As Americans gather at bars and in living rooms to watch the hugely popular college basketball tournament– often with a drink in hand– the Ad Council is launching a new series of public service advertisements (PSAs) for their ongoing “Buzzed Driving is Drunk Driving” campaign. Impaired driving remains a persistent problem in the U.S., with over 10,000 people killed in alcohol-impaired driving crashes in 2016, according to the Department of Transportation. That’s approximately one person every fifty minutes.
The new PSAs, which were produced pro bono by media agency OMD, encourage young men to examine their own behavior by amplifying social warning signs many already know and associate with impairment. Whether texting too many emojis or taking one too many selfies, these subtle “warning signs” are recognizable to the target audience and serve as cues not to drive home.
To view the multimedia release go to:
https://www.multivu.com/players/English/8288151-ad-council-buzzed-driving-warning-signs/
It’s said that the Ford Mustang has starred in more movies than any other car. Now GTB – Ford’s creative agency – have created a real on-screen first for the legendary marque. To celebrate the iconic driving film C’etait un rendez-vous, GTB worked with Claude Lelouch to recreate his iconic original film, in 360 VR.
Lelouch said of the remake: ‘C’etait un rendez-vous was a first in 1976, nobody had ever filmed an urban drive like it. So I was thrilled by the prospect of recreating this high-octane short using the very latest technology: making it even more immersive.’
Says Chief Creative Julian Watt, “The original 1976 movie captured an audacious eight-minute drive through Paris in the early hours of the morning. It was thrilling and ground breaking. Our idea was to maintain that essential experience, but bring the cinematic thrill of VR and the driving experience of Ford Mustang.”
To view the multimedia release go to:
https://www.multivu.com/players/uk/8045851-claude-lelouch-film-360-vr-ford-mustang/
DESIRIUM is a collection of high-quality experiences available to download within a single app.
An "experience" is a short and interactive piece of VR content lasting from 2-10 minutes, designed to deliver the emotions of a certain spectrum: fear, drive, joy, and excitement.
The user is offered with a convenient genre navigation respectively: horror, action, comedy, and exploration.
A distinctive feature of the platform is a large selection and high quality of available content. With more than 20 experiences at the start, the library will be constantly updated and extended.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8406751-fibrum-announce-launch-desirium-vr-platform/
The all-new Toyota Camry is here with a striking new look and a hot new marketing campaign that’s set to tap into drivers’ emotions and the sensations they will feel when driving the vehicle. While purchasing a Camry continues to be a smart and rational choice, the 2018 Camry now delivers the magic and excitement drivers crave. These emotions are highlighted in the “Sensations” campaign, which compels drivers to love the new Camry for all the “wrong” reasons. The campaign will cover multiple media channels, including broadcast, cinema, social, print, digital and out-of-home placements.
Rather than telling customers how it feels to drive the all-new Camry, this campaign shows them through impactful and evocative imagery that clearly conveys a specific feeling generated by some aspect of the Camry’s styling, safety, technology and performance. The goal of the campaign is to introduce people to an inspiring, more emotional, more exciting driving experience that will make every driver feel special.
To view the multimedia release go to:
https://www.multivu.com/players/English/8053353-toyota-camry-ignites-the-senses/
Seasoned business man Bill Foley, Hockey Vision Las Vegas and community leaders have joined together to launch a season ticket drive in support of bringing an NHL team to Las Vegas. Tickets will go on sale at www.VegasWantsHockey.com at 1:30 p.m. PST on Tuesday, Feb. 10.
“The goal of the season ticket drive is to demonstrate the long-term viability of an NHL franchise in Las Vegas, and prove that our community, without question, can support a team,” said Foley. “I think this team will not only bring Las Vegas the excitement of its first major league sports franchise, it will bring renewed enthusiasm to the Las Vegas youth – developing and impacting them in a positive way.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7424551-vegas-wants-hockey/
MINI TAKES THE STATES 2018 (MTTS), the eagerly anticipated road rally for MINI owners hosted by MINI USA, kicked off this weekend from two separate locations on opposite sides of the country. Over the next five days, thousands of MINI owners will #DriveForMore to help raise money for charity partner Feeding America.
The two rally routes, each with more than 800 participants, started in Orlando, Fla., and Portland, Ore., on Saturday, July 14, and will meet in the middle at Keystone Report in Keystone, Colo., on July 20 for a weekend celebration of everything MINI. The bi-annual trek will cover more than 5,000 miles in total, traveling across America on state and county roads, stopping in 15 cities along the way.
