What could an 87-year-young great-grandmother, a deaf dance instructor, and the Smirnoff ICE™ brand have in common?
They are determined to showcase how the world can become more inclusive through the platforms of dance and music with the launch of its Smirnoff ICE Electric Flavors line and the ‘Keep It Moving’ campaign.
Stemming from festival insights that adult music fans often have to choose between the dance floor and a beverage, Smirnoff ICE introduces its new line of flavored malt beverages (FMB) Smirnoff ICE Electric Flavors meant for fun, high-energy occasions. This new beverage option is non-carbonated so it will not weigh consumers down and packaged in a re-sealable plastic bottle so that consumers won’t have to make the choice between flavor and fun.
To launch the product, Smirnoff ICE has created the Keep it Moving campaign that shines a light on two inspirational movers: 87-year-old Instagram sensation and festival lover, Baddie Winkle (@baddiewinkle), and London-based deaf dance instructor, Chris Fonseca.
To view the multimedia release go to:
http://www.multivu.com/players/English/7811151-smirnoff-ice-keep-it-moving-campaign/
The National Insurance Crime Bureau (NICB) was given exclusive access to a 1981 Ferrari GTSI recovered at the Port of Los Angeles and Long Beach earlier this month.
The car, one of 1,743 of that model made in 1981, was stolen in 1987 from Newport Beach, Calif., while on consignment at a dealership. The vehicle identification number (VIN) was later switched to the VIN of a 1982 Ferrari that had already been exported to Norway in 2005. When the vehicle arrived at the port, it was headed from Texas to Poland.
Working with Customs and Border Protection, the California Highway Patrol and Ferrari representatives, NICB was able to determine the true identity of the car and to recover the original theft report filed with Newport Beach Police in 1987. NICB records showed only 12 stolen red Ferraris still unrecovered at this time.
To view the multimedia release go to:
http://www.multivu.com/players/English/7665252-nicb-stolen-ferrari/
The Ad Council and the Natural Resources Defense Council today launched “Save The Food,” a major national public service campaign to combat food waste from its largest source—consumers, who collectively waste more food than grocery stores, restaurants or farms. The initiative hopes to encourage consumers to reduce the amount of food they trash in their homes, thereby saving the water, energy and money that are lost along with it. Watch the TV ad here.
“As it turns out, we can’t blame the epidemic of food waste on our kids’ aversion to vegetables. We’re all culprits here, tossing out staggering amounts of food in kitchens nationwide,” said NRDC President Rhea Suh. “But with small steps, we can save large amounts of food —and along with it, money and precious natural resources. The more food we save, the more we can share with hungry Americans, the more we can reduce climate pollution, and the more water won’t go to waste.”
In the U.S., 40 percent of all food goes uneaten each year, at a cost of $162 billion annually. Consumers are responsible for 40 percent of this waste—more than any other part of the supply chain. It’s a problem that costs the average family of four roughly $1,500 per year.
To view the multimedia release go to:
http://www.multivu.com/players/English/7808251-ad-council-save-the-food/
The modern cotton industry has achieved significant environmental gains over the past forty years, but it is not resting on its laurels. Around the world, scientists and researchers strive to develop new ways to grow, process and manufacture cotton more efficiently and with increasingly less impact on the environment. Identifying and implementing new technologies and practices will help the cotton industry meet the current needs for productivity and profit, without compromising the ability of future generations to meet their own needs.
Increasingly responsible production and manufacturing are not objectives the cotton industry take lightly. As a natural fiber, the success of cotton is directly linked to the land and its health. Being good stewards of the environment requires continuous attention to reducing impact throughout every link in cotton’s long supply chain—from the seeds from which cotton is grown, to the processing and manufacturing practices of finished cotton goods.
To view the multimedia release go to:
http://www.multivu.com/players/English/7613831-cotton-sustainability/
David Coba, CEO and co-founder of European Wax Center (EWC), the leader in the lifestyle beauty and waxing services categories, announced today the launch of Strut 365™, three collections of products designed to extend the EWC experience into your home. EWC’s mantra is Walk In, Strut Out…and now you can feel that way every day.
While many brands claim they know waxing, and others claim they know beauty products, only European Wax Center understands both. Strut 365 gives EWC guests the opportunity to really get gorgeous, every day, through their new collections; Strut Smoothly™, Strut Lavishly™, and Strut Boldly™. Whether you are searching for something to maintain gorgeous skin in-between waxes, something to seduce your senses while bringing out your skin’s natural radiance or something to achieve daily Browfection™ with, there is something in it for everyone, every day, in every collection. We have got you covered; lavishly, boldly, and smoothly!
