BOMBAY SAPPHIRE®, the world’s fastest-growing major gin brand by volume and value, is proud to announce that experienced distiller Nik Fordham has been appointed in the position of Master Distiller. Nik will oversee production for the brand and will lead its unique distillation process at the, currently under construction, Bombay Sapphire Distillery in Laverstoke Mill, Hampshire, England, due to open later this year. In addition to crafting the iconic gin and managing its production team, he will be responsible for the quality assurance for Bombay Sapphire gin, meeting the exacting standards of the brand’s well-known flavour profile and consistent quality in each bottle.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58717-bombay-sapphire-appoints-master-distiller
Celebrating Post Grape-Nuts’ role in Sir Edmund Hillary’s historic ascent up Mt. Everest 60 years ago, the iconic crunchy cereal unveils a new marketing campaign today that encourages consumers to conquer their everyday mountains. Beyond advertising, the campaign engages consumers in the “playgrounds” of active outdoor and fitness enthusiasts – such as ski resorts, state parks and even “Everest-like skyscrapers” – before culminating with celebratory activities on the actual anniversary in May.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60590-post-grape-nuts-challenges-consumers-to-conquer-everyday-mountains
Surf Bondi Beach and kayak Sydney Harbour without getting wet? Fly a helicopter over Sydney Harbour without leaving the ground? Sounds impossible… but thanks to innovative new 360o video developed and launched today by Destination NSW it’s a reality. In an Australian tourism first, visitors can now participate in iconic Sydney experiences before they leave, providing inspiration to book their next trip and turn the digital experience into a real one.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60414-destination-nsw-experience-sydney-in-360
Chic Outlet Shopping®, the Collection of luxury outlet Villages by Value Retail, launched its ‘(RED) Is The New Black’ campaign on 1 February, which promises to be a vibrant celebration of all things coloured red for the month of February. Chic Outlet Shopping® has partnered with (RED) with the goal of raising €100,000 towards the fight to help deliver an AIDS FREE GENERATION by 2015. Founded by Bono and Bobby Shriver, (RED) partners with the world’s most iconic brands and organisations to bring millions of people into the global fight against AIDS.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58688-chic-outlet-shopping-red-is-the-new-black-campaign
Hamilton Watch once again shares the action-packed spotlight with blockbuster action star Bruce Willis in 20th Century Fox’s A Good Day to Die Hard. In the film, the iconic brand introduces the modern Khaki X-Patrol and classic Jazzmaster Viewmatic wristwatches, two premium timepieces designed with Swiss precision and American spirit at heart for a sophisticated take on a typical Hamilton design.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58675-hamilton-watch-a-good-day-to-die-hard
On January 26-27, Blu Homes, Inc., (“Blu”) leading nationwide builder of beautiful and green, precision-engineered prefab homes (www.bluhomes.com) invites the public to a weekend-long grand opening event in New York’s Hudson Valley to tour the first Breezehouse® built on the East Coast.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53067-blu-homes-debuts-iconic-breezehouse-on-east-coast
Tidy Cats® Pure Nature™ along with Funny Or Die have released a world premiere video starring iconic singer-songwriter Michael Bolton, who unexpectedly finds friendship with Tidy Cats’ fictional folk group Cedar, Pine and Corn.
In the Funny Or Die video, Cedar, Pine and Corn have just arrived at their secluded cabin in the woods to unwind and get back to nature after their “Pure Nature” tour, when Bolton comes barging in, seeking solace from his “Michael Bolton lifestyle.” Cedar, Pine and Corn offer their support by teaching Bolton about being one with nature.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59520-tidy-cats-michael-bolton-celebrate-new-pure-nature-cat-litter
Bacardi Limited caps off the yearlong celebration of its 150th anniversary with the creation of a commemorative time capsule to symbolize the unity, passion and pioneering spirit of Bacardi—the Company, family and iconic rum brand. The time capsule acts as a living snapshot of the Company in 2012 and also carries messages from current-day employees to Bacardi employees of 2062—50 years from now—to honor the enduring Bacardi legacy when it is opened on its 200th anniversary.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53414-bacardi-rum-150-anniversary-time-capsule-artifacts-birthday-celebration
For the first time ever, an orchestrated stampede of more than 40 horses stopped all traffic on a portion of the famous Las Vegas Strip as Shania Twain marked her arrival into Las Vegas by making a grand entrance via horseback to her new home at The Colosseum at Caesars Palace. Fans and visitors lined the street in front of the iconic Caesars Palace fountains to welcome Shania as The Colosseum’s newest resident artist. With Shania’s hits “Man, I Feel Like A Woman” and “Still The One” taking over the Strip, the international superstar showed the world that she is ready to rock the Las Vegas stage.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58892-shania-twain-at-the-colosseum-at-caesars-palace-in-las-vegas-still-the-one
A glamorous soirée in the iconic Cullman Hall of the Universe on Central Park West was the setting of a star-studded charity drive by luxury Swiss watchmaker TAG Heuer and its Hollywood brand ambassadors Cameron Diaz and Leonardo DiCaprio.
The exclusive event, held below the dramatic glass-cubed planetarium sphere in the American Museum of Natural History, brought together NY and Hollywood celebrities, business, fashion and media leaders from around the world and key figures of the international jet-set for a double-pronged charity push: to raise funds for the victims of Hurricane Sandy, and raise awareness for gender equality and the empowerment of women worldwide.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59044-tag-heuer-cameron-diaz-leonard-dicaprio-hurricane-sandy-relief-effort
Today, Del Monte Foods — a 100+ year old iconic brand — breaks their largest master brand campaign in 10 years to reestablish the role of canned fruits, vegetables and tomatoes in contributing to a healthy lifestyle.
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Taking a detour from his main job as lead guitarist for iconic rock band Journey, the multi-talented Neal Schon has put the finishing touches on his latest solo album, The Calling – which will be released by Frontiers Records WORLDWIDE on Monday, October 22, 2012.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58458-neal-schon-solo-album-the-calling-engagement-michaele-salahi
