Armando Christian Perez, also known as global music superstar Pitbull will perform LIVE at AT&T Stadium during halftime of the Dallas Cowboys game on FOX against the Philadelphia Eagles on Thanksgiving Day, Nov. 27, kicking off The Salvation Army’s annual Red Kettle Campaign. The halftime performance marks the 18th year the Dallas Cowboys have partnered with The Salvation Army to launch the campaign, which raises millions of dollars throughout the holiday season. Donations help provide meals and shelter for families, Christmas toys for millions of children, in addition to numerous other social services programs year-round such as substance abuse programs, shelter and counseling for victims of domestic violence, and military veteran assistance.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7346051-pitbull-to-kick-off-salvation-army-red-kettle-campaign-with-halftime-performance-during-dallas-cowboys-thanksgiving-day-game/
Sephora, the leader in global prestige beauty retail, announced the launch of new exclusive features on its Sephora Virtual Artist application, adding a new false lash virtual try on to its immensely popular lip function, as well as a new way to teach beauty with step-by-step virtual tutorials using augmented reality technology. Available today for download on the Sephora App, it is the latest in a series of digital enhancements powered by the Sephora Innovation Lab to customize the retailer’s expanding beauty experiences.
“Sephora Virtual Artist has been an unprecedented success, with Sephora clients trying on over 70 million lip shades digitally since launching earlier this year,” said Bridget Dolan, VP of Innovation. “Live Tutorials are a revolutionary new way to learn new application techniques and trends, on your own face, one step at a time. The ability to leverage this exclusive augmented reality technology to mirror our Sephora store makeover experience on your own device is a game changer for our users.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7749652-sephora-virtual-artist-lip-lash/
Clayton, a Berkshire Hathaway company, recently completed a series of educational videos designed to guide consumers through the sometimes confusing process of purchasing a new home. The cartoon series takes consumers on a step-by-step journey beginning at ClaytonHomes.com and continues to guide potential new homebuyers through the homebuying process, concluding with the buyers selection of a lender in the financing stage. First-time homebuyers in particular may benefit from the video series which simplifies the stages of the homebuying process with helpful tips and step-by-step guidance.
To view the multimedia release go to:
http://www.multivu.com/players/English/7413931-clayton-homes-avoid-refund-regret/
In real life, quarterback Drew Brees does not typically sneak up on his teammates in the middle of the night as they sleep. But in a new digital video campaign from Tempur-Pedic, Brees tries to surprise one of them with a gift of life-changing sleep.
To debut its reinvented TEMPUR-Breeze™ line – the only mattress offering a revolutionary integrated system of cooling technology designed to help keep the body cooler during sleep – Tempur Sealy International (“Tempur-Pedic”) announced today that the company is teaming up with professional football player Drew Brees to launch its “Brees on Breeze” integrated marketing campaign, including a video series starring Brees and his “hot” teammate, pro football center Max Unger.
To view the multimedia release go to:
http://www.multivu.com/players/English/7804051-tempur-pedic-brees-on-breeze/
Hyundai introduces convention-shattering Santa Cruz Crossover Truck Concept
Hyundai revealed its innovative Santa Cruz Crossover Truck Concept at the North American International Auto Show in Detroit. This fresh concept reflects a completely new interpretation of truck utility for a new generation of buyers, especially Millennials, who represent the second-largest population of car buyers.
“The Santa Cruz crossover truck concept meets the unspoken needs of a growing Millennial lifestyle we call ‘Urban Adventurers’,” said Mark Dipko, director, corporate planning, Hyundai Motor America. “This new crossover allows them all the expandable utility they need throughout their active week, from work-life professionalism, to social interests, to a whole variety of outdoor pursuits, without the typical compromises they have come to expect from the industry’s current product offerings.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7400451-naias-2015-detroit/
Everyone knows the famous line from My Big Fat Greek Wedding: ‘Put some Windex® on it!’ Fourteen years later, Academy Award nominated screenwriter and actress Nia Vardalos brings back America’s favorite Greek family to the big screen on March 25, 2016, with more family fun and plenty of Windex® Original Glass Cleaner.
Over the years the family has grown, but one thing remains the same – Greek dad Gus Portokalos will be ready for anything as long as he has his trusty Windex® Original Glass Cleaner. The Windex® brand has been part of the hilarious Portokalos family since the beginning, long before Toula met Ian at Dancing Zorbas and then married him!
