For the 22,000 children who attend diabetes camp each year, feelings of isolation that may accompany type 1 diabetes can be overcome by fun experiences and new friends who say, “you are not alone.” Lilly Diabetes understands the importance of the diabetes camp experience for those taking the first steps toward self-management and increased self-confidence. For more than 15 years, Lilly has been at the forefront of support with its Camp Care Package program. This year, Lilly’s diabetes ambassadors, all of whom have type 1 diabetes, will attend camps and share their stories starting July 4 at the Children with Diabetes® Friends for Life® conference.
To view the multimedia release go to:
https://www.multivu.com/players/English/8115051-lilly-diabetes-camp-care-package-speaker-tour/
While consumers may claim to have a preferred brand of sparkling water and the ability to differentiate between their preferred brand and its competitors, their tastes may not as be fine-tuned as they think. A recent survey of sparkling water drinkers found that 83 percent of respondents say they had a preferred brand of sparkling water, and 59 percent of that subset said they could tell the difference between competing sparkling water brands. But participants in a blind taste test conducted by SodaStream yesterday had quite different views, based on their in-person experiences. The taste test, carried out in celebration of today’s National Hydration Day, found more discernment between competing brands, but tasters overwhelmingly preferred the taste of New York City tap water made sparkling using a SodaStream machine.
To view the multimedia release go to:
https://www.multivu.com/players/English/8125751-sodastream-sparkling-water-taste-test/
Put on your choker, bust out your portable CD player and dust off the pager because Zima’s back. For a limited time only, people can pick up a six-pack of the nostalgic beverage just in time for Fourth of July weekend.
In 1994, Zima gave people “zomething” different by offering a first-of-its-kind crystal clear, malt-based, adult beverage that inspired a zillion brands to follow suit. By 2008, Zima bounced like a pair of cargo shorts, but it has remained a cultural ‘90s icon ever since.
To view the multimedia release go to:
https://www.multivu.com/players/English/8108451-zima-relaunch-fourth-of-july-limited-release/
Bayer, the maker of Coppertone®, is revolutionizing the sunscreen experience this season with new Coppertone® Whipped, a transformative sunscreen unlike anything you’ve ever felt before. Not only is Coppertone introducing the first ever whipped sunscreen, it is rolling out a series of engaging activations throughout the summer to launch it, and partnering with everyone from beauty influencers to the Skin Cancer Foundation.
The Whipped line, available in both CLEARLYSheer® and WaterBABIES® Pure & Simple formulas, transforms the sunscreen application process from an ordinary task to an experience people can look forward to before they head out into the sunshine. While many other sunscreen lotions can feel heavy or sticky, Whipped has a rich and creamy texture, yet it absorbs quickly and feels light on skin. Plus it won't clog pores and leaves skin feeling soft and smooth while helping to protect it from the sun's harmful UV rays.
To view the multimedia release go to:
https://www.multivu.com/players/English/8113551-coppertone-sunscreen-clearlysheer-whipped/
Will Cheetos shaped like a Flamin’ Hot Croissant or a Cheesy Pineapple become the next famous piece of Cheetos art this summer? Cheetos, one of the flagship brands from PepsiCo’s Frito-Lay division, is again asking America what they see in their Cheetos to find the most sought-after Cheetos works of art for the official Cheetos Museum, www.CheetosMuseum.com.
To officially kick off the hunt for the next priceless Cheetos shape, Cheetos and Ripley’s Believe It or Not! have teamed up to bring Chester’s exclusive exhibit to life in an unbelievable, must-see-it-to-believe-it way. Cheetos fans will hunt for hidden shapes in a completely immersive exhibit made with more than 128,900 Cheetos, and experience endless halls of one-of-a-kind Cheetos shapes in a mirror-lined infinity room at the Times Square (42nd Street between 7th and 8th Avenues) Ripley’s Believe it or Not!
To view the multimedia release go to:
https://www.multivu.com/players/English/8117651-cheetos-museum-unique-shapes-contest/
The Albuquerque, N.M. metropolitan statistical area (MSA) had the highest per capita auto theft rate in 2016 according to the National Insurance Crime Bureau’s (NICB) latest Hot Spots report.
Hot Spots examines vehicle theft data obtained from the National Crime Information Center (NCIC) for each of the nation’s MSAs. MSAs are designated by the Office of Management and Budget (OMB) and often include areas much larger than the cities for which they are named. For example, this year’s number one spot, the Albuquerque, N.M. MSA, includes all thefts within the entire county of Bernalillo, not just the city of Albuquerque.
To view the multimedia release go to:
https://www.multivu.com/players/English/7665259-nicb-hot-spots-vehicle-theft-2016/
Institut Marquès presents the 1000th birth of its international embryo adoption programme. It is a baby girl called Georgina who, with 3,500 kg. of weight, was born in the town of Essex (UK) last February. Her mother decided to adopt an embryo at Institut Marquès, a clinic in Barcelona, after having performed several cycles of assisted reproduction without success in different centres. In June, an embryo that had been frozen for years was transferred; it came from the treatment of a couple who did not answer about the destination they wanted for their embryos and they were thus left under the custody of the clinic.
