Some say that when China sneezes the rest of the world catches cold, but the biggest luxury brands are catching on in China, becoming the most exclusive and desirable ones in fashion according to the wealthiest Chinese women. Still, our ranking also reveals a stronger competition that is accentuated by the wealthy customers’ increasingly stronger maturity. This barometer Promise Consulting / BNP Exane classifies the 15 most exclusive and desirable brands in China in the universe of feminine Fashion. This Barometer is conducted amongst the wealthiest Chinese women, and is about the 30 luxury brands in ready-to-wear/handbags/shoes/accessories that have invested the most in communication (source: Industry Interviews, Exane Paribas). Promise and BNP Exane already conducted the same survey amongst French women in May 2015 (http://bit.ly/1ESTZGu).
”This barometer in association with BNP Exane reflects our determination to move closer to the marketing and cross-section financial analysis. Our Monitoring Brand Assets® approach itself features very complementary analyzes with those conducted by BNP Exane’s experts. Hence, the obtained results from our joined barometer are based on two different angles of expertise, marketing and financial, which brings a unique added value to the managers and decision-makers in the Luxury sector. More concretely, our measure of the exclusivity of a brand takes into account the upper and more constant quality of products, the strong and unique valuation of the customer, the brand’s prestige, but also a matchless “savoir-faire” that justifies a very high price premium associated with top luxury. Finally, our measure of desirability synthesizes the dimensions of attractiveness of an intimate, social and symbolic nature, which are the strengths of exclusive brands, and characterize the particular relation that they maintain with their customers. In this respect, our Barometer synthesizes, in two proven scales, the numerous criteria to establish a ranking between the high-end brands from their customer’s point of view", states Pr. Philippe Jourdan, Promise’s CEO.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7727851-exclusivity-desirability-luxury-brands/
Jean Cartwright Rhodes is struggling to come to grips with the death of her childhood best friend, Hope.
Twenty-nine years later, Jean fights for her sanity as she confronts the dark web of intrigue set in motion by
a split-second decision in the aftermath of the tragedy. Learn more here, http://bit.ly/1jXhhry Fiction, Thriller, Crime, Mystery
For the second time Consumer Electronics China (CE China) is opening its doors at the Convention and Exhibition Center in Shenzhen, China. The premiere in 2016 attracted more than 11,500 visitors when over 150 exhibitors presented their latest products and innovations. With international brands Bosch, Siemens, Huawei, HTC, Midea and Gree amongst others, numbers are meant to be exceeded this year as the big crowd on opening day shows.
After the opening Ceremony, decision makers from BSH (Bosch/Siemens), VIVE, HUAWEI and Tmall shared professional insights on consumer electronics, home appliances and related industries in a newly introduced keynote program.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8091451-consumer-electronics-trade-show-ce-china/
Ball Aerospace successfully delivered the Joint Polar Satellite System-1 (JPSS-1), NOAA’s next-generation polar orbiting weather satellite, to Vandenberg Air Force Base in California on Aug. 31, where it is scheduled to launch Nov. 10, 2017. This follows a successful pre-ship review with NASA at Ball’s Boulder, Colorado, manufacturing complex.
“The arrival of the spacecraft at Vandenberg is a tremendous milestone for the program and the culmination of excellent collaboration and hard work by the JPSS-1 team – NOAA, NASA, Ball, Harris, Raytheon and Northrop Grumman,” said Rob Strain, president, Ball Aerospace. “This advanced weather satellite will play a significant role in providing actionable environmental intelligence to decision makers in government and business, and to the general public.”
To view the multimedia release go to:
https://www.multivu.com/players/English/7703951-ball-aerospace-noaa-jpss-1-weather-satellite/
Top of the mountain, five percent battery remaining, no outlet in sight. Decision time: go back or keep going? Adventurers can now go further in almost any condition with FRĒ Power from LifeProof, doubling the battery life of iPhone 6.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7525051-lifeproof-announces-fre-power/
The operating room (OR) needs better supply chain management systems and analytics to help reduce costs and support patient safety, according to a new Cardinal Health survey of surgical staff and hospital supply chain decision-makers.
Nearly half (40 percent) of respondents revealed they’ve actually canceled a case, and more than two-thirds (69 percent) have delayed a case because of missing supplies. Furthermore, 27 percent have seen or heard of an expired product being used on a patient, and 23 percent have seen or heard of a patient harmed due to a lack of supplies.