To view the multimedia release go to:
http://www.multivu.com/players/English/7788151-windex-my-big-fat-greek-wedding-2/
Barrister, peer and Vice-President of the Patients Association Baroness Helena Kennedy has joined a panel of internationally recognised experts for the 3rd Astellas Innovation Debate: i-Genes – What the DNA and Data Revolutions mean for our Health, taking place on Thursday 29th January 2015 at the Royal Institution of Great Britain.
Organised and funded by Astellas, a progressive pharmaceutical company that explores the frontiers of scientific discovery to translate new knowledge into innovative, reliable medicines, the Astellas Innovation Debates are a series of annual events that bring together some of the world’s most progressive thinkers to discuss the role of innovation in solving some of the greatest challenges of our time.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7424051-helena-kennedy-astellas-debate/
Subaru of America, Inc. and Center for Pet Safety (CPS), a registered 501(c)(3) non-profit research and consumer advocacy organization, announced today the results of the 2015 Crate and Carrier Crashworthiness Studies - a collaborative initiative to examine the effectiveness and safety of pet crates and carriers in the event of a crash. After several eye-opening and informative tests - including instances of complete failure - three top products emerged; CPS has selected the Gunner Kennels G1 Intermediate with 8’ Tie Down Straps as the 2015 Top Performing Crate and both the PetEgo Forma Frame Jet Set Carrier with ISOFIX-Latch Connection and Sleepypod Mobile Pet Bed with PPRS Handilock as the 2015 Top Performing Carriers.
To view the multimedia news release, go to http://www.multivu.com/players/English/7074157-subaru-pet-safety/
The rise in popularity of action cams and wearable devices is now reaching kids – but in a more durable and affordable way. Today VTech announces the availability of its latest innovation, the Kidizoom Action Cam (www.VTechKids.com/ActionCam), bringing parents’ technology to a new generation of active kids. Already receiving accolades, it was named the #1 breakout hit on the TTPM Summer Play List.
As the summer months approach and families head outdoors, the Kidizoom Action Cam is the perfect companion to help little explorers capture memorable moments while on the go so parents can treasure them forever. It features a robust, durable design and comes complete with mounts for attaching to a bike, skateboard or scooter, plus a waterproof case, all at an affordable price, making it an exceptional alternative to an expensive adult action camera. It is available now at Walmart online (www.walmart.com) and in Walmart stores May 11th.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7404455-vtech-kidizoom-action-cam/
The National Cyber Security Alliance (NCSA), a 501 (c)(3) nonprofit organization, has collaborated with the Department of Homeland Security to launch a new PSA campaign in October to educate the American public in conjunction with National Cyber Security Awareness Month. An extension of the national cybersecurity education and awareness effort, STOP. THINK. CONNECT., the new PSAs provide helpful advice about being more vigilant and practicing safe online habits.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7312051-stop-think-connect-online-safety-psa-s/
In celebration of World Heart Day on September the 29th, Olives from Spain encourages customers to partake in their three olive-based recipes. As numerous scientific research has shown the benefits to maintaining a balanced diet, accompanied by regular physical exercise, can prevent certain heart diseases; we are delighted to provide these recipes.
As a natural source of vitamin E, olives have been at the forefront of the European gastronomic tradition and culture. The history of southern Europe is bathed in olive fields, a tree closely linked to the Mediterranean food.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8407151-olives-from-spain-recipes-world-heart-day/
The JNA Awards continues to inspire the trust and confidence of the industry as it welcomes back Rio Tinto Diamonds and Chow Tai Fook as Headline Partners for the fourth consecutive year.
Diarough Group, Israel Diamond Institute Group of Companies (IDI) and Guangdong Land Holdings Limited (GDLAND) have also renewed their sponsorship of the Awards. IDI has been championing the JNA Awards since its launch, while Diarough and GDLAND have come on board as Honoured Partners starting from its 2014 edition.
The JNA Awards honours companies and individuals that have demonstrated excellence and made positive contributions to their businesses and communities, with a focus on achievements made in Asia. Nominees are selected through an independent, transparent and rigorous judging process. The programme culminates with a gala dinner and awards ceremony held on the sidelines of the world’s No. 1 fine jewellery B2B show, the September Hong Kong Jewellery & Gem Fair.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7339151-jna-awards-2014-winners-announced/