“After years of intensive research and development, I’m beyond excited to see our vision for a beauty line come to fruition,” says Coba. “We have leveraged our team's expertise in scientifically formulated skincare products with efficacious ingredients to design a comprehensive line of products that will enhance the services offered in our centers and inspire confidence and gorgeous skin. It will allow our guests to bring European Wax Center with them wherever they go.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7815751-european-wax-center-launches-strut-365/
Official music video of Loving You Blind performed by AJ Cobler
Buy it on iTunes now! http://hyperurl.co/LovingYouBlind
Stream on Spotify! http://smarturl.it/ajcobler Google Play: http://smarturl.it/lovingyoublindgoogle Amazon store: http://smarturl.it/lovingyoublindamazon
Follow AJ: https://www.facebook.com/AJCoblermusic https://twitter.com/cobleraj https://instagram.com/xajcoblerx/ Phhhoto- @ajcobler Periscope- @cobleraj Snapchat: @peachcobler
Director: Marc Williams Production Company: Indasoul Entertainment
Mary Murphy partners with Osteo Bi-Flex®
The GUINNESS WORLD RECORDS™ Title for the ‘Largest merengue lesson’ has officially been set as of Friday, April 15, by none other than joint supplement Osteo Bi-Flex. Led by celebrity choreographer Mary Murphy, ballroom dancing champion, at the Fremont Street Experience, the lesson involved more than 250 participants who gathered to learn and perform the high-energy, Latin-inspired merengue.
Record attempt participants stepped in time throughout the half-hour lesson, under the expert direction of celebrity dancer and choreographer Mary Murphy.
The joint support supplement’s record-breaking feat was held as a celebration of movement, encouraging folks to be active and to continue enjoying the activities that make them happy at any age.
“Osteo Bi-Flex is leading the call for movement and enabling individuals to continue participating in the activities they love by facilitating joint comfort, flexibility and movement,” said Derek Bowen, Senior Vice President for Osteo Bi-Flex. “Our product has been helping people for years, so to have our name down in the record books for getting people moving is a perfect fit with our brand! From our standpoint, stillness is the new smoking. Taking Osteo Bi-Flex will help people feel more comfortable within 7 days of taking it.*”
To view the multimedia release go to:
http://www.multivu.com/players/English/7796951-osteo-bi-flex-guinness-world-record/
More than 7,000 women from around the world took to New York’s Central Park on Sunday, April 17, to participate in the 13th Annual MORE/SHAPE Women’s Half-Marathon. The race, presented by SHAPE magazine in partnership with the New York Road Runners (NYRR), is one of the largest women’s-only half-marathons in the country.
“It’s always inspiring to see so many beautiful and strong women pounding the pavement in Central Park,” says SHAPE Editor-in-Chief Elizabeth Goodman Artis. “We’re thrilled to be a part of this empowering event.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7788253-shape-half-marathon-winner/
Sabra Dipping Company, maker of America’s best-selling hummus, has launched the most significant campaign in U.S. hummus history and along with it… a more mindful pre-dinner meal occasion for the American consumer. A national broadcast and digital campaign introduces the ‘Unofficial Meal,’ inviting consumers to foster a pre-dinner ritual that revolves around fresh, real food and human connections.
“We are on a mission to inspire consumers to start a tradition around the kitchen counter, creating a daily ritual of enjoying fresh food together,” said Eugenio Perrier, Sabra’s chief marketing officer. “Eating wholesome food should be easy as should finding fresh ways to create connections, embrace those you care about and enjoy a relaxed moment together. It is this sentiment we seek to bring to life through the Unofficial Meal.”
The campaign titled “Sabra. Welcome to the Unofficial Meal” debuts April 18th with 15 and 30 second spots that depict the Unofficial Meal as family and friends finally unwind, gather and graze after a long day. Fresh dips and vegetables are laid out on the countertop and it is clear that for this moment, it is perfectly fine to help yourself, open up, share a laugh and leave behind formalities. The creative includes filmed footage, animation and a charismatic voice to convey the enjoyment of this occasion. Fully integrated digital, PR, social and experiential activations will help deliver campaign messaging across platforms.
To view the multimedia release go to:
http://www.multivu.com/players/English/7754651-sabra-campaign-unofficial-meal/
Baby Doll Bath time is a great fun activity for kids. In this Video Jojo got a baby doll in which she had so much fun in a pretend baby doll bath time fun. Jojo also got some Peppa pig bath fizzer balls from the shop. Basically bath fizzer balls are effervescent balls that dissolve in water.
So you can imagine how much fun it will be for a kid to have a peppa pig bath ball in their bath.
So next time you are looking for bathtime fun for your child. You can buy a baby doll and a peppa pig bath fizzer ball for bath time fun
Fun by Jojo a Kids channel with toys and fun activities for babies and preschool children. Kids learn through play and this channel will help children develop their creativity.Please subscribe to follow more fun videos!
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