Kerry Andersen, Georgina's mother, is a midwife. A 45-year-old single woman who believes that this treatment has given her "the best of my life, which was the hope of being a mother. I am thrilled to think that my precious daughter is here thanks to the embryo adoption programme as I feel it is a very special way to enjoy motherhood. When I got to know this program, I did not hesitate to adopt an embryo”.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8112351-institut-marques-women-spain-adopt-embryos/
For French’s®, We Promise is not just a statement or a seal on mustard and ketchup bottles, it’s a mobilizing community call to action to help the 42 million people who struggle with hunger in America and to help put food on their tables. That is why they have teamed up with Feeding America®, the nation’s largest domestic hunger-relief organization, to encourage the community to join them in providing 10 million meals* to people in need through its nationwide network of 200 food banks. French’s has created a simple and easy way to help consumers get involved with the touch of a button on their computer or mobile device.
To view the multimedia release go to:
https://www.multivu.com/players/English/8107851-frenchs-feeding-america-fight-hunger/
At Bond No. 9, we keep secrets. Some of them, we’ll never divulge—like the formulas for our celebrated, award-winning eaux de parfum, and customer secrets that are, ahem, totally safe with us. But then we’ve got other secrets that are too irresistible not to be shared.
Our inimitable free refill program, for instance. Quietly in operation since 2007, it’s whispered about among the most passionately committed of our loyal cognoscenti and connoisseurs. So popular is this semiannual event that many Bond No. 9 aficionados use the opportunity to stock up on as-yet untried scents.
To view the multimedia release go to:
https://www.multivu.com/players/English/8105251-bond-no-9-2017-free-full-size-perfume-refill-program/
Most Americans appear hopeful and optimistic about aging according to a new, national study from Parker, one of America’s leading aging services organizations that this year celebrates its 110th anniversary. Key findings from Parker’s “Aging in America Survey”—which examines the nation’s changing attitudes and opinions around growing older in the U.S.—include:
• A vast majority of Americans (71%) do not fear or worry about aging very much or at all.
• More than half of those surveyed (62%) believe that 80 is not too old to serve in government, run a marathon, be CEO of a Fortune 500 company, teach a class, or practice yoga.
• Those surveyed were evenly split (49% each) in describing the experience of growing older in America today with positive words (e.g., “hopeful,” “relevant,” “vibrant”) vs. negative words (e.g., “scary,” “depressing,” “lonely”).
• Nearly two-thirds (59%) of Americans feel that not enough technology innovation focuses on the lifestyles of older people.
• While 38% of Americans feel the most positive thing about getting older is gaining more experience and wisdom, only 1% believes it is acquiring greater wealth and material goods.
To view the multimedia release go to:
https://www.multivu.com/players/English/8100251-parker-aging-in-america-survey-anniversary/
Allied Universal, a leading facility services company and the largest security force in North America, together with John Jay College and the Metropolitan Healthcare Security Directors Association (MHSDA), will host a “Plan to Live” seminar to educate healthcare providers on best practices to handle an active shooter situation and other threats. The free seminar will be held Tues., May 16, from 9 a.m. to 1:30 p.m. in the college’s Moot Court at 899 10th Avenue, New York City.
“Active shooters are not the only risks that healthcare facilities face,” said Kevin Francis, Business Development Specialist, Allied Universal. “Healthcare facilities may encounter aggressive assailants, bomb threats, and terrorist attacks. Our seminar provides tips and information from leading experts to help them prepare for, survive and recover from an attack.”
To view the multimedia release go to:
https://www.multivu.com/players/English/7883351-allied-universal-john-jay-active-shooter-seminar/
Today, the newly-developed Body Volume Indicator (BVI)™ was revealed as a modern day measure of body composition and weight distribution following a 10-year collaboration with Mayo Clinic experts who led extensive research on fat distribution, the importance of fat assessment and the limitations of the current standard of Body Mass Index (BMI). In conjunction with the development of BVI, BVI America LLC, a subsidiary of 3D measurement pioneer Select Research, announced the launch of the revolutionary BVI Pro tablet application, which will provide an easily accessible and affordable means for the professional community to use the new BVI measurement in everyday clinical use to assess health risks.
The potential benefits of using Body Volume as a new indicator of risks were presented on April 27 by Mayo Clinic researchers, BVI America and the University of Westminster. It draws on 10 years of rigorous research, testing and validation using several potential Body Volume indices. Now BVI, calculated as a ratio between total volume and abdominal volume, can be used as a supplement to the current measurement standard of BMI, which is based solely on height and weight. BVI is considered to be a more precise means of estimating weight distribution and the fat around the organs, which is not visible to the human eye and can lead to serious health conditions, such as diabetes and heart disease. The medical and professional community at large is invited to contribute to the continued development of BVI by downloading and using the BVI Pro tablet application with their patients and clients; anonymous data collected will be analyzed by Mayo Clinic, whose research and validation of BVI will continue.
To view the multimedia release go to:
https://www.multivu.com/players/English/8093051-bvi-america-body-volume-app-health-fitness/