To view the multimedia release go to:
https://www.multivu.com/players/English/8329551-mini-takes-the-states-feeding-america-2018/
India is one of the fastest growing economies in the world fueled by an economically progressive administration, an emerging IT sector, a burgeoning middle-class, and an ever-increasing base of skilled workers. In addition, with the demonetisation drive and the recent introduction of RERA and now GST, we believe, will all work favourably to bring about the much needed transparency in the sector and will benefit both customers and developers in the long run.
In the backdrop of the recent regulatory changes, we believe that the real estate sector in India is showing great promise and is poised for tremendous growth over the coming years.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8152451-godrej-india-time-to-shine-real-estate/
Following the successful integration of eyeshadow try-on earlier this spring, Sephora, the leader in global prestige beauty retail, continues to drive mobile engagement with the launch of even more augmented reality-based features to Sephora Virtual Artist on its award-winning iOS and Android apps. New today are Cheek Try On, which allows users to virtually try on over 1,000 shades of cheek color, an expanded library of Looks, and a Color Match for Virtual Try On feature, which uses Artificial Intelligence to detect and accurately estimate the shade in any photo and match it with a lip, eyeshadow or cheek products available at Sephora. Available in the Sephora app, these new features for Sephora Virtual Artist are the latest in a series of digital enhancements powered by the Sephora Innovation Lab to customize the retailer’s expanding beauty experiences.
To view the multimedia release go to:
https://www.multivu.com/players/English/7926154-sephora-virtual-artist-cheek-try-on-color-match/
2017 Long range Renault Zoe EV A practical winner First Drive, That's because Renault has managed to increase the Zoe's range with an impressive 41-kWh battery, called the R90, that gives an official NEDC range of 403 kilometers (250 miles). Sure, the NEDC range is a optimistic fiction concocted by European regulators – something that even Renault admits – but the new Zoe's real-world range should be around 200 km (124 miles) in the winter and 300 km (186 miles) in the summer. Compared to the first-gen Zoe's 250 km (155 mile) NEDC range, this is a tremendous improvement.
Volvo Cars has revealed performance-inspired R-Design models of the new S90 sedan and V90 estate.
Central to the S90 and V90 R-Design is an advanced sport chassis that delivers an energetic, road-hugging drive.
“R-Design delivers an edge to our elegant estate and sedan models in our 90 Series, with a winning combination of a sportier, more responsive, drive with clearly visible performance styling,” said Björn Annwall, Senior Vice President Marketing Sales and Customer Service at Volvo Cars.
Sporting a new front-end design with spoiler-integrated fog lights, the R-Design models come with a unique grille and piano black trim on both front and rear. A new 5-spoke matt black diamond-cut wheel adds to the performance feel.
A wide range of styling cues are included on the inside – from unique deco trim, pedals and mats, to the sporty contour seats and special steering wheel, including a high level interior illumination package that radiates attention to detail.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7866051-volvo-reveals-s90-v90-r-design-models/
I'm trying to think of something to say in behalf of this song but nothing come's to mind .... It was a really hard song to work on as with all of my other songs .... I had to save each new version of it on my external hard drive because I was working this song to the maximum capability of my musical program ... A couple of times, it froze up my computer and I wasn't able to save the changes ... I had to perform some extra research through forums on how to deal with the tech problems that I was faced with but in the end, I just took out my trusty hammer and I then had another conversation with my 2007 Intel quad-core computer about who run's this household and who is the boss and who is the bitch in this relationship ..... I first demonstrated my hammer on my coffee cup .... which I always hated the color of anyway .... and then with the most sinister glare that I could muster up, I then turned to my computer and said "If I don't have this song completed and on Youtube before the rise of the new moon .... you will be watching the rise of the new moon from outside .... all crammed up in the recycle bin while wearing this coffee cup on top of whatever is left of your circuitry .... You BUBBLY HEADED BOOBY !!!!! ...... Computers always heed to the voice of reason ..... The song is now done .... and I also now drink my coffee from a beer can.
With its eye-catching design and impressive roster of features, the all-new 2018 Rio sedan and 5-door are the latest additions to the world-class Kia Motors America (KMA) model lineup. Penned at Kia’s European and U.S. design studios in collaboration with Kia’s design base in Namyang, Korea, this subcompact duo will bring an exciting combination of impressive fuel efficiency, innovative technology, advanced safety features4, everyday convenience and fun-to-drive character to value-conscious consumers when they arrive at Kia retailers later this year.
To view the multimedia release go to:
https://www.multivu.com/players/English/8016953-kia-rio-nyias-2017/
