataract surgeries that he badly needed. Now he can see normally, participate in school, and play with his friends. He has a bright future ahead of him.
To view the multimedia release go to:
https://www.multivu.com/players/English/8282751-see-international-documentary-a-mothers-wish/
Luminox announces the SXC | XCOR Space Expeditions Pilot Professional Analog Digital 5240 Series, one in a series of four designs in the new XCOR Space Expedition slated for release this fall. Designed with input from test pilots and astronauts and with them in mind, the Pilot Professional is an analog watch with digital windows, multi-function capabilities and the added advantage of Luminox Light Technology. The Swiss Analog-Digital movement employed is the standard for pilots worldwide.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/72762535-luminox-XCOR-space-expedition/
