Today’s superheroes don’t drive a Batmobile or fly through the air faster than the speed of light. Their capes are white lab coats and their superpower is the ability to cure. They are men and women researching cures for childhood cancer – the leading cause of death by disease in children under the age of 15 in the U.S.1- which is vastly underfunded.2
Starting today, Northwestern Mutual is giving consumers the chance to honor childhood cancer researchers and kids who are fighting cancer, by raising research funds through a new Facebook campaign, Heroes for a Cure. The Northwestern Mutual campaign aims to raise $50,000 – equal to 1,000 hours of research – in September, which is National Childhood Cancer Month.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59532-northwestern-mutual-launches-heroes-for-cure-campaign-fight-child-cancer
With one third of American children overweight and 75 percent not getting enough daily exercise, Henkel, the company behind some of the nation’s leading brands, including Dial®, Purex®, Right Guard® and Soft Scrub®, is actively addressing this urgent health and fitness crisis facing our nation’s youth. In cooperation with Alliance for a Healthier Generation (AHG), Henkel today announced the launch of its annual Henkel Helps Get Kids Fit program in an effort to make a change and improve the quality of life of an entire generation. With schools facing budget cuts and limited resources across the country, the Henkel Helps Get Kids Fit program will award one deserving school with $25,000 to be used toward equipment and services to enhance their students’ health and fitness education.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57305-henkel-helps-get-kids-fit-alliance-for-a-healthier-generation
Aflac, the number one provider of supplemental insurance in the United States, and recognized six times by Ethisphere as one of the World’s Most Ethical Companies, is once again teaming with Macy’s to produce and sell the 2012 Aflac Holiday duck . This is the twelfth year that Aflac and Macy’s are selling the annual plush duck, with all net proceeds going to support research and treatment for childhood cancer.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58454-aflac-macys-annual-holiday-duck-design-pediatric-cancer-patient-atlanta
A child’s inspirational artwork for a holiday card will drive awareness, donations and hope in the fight against childhood cancer as the centerpiece of a new digital holiday campaign launching today by Northwestern Mutual. The campaign, Share Unstoppable Happiness!, aims to raise up to $25,000 by Dec. 30 for Northwestern Mutual’s Childhood Cancer Program nonprofit partners, Alex’s Lemonade Stand Foundation and Starlight Children’s Foundation.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53665-northwestern-mutual-digital-holiday-campaign-to-fight-childhood-cancer
Research led by the St. Jude Children’s Research Hospital – Washington University Pediatric Cancer Genome Project has identified a fusion gene responsible for almost 30 percent of a rare subtype of childhood leukemia with an extremely poor prognosis.
The finding offers the first evidence of a mistake that gives rise to a significant percentage of acute megakaryoblastic leukemia (AMKL) cases in children. AMKL accounts for about 10 percent of pediatric acute myeloid leukemia (AML). The discovery paves the way for desperately needed treatment advances.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58586-st-jude-children-s-research-hospital-gene-sequencing-childhood-leukemia
The Yankee Candle Company, Inc., the world’s largest manufacturer of premium scented candles, today announced the launch of its four new summer fragrances. Yankee Candle also launched its new limited edition Cool Pops collection, available while supplies last and featuring five new scents, scalloped lids and whimsical pop out labels. Inspired by the nostalgic appeal of playing in the backyard, going to summer camp, enjoying homemade ice cream, and being surrounded by sweet blooms, these fragrances will evoke warm memories of childhood summers. The new additions to Yankee Candle’s offerings are available for purchase immediately at more than 568 Yankee Candle retail stores, www.yankeecandle.com and select specialty retailers and gift shops.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60970-yankee-candle-company-nostalgic-summer-moments-2013-fragrances
A novel that is both fantasy and techno scifi. The story follows the lives of childhood friends living in hipster mecca San Francisco. Patricia is a secret member of the world’s magically gifted and Laurence is a techno science geek. Together they must either save the world or plunge it into a new dark ages. Find out more at http://us.macmillan.com/allthebirdsinthesky/charliejaneanders All the Birds in the Sky by Charlie Jane Anders Scifi/fantasy
GoGo squeeZ applesauce on-the-go, the leader in fruit-based pouches, announced today the results of a nationwide survey they commissioned to discover the state of playfulness in the USA, which revealed that U.S. families have trouble incorporating playfulness into their daily lives. GoGo squeeZ realizes that being playful is an important aspect of childhood development and is committed to providing parents with the tools they need to empower playfulness, not just in their children but also in themselves.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/61992-gogo-squeez-teams-celeb-dad-jerry-o-connell
Most Popular Pop Music Video Is being promoted through BEST MUSIC VIDEO PROMOTIONS.
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Their childhood and musical development took place in Ukraine. The Guys\' musical tastes formed on the works of such artist as Michael Jackson, Backstreet Boys, N Sync, East 17 and others. But Arturro, Serge and Evhen had already met in a nightclub in Tallinn. Each of them created songs and wanted to get on stage.
At the moment there was an event that influenced on their decision to join creative efforts and achieve success in the musical business. Evhen told Serge and Arturro about a girl diagnosed with cerebral palsy Victoria. She wanted to help children with the same diagnosis to develop their creative abilities. Thereby \
In celebration of National Breakfast Week, Kellogg’s® is making a difference by sharing breakfast with children in need. Moms and dads know that breakfast is essential to giving kids the start they need to help unlock their potential. But not every child gets this important start to their day. In fact, nearly one in five children across the U.S. goes without breakfast every day.1 That’s why Kellogg’s, and their in-school breakfast partner Action For Healthy Kids®, have partnered with Taye Diggs for the third annual Share Breakfast™ program. Together, they are making it easy for families to help share one2 million breakfasts with kids who might otherwise go without.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60063-kellogg-s-share-breakfast-taye-diggs-fight-childhood-hunger
Eagle Rare Kentucky Straight Bourbon Whiskey has named Angie Goodwin of Calhoun, Ky., as the winner of the Grand Prize 2014 Rare Life Award. Eagle Rare will donate $40,000 to Goodwin’s charity, Thumbs Up for Lane Goodwin Childhood Cancer Foundation, and host an awards ceremony in Henderson on March 7. Angie and her late son Lane started the foundation to support childhood cancer research through funding and advocacy and to assist families battling childhood cancer by providing education, financial assistance and a volunteer network.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64624-eagle-rare-bourbon-angie-goodwin-grand-prize-2014-rare-life-award
When a five-year-old Ola was sent to live with her parents, she was plunged into a world of violence. Beaten almost daily, and protecting her younger brother and sister, Ola endured sadistic abuse that left her bloody and scarred while somehow trying to find the strength to survive. This is her story. Learn more about this book and author http://lydiataiwo.com Tragic Life Stories – Non-Fiction
