The Jewel in the EBEL ‘crown’ of luxury timepieces, the new EBEL Wave Steel and Gold Wave Diamond Dial is a stunning steel and 18K yellow gold women’s watch. Its luminous white mother-of-pearl dial is inlaid with diamonds in an undulating wave design inspired by the collection’s iconic bracelet with its wave-shaped links. A breathtaking piece of jewelry in its own right, this beautifully crafted timepiece adorns the wrist as a sparkling symbol of pure pleasure and happiness.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7449151-ebel-wave-diamond-edition/
Towering at a world-record 400 feet, LEX LUTHOR: Drop of Doom was introduced at Six Flags Magic Mountain today. Attached to both sides of the iconic SUPERMAN: Escape from Krypton tower, LEX LUTHOR: Drop of Doom, is considered an engineering phenomenon, dropping fearless riders in floorless gondolas at speeds up to 85 miles-per-hour in five seconds.
“We are excited to add another world-record ride to our existing collection of record-breaking attractions,” said Bonnie Rabjohn, Six Flags Magic Mountain Park President. “Six Flags is known as the industry leader in introducing innovative thrills and attractions, and Six Flags Magic Mountain, with more one-of-a-kind rides and attractions than any other theme park on the planet, is proud to expand our status as the Thrill Capital of the World.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/56666-six-flags-magic-mountain-lex-luthor-drop-of-doom
Calling all gleeks! Does beautiful hair make you want to sing with glee? Lea Michele, Golden Globe-nominated actress of the hit series “Glee,” is partnering with Dove Hair Care™ to inspire women everywhere to keep doing their favorite things to their hair, because reinvented Dove shampoos and conditioners take care of the damage. To celebrate, Lea will be performing an exclusive rendition of the iconic song “My Favorite Things” that will preview on TV and be available at www.dovegleeforall.com.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/dove/43806/
Vivid Sydney (23 May – 9 June) was officially opened tonight by the NSW Premier Mike Baird, as the Sails of iconic Sydney Opera House came alive with world–exclusive, stunning 3D–mapped projections, and the Harbour City was filled with colour and light.
Vivid Sydney, the largest light, music and ideas festival in the Southern Hemisphere, and Australia’s Event of the Year, features a huge, free nightly light show of lighting installations, building projections and water theatre around Sydney harbour from 6pm until midnight, as well as live music performances and over 200 creative industry events.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/7233751-destination-nsw-sixth-annual-vivid-sydney-festival-color-and-light
Many Americans can still recall the DieHard TV ad from the mid-70s: a visual of a car parked on a frozen lake. The announcer’s voice over: “International Falls, Minn. A car sits on a frozen lake through January, February and March. Then in April – it started. Thanks to a DieHard.”
Today, more than 35 years later, the DieHard® brand unveiled an updated version of the iconic ad. The new TV spot will debut as the first-ever television commercial for DieHard alkaline batteries. Celebrating 45 years as America’s most trusted auto battery brand,DieHard batteries now deliver the power and superior performance customers expect from the brand with a full line of alkaline batteries for household devices.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55412-sears-diehard-remakes-frozen-lake-commercial-alkaline-batteries
DEWAR’S®, the world’s most awarded blended Scotch whisky, today announced the launch of its exciting new visual identity and bottle design. This major evolution in the storied Scotch founded by John Dewar in 1846 is being supported by a global multimedia campaign rooted in the brand’s authenticity and legendary heritage to take the iconic brand into the future.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/71400513-dewars-new-packaging-and-bottle-design
Fisher-Price®, Inc., a subsidiary of Mattel, Inc. (Nasdaq: MAT), and Disney Consumer Products rocked the house at New York Toy Fair for the debut of the innovative and engaging Rock Star™ Mickey. more... Last year's hugely popular Dance Star Mickey brought the iconic character to life for a new generation of fans as he soared to the top of kids' wish lists and was among the hottest toys of the holiday season. This year the excitement moves from the dance floor to the rock stage for a truly authentic rock star experience for kids.
Fusing the chic style of the iconic South Beach brand with the vibrant energy of the Las Vegas Strip, Delano Las Vegas will come to life at Mandalay Bay Resort and Casino later this year and is now accepting room reservations for stays beginning September 1.
To view the Multimedia News Release, go to: http://www.multivu.com/mnr/7150151-mandalay-bay-resort-casino-delano-las-vegas-elevated-hotel-experience
Today, Del Monte Foods — a 100+ year old iconic brand — breaks their largest master brand campaign in 10 years to reestablish the role of canned fruits, vegetables and tomatoes in contributing to a healthy lifestyle.
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Clorox® Bleach, best known for keeping the iconic tighty whitey, white is breaking all the laundry rules this Mercedes-Benz Fashion Week revealing a signature “Cloey De La Rox” line of updated undies via Vine for the first-of-its-kind Vine-based underwear fashion show. Under the nom de plume of faux fashion designer, “Cloey De La Rox,” the makers of Clorox® Bleach are celebrating their first foray into patterns, stripes and dots to highlight the debut of new Clorox® Smart Seek™ Bleach. No longer exclusive to all-white items, Clorox Smart Seek™ Bleach enables whites and whites with a little bit of color to be thrown into the same bleach load.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7312651-clorox-smart-seek-bleach-unveils-cloey-de-la-rox-bleachable-patterns-mercedes-benz-fashion-week/
Mountain Dew® and Dale Earnhardt Jr. brought “The Dark Knight Rises” to Brooklyn, Michigan for a few laps on Thursday, June 14. Earnhardt, who will be driving a special No. 88 Diet Mountain Dew/“The Dark Knight Rises”-inspired Chevrolet in Sunday’s race, tested at the two-mile track before going alongside Batman’s iconic Tumbler during demonstration laps around the speedway.
“I’m excited to finally get the No. 88 Diet Mountain Dew ‘The Dark Knight Rises’-inspired Chevrolet out on the track,” said Earnhardt, driver of the No. 88 Chevrolet for Hendrick Motorsports. “And it was cool to draft with the Dark Knight Tumbler.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/56722-mtn-dew-dale-earnhardt-jr-no-88-car-the-dark-knight-rises
Crimson Wine Group (CWG), today announced the national release of Luminary, the first American wine to cross state lines and blend fruit from four iconic properties in four renowned wine regions through a collaborative effort to create a truly unique wine. The first American wine of its kind, Luminary is an extension of the driving philosophy of the Crimson Wine Group and showcases the preeminent appellations and estate vineyard sites of each region with a dedication to handcrafted quality and the highest respect for the land. A bold new concept for the red wine category, Luminary represents a unique blend that only Crimson Wine Group can create from its preeminent estate holdings.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7310651-crimson-wine-group-launches-luminary-highly-anticipated-renowned-american/
