The bold and thrilling quest to finally understand the brain—and along with it our mental afflictions, from depression to autism—by a rising star in neuroscience
Sebastian Seung, a dynamic young professor at MIT, is at the forefront of a revolution in neuroscience. He believes that our identity lies not in our genes, but in the connections between our brain cells—our own particular wiring. Seung and a dedicated group of researchers are leading the effort to map these connections, neuron by neuron, synapse by synapse. It is a monumental effort—the scientific equivalent of climbing Mount Everest—but if they succeed, they will uncover the basis of personality, identity, intelligence, memory, and perhaps disorders such as autism and schizophrenia. Seung explains how this new map of a human “connectome” might even enable us to “upload” our brains into a computer, making us effectively immortal.
Connectome is a mind-bending adventure story, told with great passion and authority. It presents a daring scientific and technological vision for at last understanding what makes us who we are, both as individuals and as a species. Find out more here, http://bit.ly/yEBoyq Non-Fiction
45 percent of working Americans let their hard earned time off go to waste in 2009 and 78 percent anticipate leaving as many as 10 vacation days unused this year (Last Minute Travel survey, July 2010), Royal Caribbean launches Vacation Daze – an online video dedicated to showcasing this unfortunate reality of letting your vacation days slip away.
Pop Star Karina Bradley and Rapper Papoose team up for a powerful combination on the hit track “Obituary 2010”. Obituary 2010 is off of Papoose’s “2nd Coming” mix tape and will be featured on Karina Bradley’s upcoming “Madam President” mix tape hosted by DJ Diamond Kuts. Papoose & Karina Bradley’s “Obituary 2010” Music video broke OVER 10.1 MILLION views in ONLY four days on World Star Hip Hop (www.worldstarhiphop.com).
Obituary 2010 is a tradition of Papoose. For the last couple of years Papoose has honored celebrities that have passed away.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/karinabradley/42208/
LG Electronics MobileComm U.S.A, Inc. (LG Mobile Phones) and box office hit Iron Man 2 joined forces last night to celebrate the release of LG's first Android handset, LG Ally. The event showcased the new LG Ally handset, innovative futuristic concept phones from the LG Design of the Future Challenge, augmented reality experiences, and the chance to meet world-renowned prop master Russell Bobbitt, who created the props for Iron Man and Iron Man 2.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/lg-one/43583/
What's The Secret To A Lasting Relationship? Going The Distance.
Going The Distance with Match Affinity follows Mike & Alanna's epic journey in a motorbike and sidecar. They aim to answer the question, 'what's the secret to a lasting relationship'. On the way they meet hundreds of couples to find out what has made their relationship last. Join Mike and Alanna on the latest leg of this incredible journey to discover the secret to a lasting relationship in the UK.
The end of Walmart’s latest Facebook campaign for hunger relief is nearing and the company is encouraging last-minute “likes” that will help determine which of 100 U.S. cities will receive $1.5 million in grants. The “Fighting Hunger Together” Facebook campaign will end at 12 a.m. on Jan. 1 and is part of the company’s $2 billion commitment to help fight hunger through 2015.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/walmart/47721/
The Racer’s Group, one of the most successful sports car team’s in the world over the last 15 years, launched its new social media and digital initiative this week heading into Saturday’s inaugural Baltimore Grand Prix. The professionally produced video (http://vimeo.com/28340908) features TRG’s two-car Porsche 911 GT3 Cup effort that is making a run at the Series GTC class championship. It was shot at its most recent American Le Mans Series race at Road America.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52001-new-trg-social-media-video-features-run-for-championship
Britain’s small businesses grew by an average of 11 per cent over the last six months, up five per cent on the last half year according to HP’s SMB Index, an independent survey of 1000 UK small businesses (between 1 and 50 employees).
To view Multimedia News Release, go to http://www.multivu.com/mnr/53743-hp
From 14-17 September, Furniture China 2011 (www.furnitureinchina.com/expo) will take place at Shanghai New International Expo Centre and will showcase a gathering of world furniture industry experts. The exhibition will host 2,000 exhibitors, both domestic and overseas, which when compared with last year is a 10% and 15% increase respectively. Approximately 80,000 professionals from home and abroad are estimated to visit this great ‘annual party’ for the world’s furniture industry.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sinoexpo/50705/
A new advertising campaign for Esurance, the direct-to-consumer personal auto insurance company, debuts nationally today. It showcases an updated brand identity and introduces an ensemble cast representing the dedicated employees of Esurance. The campaign launch is the result of the company's partnership with Duncan/Channon. Esurance selected the creative agency last fall to update its brand positioning and advertising.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/esurance/38077/
