NBCUniversal Telemundo Enterprises today announced the launch of “El Poder En Ti,” the company’s robust community initiative aimed at empowering viewers to take action for a better life in areas of key importance to U.S. Hispanics: education (Tu Educación), health (Tu Salud), finance (Tu Dinero) and civic engagement (#YoDecido). Cesar Conde, Chairman of NBCUniversal International Group and NBCUniversal Telemundo Enterprises, together with key partners and Telemundo talent, will unveil the new campaign at a special star-studded cocktail reception in Miami, Florida.
The multi-platform initiative, “El Poder En Ti,” focuses on the power of self-conviction, empowerment and knowledge, supported by a specialized website, digital tools and resources. Life-changing and inspirational stories are brought to life by a series of public service announcements starring various Telemundo talent, including international Spanish-language television icon, Don Francisco as the narrative voice of the campaign. The PSA’s will air across the Telemundo network, its stations and NBC UNIVERSO, as well as other NBC cable properties. In addition, informational segments will be integrated across Telemundo’s news and entertainment programming on popular network shows including Un Nuevo Día, Titulares y Más, Noticiero Telemundo, Enfoque, Al Rojo Vivo and Suelta La Sopa. Collectively, these programs reach more than 11 million viewers on an average week, according to Nielsen. These segments will also be leveraged via Telemundo’s social media platforms.
To view the multimedia release go to:
http://www.multivu.com/players/English/7853151-telemundo-el-poder-en-ti/
Tyrelle Davis and Faith Fennidy, both 11-years old, made headlines when they were sent home from school because of their hair extensions. Eleven-year-old Jorja Orrick was bullied for having short hair, which prompted her sister Sarah to cut her own locks in solidarity. With real stories like these and a history of helping young girls build self-esteem, Dove was inspired to join forces with Kelly Rowland to write and produce an original song titled, “Crown” — a power anthem that aims to break down the narrow definition of beautiful hair and encourage girls to feel confident in wearing it how they choose. The resounding call: “Wear it proud. #MyHairMyCrown.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8491351-dove-kelly-rowland-inspire-hair-confidence-with-new-single-crown/
http://www.melogia.com New rock song "We Accept The Love We Think We Deserve" is an emotional piece about domestic violence.
Now that the Super Bowl is over, the NFL will have a chance to reflect on quite a year. Domestic violence was frequently at the forefront of the 2014-2015 season and unfortunately for all the wrong reasons. Sarantos is proud to release this latest rock song. Violence against women and children results from the use of force or threat to achieve and maintain control over others in intimate relationships, and from societal abuse of power and domination in the forms of sexism, racism, homophobia, classism, anti-Semitism, able-bodyism, ageism and other oppressions. The abuses of power in society foster battering by perpetuating conditions, which condone violence against women and children. “This a powerful rock song about domestic violence in our society today," says Sarantos. “It seems like this topic was in the news a lot in the last year between the NFL, Bill Cosby and so many other stories that made headlines. My heart goes out to the victims. I wrote this song to not only start a conversation on the matter but to hopefully help others find a solution. This is a hard rock song about a man who has made many mistakes in his life. He constantly takes emotional abuse from his partner. Somewhere along the way, he has lost his faith. Thru the words, the bruises and the blame though he stays right there... Why does he stay right there? I hope this song helps drive home the message throughout the world that domestic abuse is simply not ok.”
33% of any music-related sales profits from this song are going straight to the National Coalition Against Domestic Violence.
At Blue Bunny, we make more than just ice cream. We set the stage for great stories to unfold and laughter to be shared. We help bring smiles to those who sometimes need it most.
Blue Bunny is continuing its cause alliance with Make-A-Wish in 2014 to help make more wishes come true. Since the start of the relationship in 2013, Blue Bunny has helped Make-A-Wish grant more than 100 wishes to children with life-threatening medical conditions.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7188851-blue-bunny-ice-cream-make-a-wish/
PLAYSTUDIOS today announced the global release of myVEGAS Slots for iOS and Android – the first mobile game offering real-world rewards to players. This move brings the proven success of PLAYSTUDIOS’ social casino gaming model from the web to mobile devices. More than 100,000 players have already redeemed over $10 million worth of real-world rewards as part of the program offering on the web. PLAYSTUDIOS expects to increase its market reach by 200 percent with the launch of myVEGAS Slots for mobile devices. myVEGAS also added four new Rewards Program partners to the roster, including Cirque du Soleil, House of Blues, Sugar Factory and the Las Vegas Monorail Company.
To view Multimedia News Release, go to http://www.multivu.com/mnr/64309-playstudios-launches-myvegas-slots-ios-android-facebook-app-goes-mobile
The Clayton home building group has released a video showcasing the talented men and women who, along with other team members, build thousands of manufactured and modular homes every year for families across the U.S.