To view the multimedia release go to:
https://www.multivu.com/players/English/8286651-cardinal-health-hospital-supply-chain-management-survey/
Chili’s® Grill & Bar understands the heartache of losing a beloved menu item; so this is for the Fried Buffalo Cauliflower lovers and the Smothered Carnitas Burrito enthusiasts, because today is the day that Chili’s introduces its new “less is more” 75-item menu at all restaurants nationwide. This 40 percent menu cut is drastic, but it’s for the best as this decision was made with the best interest of Guests in mind. Chili’s is going back to its roots and investing millions into what the brand does best – burgers, ribs and fajitas.
To view the multimedia release go to:
https://www.multivu.com/players/English/8178951-chilis-goodbye-menu-items/
The bond between pets and their owners is unbreakable, but the lack of pet-friendly housing options for domestic violence victims often leaves them with a heartbreaking decision – endure abuse in order to stay with their beloved pet, or leave their pet behind. It is a decision that no pet owner should have to make, which is why RedRover and Purina are joining forces to introduce the Purple Leash Project. This project will empower more domestic violence shelters across the United States to become pet-friendly, so domestic abuse victims can escape with their pets and begin to heal together as survivors.
To view the multimedia release go to:
https://www.multivu.com/players/English/8495251-purina-purple-leash-project-redrover-domestic-violence-shelter-pets/
StarKist® announced today that Charlie® the Tuna, the alTUNAtive 2016 Presidential Candidate, is launching a nation-wide Facebook sweepstakes to help find his ideal Vice Presidential Candidate.
Charlie® and his trustworthy StarKist® political counsel have already selected three potential swimming-mates, but they are leaving the final decision up to the fans. Participants who cast a vote through November 2nd will be entered for a chance to win four years worth of tuna, the length of Charlie’s® potential first presidential term. The official VP and the grand prize winner will be announced on November 3rd.
To view the multimedia release go to:
http://www.multivu.com/players/English/7909331-starkist-president-charlie-the-tuna/
When a serious illness enters a family's life, there are many questions to ask and decisions to make. It is important to answer these questions quickly. The process can seem overwhelming. However, hospice care can be a wonderful resource for information about symptom management and comfort care. Hospice care professionals are available to help assess goals, pain management and care options during the decision-making process.
Are your symptoms minimal or moderate? Are these symptoms just starting to affect your life? If you want to continue treatment but also need comfort and symptom management, palliative care (often called comfort care) maybe an option. Palliative care is patient and family-centered care that optimizes quality of life by anticipating, preventing and treating suffering. Palliative care specialists address the physical, intellectual, emotional, social, and spiritual needs of patients and families, making sure they have access to all the information about the disease progression and the choices ahead. A patient can receive palliative care in conjunction with other treatments or therapies.
To view the multimedia release go to:
http://www.multivu.com/players/English/7429131-moments-of-life-by-hospice/
In order to succeed in today’s B2B sales world, salespeople must create buyer consensus among diverse customer stakeholders. Those who fail to do that risk falling victim to the status-quo – the minimal-risk, lowest-cost option – or worse, losing the deal altogether. The Challenger Customer: Selling to the Hidden Influencer Who Can Multiply Your Results from CEB (NYSE: CEB), a best practice insight and technology company, reveals that it isn’t just about how you engage, but who you engage within the customer organization that drives complex sales today.
“The ‘senior decision-maker’ no longer exists in B2B sales. That makes the most significant problem facing marketing and sales teams a buying problem, not a selling problem. Organizations need to shift their focus from making the sale to understanding buyer groups – and who among them really shapes decisions,” said co-author Brent Adamson, executive advisor at CEB. “Our research shows that the one thing that matters most to executives is whether or not a supplier has buy-in with the rest of the organization – NOT the supplier’s actual offering or solution.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7427252-ceb-the-challenger-customer/
A historic day for AC Milan and Milan. Fondazione Fiera has decided that the winning project for the redevelopment of the old trade fair is the one of AC Milan. The decision made yesterday is the first step, but the dream of the Vice President and CEO Barbara Berlusconi to build a new stadium could soon become reality.
The project, which was presented along with Arup in January, envisions the construction of one of the most innovative stadiums in the world, open to the city and extremely functional. It will contain within itself a hotel, a school, restaurants, children’s playgrounds, walking paths in the green on the rooftop, exhibition space for young artists and other useful services to the citizens. The stadium will have about 50,000 seats and already many international companies are putting themselves forward for a commercial partnership.
To view the Multimedia News Release, go to http://www.multivu.com/players/uk/7572451-ac-milan-will-have-a-new-stadium/