The video showcases stories from some of the real people behind the Clayton Built™ brand who work hard every day to help others realize the dream of homeownership. Nearly 9,000 workers across the U.S. build Clayton’s multitude of housing floorplans, giving homebuyers the freedom to choose or customize a home that fits their unique lifestyle needs.
“Our team members are our greatest asset, and we are proud to have them represent the Clayton family,” Clayton home building group President, Keith Holdbrooks said. “Some of them have even been building Clayton homes for decades. Generations of craftsmen mean that our customers are getting outstanding quality in their homes.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7716452-clayton-built-brand-craftsmen/
THE TIME TRAVELER’S ALMANAC edited by Ann VanderMeer and Jeff VanderMeer, the most extensive collection of time travel stories ever assembled, edited by Ann and Jeff VanderMeer. Featuring both classic tales and contemporary fiction, world-renowned anthologists Ann and Jeff VanderMeer have culled more than a century’s worth of time-spanning literary travels to produce this definitive tome. Including over 70 stories with relevant essays and background information scattered throughout, The Time Traveler’s Almanac will serve as a time machine of its very own: the ultimate treasury of time travel stories, spanning the distance from the beginning of time to its very end. http://us.macmillan.com/thetimetravelersalmanac/AnnVanderMeer Fantasy/Scifi
CarolAnn Barrows has been invited by a sacred music scholar who works for the Turkish Ministry of Culture to be the first person ever to sing their most beloved, 500-year-old epic poem –the Mevlidi Sherif– in English.
This is the most frequently recited poem in the world and is cherished by Turkish Muslims, much as Christmas carols are by Christians. Unlike Christmas carols, this poem is sung and recited throughout the year.
You can be part of this historic, cross-cultural, musical peacemaking project by joining the Kickstarter campaign today.
It is only when we understand the stories of another culture that we can truly embrace their deeply held values. Then we naturally discover the common threads of peace, harmony and goodwill that weave their way through all of our stories.
To view the multimedia release go to:
http://www.multivu.com/players/English/7901251-carolann-barrows-mevlidi-sherif-english/
When a child is diagnosed with cancer, their family is presented with treatment options – often a combination of surgery, radiation and chemotherapy. Radiation and chemotherapy have been used to treat kids’ cancers for more than 50 years and often come with long-term late effects including secondary cancers, heart damage and cognitive issues. Often a child’s best chance at survival is a clinical trial which offers them the newest treatment options available.
In recognition of Childhood Cancer Awareness Month, the St. Baldrick’s Foundation will highlight the critical need to fund lifesaving research and share stories of kids affected by cancer – like Micah, who is alive today because there was a clinical trial available.
To view the multimedia release go to:
https://www.multivu.com/players/English/8284352-st-baldricks-foundation-conquer-childhood-cancers/
What does it look like to really live a full life – one that enriches and satisfies, that provides happiness and enables achievement? Abbott is talking to one million people worldwide to find out. And the answers aren’t as simple as you would think.
Does living fully look the same to an accountant in Shanghai as it does to an architect in New Delhi or a street artist in São Paulo? What about a factory worker in Detroit or a new mother in Berlin? In today’s hyperconnected world that is pulling us together in so many ways, how do our cultural differences, life experiences and personalities influence what it means to live a full life?
Early in this quest we’re seeing preliminary trends, like the role health plays in a full life in Shanghai and the importance of family in New York. We’ll have to see if this is confirmed as we go global with our research. The one thing that is becoming apparent is just how personal it gets when we talk to people about life.
This global quest is at the heart of what our company does—finding answers that have helped people live healthier, better lives for more than 125 years.
To view the multimedia release go to:
http://www.multivu.com/players/English/7611051-abbott-live-fully/
http://thebrandistaguide.com/ The Brandista Guide is a multi-platform, personal branding and lifestyle guide for the Brandista. This site provides interviews, video coverage, personal branding guidance and lifestyle+ style + hair & beauty and shopping tips. A personal branding and lifestyle guide providing personal branding tips, style guides, and personal brand stories of authentic women.
Clayton, one of America’s largest homebuilders, announced the launch of a customer-driven ‘Clayton Built™ Storytelling’ initiative. The video series reinforces the national homebuilder’s purpose of opening doors to a better life, one home a time, through the eyes of manufactured and modular homeowners across America. The goal of the series is to tell the before and after stories of real customers who purchased Clayton Built™ homes.
The first video in the series tells the story of long-time spouses, Lucille and Lee Allen, as they reflect on the past 10 years of living in a Clayton Built™ home. The couple recounts this pivotal point in their lives and the excitement they experienced as their new home was delivered. They marvel as the home is built in steps by trained craftsmen and assembled in two sections at the final home site.
To view the multimedia release go to:
http://www.multivu.com/players/English/7716451-clayton-homes-storytelling-campaign/
